Target Audience
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The document discusses data from the UK Film Council that shows action films are very popular with 50% of the general public saying they enjoy them. Looking at demographics, the document recommends mainly targeting males over 35 for a product, as well as females under 35 as a secondary audience, as action films are popular among those demographics.
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Assignment 9
The document discusses the differences between mainstream and independent films. A mainstream film, like Paranormal Activity, appeals to a wide audience through wide releases and advertising. In contrast, an independent film like May is produced for a niche audience without major studio funding, resulting in lower profits through more limited distribution. While mainstream films target both males and females aged 16-30, independent films like May target a narrower audience of males aged 16 and over due to more extreme or unusual content.
Distributors
This document discusses three potential film distributors for the film "Psychosis": Brink Vision, Warp Films, and Brain Damage Films. Brink Vision is described as an independent distributor that releases films other major studios won't, including gory or inappropriate films. Warp Films focuses on ambitious sci-fi, drama, and literary adaptations with deeply human stories, making them a good fit for lower budget student films. Brain Damage Films, a subsidiary of Maxim Media Marketing, specializes in horror and shock films, making it suitable for distributing "Psychosis" given its shocking elements involving a "dark figure".
Question 3 (completed)
Brink Vision would be a suitable distributor for the film Psychosis. As the last major independent film distributor, Brink Vision releases more disturbing and unconventional films that larger conglomerates would not distribute, including films about mental illness or that have disturbing content. Distributing Psychosis through Brink Vision would allow the film to reach audiences interested in independent and unique films that provide thought-provoking perspectives. Brink Vision has previously distributed similar films about characters dealing with mental health issues or psychological horror, such as "Shadow Zombie" and "Stress Position", showing they would be open to distributing a film like Psychosis.
Evaluation - Question 3.
The document discusses three potential independent film distributors - Brink Vision, Warp Films, and Breaking Glass Pictures - that could distribute the media product. Brink Vision was chosen as the producer since it is a small but respectable company that specializes in low-budget, independent thrillers like Psychosis. Working with an established independent distributor like Brink Vision would provide a good opportunity for the final production to be distributed.
Evaluation q3
Columbia Pictures would be well-suited to distribute the film "Operation Croak" because they have experience with similar action and thriller genres like James Bond, Bourne Identity, and Bad Boys. While the British Film Institute could provide funding for filming in the UK, Columbia Pictures has greater advertising capabilities that would help the film reach more audiences. However, "Operation Croak" would likely not be a blockbuster success due to its lower budget and limited advertising compared to major studio films with larger budgets that see greater commercial success.
Advertising case study
The document discusses the advertising campaign for the 1964 film Dr. Strangelove directed by Stanley Kubrick. The campaign was coordinated by the film's distributor Columbia Pictures using the film's $1.8 million budget, adjusted for inflation to $8.2 million. The campaign targeted middle-aged males and highlighted the film's dark comedy take on the Cold War and nuclear war, as well as its star-studded cast. Both print and audio-visual ads for the film used clips of dialogue and imagery of world leaders to tease the plot and tone of the film in a comedic manner while establishing it was not for children. Regulations from organizations like the ASA, OFCOM, and BBFC regarding harmful or inappropriate
Advertising case study
The advertising campaign for Dr. Strangelove utilized various mediums including radio, print, and audio-visual ads. The radio ads used a narrator's questions about plot points to intrigue listeners. Print ads showed exaggerated cartoon leaders discussing nuclear war. Audio-visual ads and trailers employed a similar editing technique as the radio with clips answering the narrator. All ads promoted the director and lead actors to attract fans. Regulators like the ASA and BBFC ensured the ads did not cause harm or expose inappropriate content.
Advertising case study
The advertising campaign for the 1964 film Dr. Strangelove utilized radio, print, and audio-visual advertisements. The radio ad grabbed attention through a narrator questioning bizarre lines of dialogue from the film. The print ad showed world leaders talking while aircraft flew behind the title and tagline. The audio-visual trailer also used dialogue clips and questions to encourage viewing. All three ads promoted the director and lead actors to attract audiences. Regulations required ensuring the ads did not contain harmful, offensive, or inappropriate content.
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Assignment 9
The document discusses the differences between mainstream and independent films. A mainstream film, like Paranormal Activity, appeals to a wide audience through wide releases and advertising. In contrast, an independent film like May is produced for a niche audience without major studio funding, resulting in lower profits through more limited distribution. While mainstream films target both males and females aged 16-30, independent films like May target a narrower audience of males aged 16 and over due to more extreme or unusual content.
Distributors
This document discusses three potential film distributors for the film "Psychosis": Brink Vision, Warp Films, and Brain Damage Films. Brink Vision is described as an independent distributor that releases films other major studios won't, including gory or inappropriate films. Warp Films focuses on ambitious sci-fi, drama, and literary adaptations with deeply human stories, making them a good fit for lower budget student films. Brain Damage Films, a subsidiary of Maxim Media Marketing, specializes in horror and shock films, making it suitable for distributing "Psychosis" given its shocking elements involving a "dark figure".
Question 3 (completed)
Brink Vision would be a suitable distributor for the film Psychosis. As the last major independent film distributor, Brink Vision releases more disturbing and unconventional films that larger conglomerates would not distribute, including films about mental illness or that have disturbing content. Distributing Psychosis through Brink Vision would allow the film to reach audiences interested in independent and unique films that provide thought-provoking perspectives. Brink Vision has previously distributed similar films about characters dealing with mental health issues or psychological horror, such as "Shadow Zombie" and "Stress Position", showing they would be open to distributing a film like Psychosis.
Evaluation - Question 3.
The document discusses three potential independent film distributors - Brink Vision, Warp Films, and Breaking Glass Pictures - that could distribute the media product. Brink Vision was chosen as the producer since it is a small but respectable company that specializes in low-budget, independent thrillers like Psychosis. Working with an established independent distributor like Brink Vision would provide a good opportunity for the final production to be distributed.
Evaluation q3
Columbia Pictures would be well-suited to distribute the film "Operation Croak" because they have experience with similar action and thriller genres like James Bond, Bourne Identity, and Bad Boys. While the British Film Institute could provide funding for filming in the UK, Columbia Pictures has greater advertising capabilities that would help the film reach more audiences. However, "Operation Croak" would likely not be a blockbuster success due to its lower budget and limited advertising compared to major studio films with larger budgets that see greater commercial success.
Advertising case study
The document discusses the advertising campaign for the 1964 film Dr. Strangelove directed by Stanley Kubrick. The campaign was coordinated by the film's distributor Columbia Pictures using the film's $1.8 million budget, adjusted for inflation to $8.2 million. The campaign targeted middle-aged males and highlighted the film's dark comedy take on the Cold War and nuclear war, as well as its star-studded cast. Both print and audio-visual ads for the film used clips of dialogue and imagery of world leaders to tease the plot and tone of the film in a comedic manner while establishing it was not for children. Regulations from organizations like the ASA, OFCOM, and BBFC regarding harmful or inappropriate
Advertising case study
The advertising campaign for Dr. Strangelove utilized various mediums including radio, print, and audio-visual ads. The radio ads used a narrator's questions about plot points to intrigue listeners. Print ads showed exaggerated cartoon leaders discussing nuclear war. Audio-visual ads and trailers employed a similar editing technique as the radio with clips answering the narrator. All ads promoted the director and lead actors to attract fans. Regulators like the ASA and BBFC ensured the ads did not cause harm or expose inappropriate content.
Advertising case study
The advertising campaign for the 1964 film Dr. Strangelove utilized radio, print, and audio-visual advertisements. The radio ad grabbed attention through a narrator questioning bizarre lines of dialogue from the film. The print ad showed world leaders talking while aircraft flew behind the title and tagline. The audio-visual trailer also used dialogue clips and questions to encourage viewing. All three ads promoted the director and lead actors to attract audiences. Regulations required ensuring the ads did not contain harmful, offensive, or inappropriate content.
The Past is Present Mary Ball
A script for the first episode of a series of radio dramas based on past events in Coventry. For a university module
Final script
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his house and later at a pub, but he denies knowing her. Clare, Heather's friend, explains to Adam that Heather's memories are a delusion from her injuries. Clare takes Heather home and later to the hospital after Heather drinks heavily. At the hospital, Heather's parents and Clare tell her about the car accident, and Heather asks if she is married, showing her delusions persist.
Script 162mc
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his home about another woman she saw him with. They argue until Adam agrees to meet Heather at the local pub to discuss it. At the pub, Heather continues insisting Adam is her husband, though he denies knowing her. Their friend Clare explains that Heather is confused due to her coma. Clare helps Heather leave with her, while Adam and Clare exchange contact details in case Heather seeks him out again.
Script 162
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his home about another woman she saw him with. They argue until Adam agrees to meet Heather at the local pub to discuss it. At the pub, Heather continues insisting Adam is her husband, though he and a friend, Clare, try to explain to Heather that she was never married due to her accident and resulting memory issues. Clare helps Heather leave with her to rest and seek further medical help.
Script 162
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his home and demands to know who the woman there is. At the pub later, Adam denies knowing Heather, confusing her further. Her friend Clare explains that Heather is not actually married due to the effects of her head injury. Though unclear if Heather will fully recover her real memories and understanding of her current situation.
Shooting script P2P
This document provides production notes and directions for filming an interview with Oliver about his experience in an explosion and subsequent recovery and training. It includes suggestions for different shots including close-ups of Oliver's face and scars, shots of him training with equipment and running, and filming at different times of day including sunrise and sunset. The accompanying audio tracks would capture Oliver discussing what happened in the explosion, his injuries and operations, the emotional trauma he suffered, his recovery process, and how tinnitus still affects him two years later.
Evaluation Q4
During the research, planning, construction, and evaluation stages of creating a music video, the student used various media technologies. These included using Blogger, Prezi, YouTube, Google, Facebook, cameras/phones, Word, Vegas, Photoshop, and computers to conduct research, plan shoots, film and edit footage, design packaging, and evaluate the final project. The student found that these technologies provided easy and effective ways to complete each stage of the process.
Conventions of magazine adverts
The document outlines various conventions commonly found in magazine advertisements for music albums. These conventions include displaying the artist's name, album name, main album cover image, logos of the artist or record label, release date of the album, inclusion of a popular single, websites and social media links for the artist and label, reviews of the album, and locations where the album can be purchased. The purpose of including these different elements is to effectively promote the artist, album, and record label brand to audiences browsing music magazines.
Shooting schedule
The document provides a shooting schedule for a student film project over 4 shoot days. It lists the dates, locations, scenes, shots planned, characters involved and any props or equipment needed. Shoot Day 1 takes place at Jess' house and barn, filming dancing and socializing scenes with 5 characters. Shoot Day 2 films the band performing at a work location, with 6 characters and band instruments. Shoot Day 3 films a bathroom scene at Jess' house with 3 characters and a beach ball. Shoot Day 4 films various scenes - a Mad Hatter's tea party, emo characters, Arabic praying, and an Oompa Loompa - at Jess' house, involving a total of 7 characters and appropriate props for each scene.
Shot list
This document contains a shot list for a music video project. It includes 68 shots with descriptions of the shot type, movement, and scene. The shots follow the main character Lewis as he is transported through different scenarios inspired by films like Charlie and the Chocolate Factory, Grease, and Alice in Wonderland while a band plays in the background.
Film production presentation1
Working Title Films is a British film production company that was co-founded in 1983. It produces feature films and television shows. One of its most successful films was Les Misérables, directed by Tom Hooper in 2012. Hooper had the actors sing live on set instead of pre-recording their songs. The film had a large budget and cast, and grossed $379 million at the box office. It was distributed by Universal Pictures, who acquired Working Title, and had a marketing campaign involving trailers, posters, and a soundtrack album.
Film production presentation
Working Title Films is a British film production company founded in 1983 that produces feature films and television productions. They produced Les Miserables, which had a budget of $61 million and grossed $379 million worldwide. The film was directed by Tom Hooper and had a star-studded cast including Hugh Jackman, Anne Hathaway, and Russell Crowe. Hooper's innovative approach of having the actors sing live on set helped make the film feel raw and emotional. The film received wide release through Universal Pictures.
Film production presentation
Working Title Films is a British film production company founded in 1983 that produces feature films and television productions. They aim to produce 5-10 films per year with budgets between $30-40 million each. Their most well known film is Les Misérables, directed by Tom Hooper, which had a budget of $61 million and grossed $379 million at the box offices. Hooper had the actors sing live on set instead of pre-recording their songs to add realism. Les Misérables was filmed on location in the UK and France between March-June 2012.
Evaluation question 2
The document discusses how different social groups are represented in the film opening. It portrays black male and female teenagers hanging around and sticking to stereotypes of their age, gender, and ethnicity. The females are initially shown as loving but then as unfaithful, while the males come across as intimidating. Music and clothing help convey an uneasy and hidden feel for the character Lakeem. Most characters are represented negatively as the film is about flaws in relationships within a close-knit group.
Evaluation question 2
The document summarizes how social groups are represented in a film opening. It focuses on the representation of teenagers by age and gender. Young males are shown hanging around stereotypically in hoodies near a cashpoint, potentially intimidating passersby. The female character is first shown as a loving girlfriend but is then revealed to be unfaithful, living up to negative stereotypes of teenage girls. Most characters are represented negatively to set the theme of flaws and unfaithfulness within a close group.
Risk assessment, dlm
This risk assessment document summarizes potential hazards, injuries, preventative measures, and responsibilities for a film opening event at Market Place. Key details include:
- The location is Market Place and the project is a film opening.
- Identified hazards include a busy road, icy paths, and equipment wires, which could result in injuries like getting hit, slipping, or tripping.
- Preventative measures taken are staying away from the road, taking care when walking, and making others aware of wires.
- The number of people at risk is estimated to be 8 to 8+.
- Responsibilities for actions are assigned to everyone for road and path hazards, and to equipment holders for wire
Shotting schedule, lil, mo, dawn
The document provides a shooting schedule for two days of filming. On the first day, various shots are planned of the character Chaz alone in a dark room at a boarding house, including close-ups and shots with another character, Lakeem. The next day's filming involves exterior shots at a train station, including long shots of gang members and conversations between Chaz, Ray and Lakeem as Ray leaves on a train.
Shot list.
This shot list contains 14 shots for a project involving characters named Fade, David, Edwin, Chaz, and Lakeem. The shots include various angles and movements, such as close-ups, over the shoulder shots, and long shots. They describe scenes involving heavy breathing, hands touching something, gang members in the background, embraces between characters, and one character noticing others.
Lil, Mo & Dawn Script
The document is a script that tells a story through a series of flashbacks and scenes set in real time. In the flashbacks, CHAZ's boyfriend RAY leaves her at a train station where she embraces another man, LAKEEM. In real time, a weak and exhausted CHAZ sits in a room sweating with LAKEEM across from her holding something on the table. RAY is seen walking angrily toward the room's door. In the final scene, LAKEEM casually picks up a gun in front of CHAZ, she gasps, and the scene ends with a gunshot as titles appear.
Target Audience
The document analyzes target audience data from the UK Film Council to determine the target for a new film product. It finds that action films are very popular, especially with males over 35 and females under 35. Additional analysis shows action films are most favored among males under 35 from social class C2DE. The data on successful action films from 2012 and the new James Bond film support targeting the product toward these audiences.
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More from LillieCram
The Past is Present Mary Ball
A script for the first episode of a series of radio dramas based on past events in Coventry. For a university module
Final script
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his house and later at a pub, but he denies knowing her. Clare, Heather's friend, explains to Adam that Heather's memories are a delusion from her injuries. Clare takes Heather home and later to the hospital after Heather drinks heavily. At the hospital, Heather's parents and Clare tell her about the car accident, and Heather asks if she is married, showing her delusions persist.
Script 162mc
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his home about another woman she saw him with. They argue until Adam agrees to meet Heather at the local pub to discuss it. At the pub, Heather continues insisting Adam is her husband, though he denies knowing her. Their friend Clare explains that Heather is confused due to her coma. Clare helps Heather leave with her, while Adam and Clare exchange contact details in case Heather seeks him out again.
Script 162
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his home about another woman she saw him with. They argue until Adam agrees to meet Heather at the local pub to discuss it. At the pub, Heather continues insisting Adam is her husband, though he and a friend, Clare, try to explain to Heather that she was never married due to her accident and resulting memory issues. Clare helps Heather leave with her to rest and seek further medical help.
Script 162
Heather believes she is married to a man named Adam after waking from an 8-month coma following a car accident. She confronts Adam at his home and demands to know who the woman there is. At the pub later, Adam denies knowing Heather, confusing her further. Her friend Clare explains that Heather is not actually married due to the effects of her head injury. Though unclear if Heather will fully recover her real memories and understanding of her current situation.
Shooting script P2P
This document provides production notes and directions for filming an interview with Oliver about his experience in an explosion and subsequent recovery and training. It includes suggestions for different shots including close-ups of Oliver's face and scars, shots of him training with equipment and running, and filming at different times of day including sunrise and sunset. The accompanying audio tracks would capture Oliver discussing what happened in the explosion, his injuries and operations, the emotional trauma he suffered, his recovery process, and how tinnitus still affects him two years later.
Evaluation Q4
During the research, planning, construction, and evaluation stages of creating a music video, the student used various media technologies. These included using Blogger, Prezi, YouTube, Google, Facebook, cameras/phones, Word, Vegas, Photoshop, and computers to conduct research, plan shoots, film and edit footage, design packaging, and evaluate the final project. The student found that these technologies provided easy and effective ways to complete each stage of the process.
Conventions of magazine adverts
The document outlines various conventions commonly found in magazine advertisements for music albums. These conventions include displaying the artist's name, album name, main album cover image, logos of the artist or record label, release date of the album, inclusion of a popular single, websites and social media links for the artist and label, reviews of the album, and locations where the album can be purchased. The purpose of including these different elements is to effectively promote the artist, album, and record label brand to audiences browsing music magazines.
Shooting schedule
The document provides a shooting schedule for a student film project over 4 shoot days. It lists the dates, locations, scenes, shots planned, characters involved and any props or equipment needed. Shoot Day 1 takes place at Jess' house and barn, filming dancing and socializing scenes with 5 characters. Shoot Day 2 films the band performing at a work location, with 6 characters and band instruments. Shoot Day 3 films a bathroom scene at Jess' house with 3 characters and a beach ball. Shoot Day 4 films various scenes - a Mad Hatter's tea party, emo characters, Arabic praying, and an Oompa Loompa - at Jess' house, involving a total of 7 characters and appropriate props for each scene.
Shot list
This document contains a shot list for a music video project. It includes 68 shots with descriptions of the shot type, movement, and scene. The shots follow the main character Lewis as he is transported through different scenarios inspired by films like Charlie and the Chocolate Factory, Grease, and Alice in Wonderland while a band plays in the background.
Film production presentation1
Working Title Films is a British film production company that was co-founded in 1983. It produces feature films and television shows. One of its most successful films was Les Misérables, directed by Tom Hooper in 2012. Hooper had the actors sing live on set instead of pre-recording their songs. The film had a large budget and cast, and grossed $379 million at the box office. It was distributed by Universal Pictures, who acquired Working Title, and had a marketing campaign involving trailers, posters, and a soundtrack album.
Film production presentation
Working Title Films is a British film production company founded in 1983 that produces feature films and television productions. They produced Les Miserables, which had a budget of $61 million and grossed $379 million worldwide. The film was directed by Tom Hooper and had a star-studded cast including Hugh Jackman, Anne Hathaway, and Russell Crowe. Hooper's innovative approach of having the actors sing live on set helped make the film feel raw and emotional. The film received wide release through Universal Pictures.
Film production presentation
Working Title Films is a British film production company founded in 1983 that produces feature films and television productions. They aim to produce 5-10 films per year with budgets between $30-40 million each. Their most well known film is Les Misérables, directed by Tom Hooper, which had a budget of $61 million and grossed $379 million at the box offices. Hooper had the actors sing live on set instead of pre-recording their songs to add realism. Les Misérables was filmed on location in the UK and France between March-June 2012.
Evaluation question 2
The document discusses how different social groups are represented in the film opening. It portrays black male and female teenagers hanging around and sticking to stereotypes of their age, gender, and ethnicity. The females are initially shown as loving but then as unfaithful, while the males come across as intimidating. Music and clothing help convey an uneasy and hidden feel for the character Lakeem. Most characters are represented negatively as the film is about flaws in relationships within a close-knit group.
Evaluation question 2
The document summarizes how social groups are represented in a film opening. It focuses on the representation of teenagers by age and gender. Young males are shown hanging around stereotypically in hoodies near a cashpoint, potentially intimidating passersby. The female character is first shown as a loving girlfriend but is then revealed to be unfaithful, living up to negative stereotypes of teenage girls. Most characters are represented negatively to set the theme of flaws and unfaithfulness within a close group.
Risk assessment, dlm
This risk assessment document summarizes potential hazards, injuries, preventative measures, and responsibilities for a film opening event at Market Place. Key details include:
- The location is Market Place and the project is a film opening.
- Identified hazards include a busy road, icy paths, and equipment wires, which could result in injuries like getting hit, slipping, or tripping.
- Preventative measures taken are staying away from the road, taking care when walking, and making others aware of wires.
- The number of people at risk is estimated to be 8 to 8+.
- Responsibilities for actions are assigned to everyone for road and path hazards, and to equipment holders for wire
Shotting schedule, lil, mo, dawn
The document provides a shooting schedule for two days of filming. On the first day, various shots are planned of the character Chaz alone in a dark room at a boarding house, including close-ups and shots with another character, Lakeem. The next day's filming involves exterior shots at a train station, including long shots of gang members and conversations between Chaz, Ray and Lakeem as Ray leaves on a train.
Shot list.
This shot list contains 14 shots for a project involving characters named Fade, David, Edwin, Chaz, and Lakeem. The shots include various angles and movements, such as close-ups, over the shoulder shots, and long shots. They describe scenes involving heavy breathing, hands touching something, gang members in the background, embraces between characters, and one character noticing others.
Lil, Mo & Dawn Script
The document is a script that tells a story through a series of flashbacks and scenes set in real time. In the flashbacks, CHAZ's boyfriend RAY leaves her at a train station where she embraces another man, LAKEEM. In real time, a weak and exhausted CHAZ sits in a room sweating with LAKEEM across from her holding something on the table. RAY is seen walking angrily toward the room's door. In the final scene, LAKEEM casually picks up a gun in front of CHAZ, she gasps, and the scene ends with a gunshot as titles appear.
Target Audience
The document analyzes target audience data from the UK Film Council to determine the target for a new film product. It finds that action films are very popular, especially with males over 35 and females under 35. Additional analysis shows action films are most favored among males under 35 from social class C2DE. The data on successful action films from 2012 and the new James Bond film support targeting the product toward these audiences.
More from LillieCram (20)
Target Audience
- 1. After analysing data on film audiences from the UK Film Council, it is clear that the action genre is very popular with 50% of the general public saying they enjoy action films. Looking at demographics, it appears that I should be mainly aiming my product at mainly males in general but especially males over 35. Although it is also popular in females under 35. Our primary audience will be males over 35 and our secondary audience will be women under 35.