The document discusses how social media can be used as a change agent for corporate social responsibility and sustainability efforts. It outlines how social media can be used to filter inspiring content, act as a catalyst for green initiatives, and promote sustainable businesses and best practices. The document also discusses how content on social media can be used to create relationships between businesses and build communities to engage stakeholders and accelerate positive change around environmental and sustainability issues.

1. Social Media & CSR: The Use of Content as a Change Agent for Progress

2. Filter for Inspiring Content
Catalyst for Green
Matchmaker for Green Business & Relationships
Promoter of Sustainable Businesses
Best Practices
Green Living
Post Office Box 271255, Houston, Texas 77277 I 888.824.4220 I info@taigacompany I www.taigacompany.com
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7/1/2010 ©2009 Taiga Company

3. Post Office Box 271255, Houston, Texas 77277 I 888.824.4220 I info@taigacompany I www.taigacompany.com
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7/1/2010 ©2009 Taiga Company

4. Content to Create Relationships
Post Office Box 271255, Houston, Texas 77277 I 888.824.4220 I info@taigacompany I www.taigacompany.com

5. Taiga Company Blog
• Content delivery as
publisher and promoter
• Concise, how to info, loaded
with resources
• Translate big company
programs to small biz eco
actions
• Positive, refreshing vibe
Post Office Box 271255, Houston, Texas 77277 I 888.824.4220 I info@taigacompany I www.taigacompany.com

6. Social Media as a Change Agent
• Connect
• Build Community
• Engage
• Promote
• Accelerate Change
• Eco Action
Post Office Box 271255, Houston, Texas 77277 I 888.824.4220 I info@taigacompany I www.taigacompany.com

7. Content & Relationships are Changing the
World Whatever you
focus on
expands.
Christopher
M. Knight
Where is
your
focus?
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7/1/2010 ©2009 Taiga Company

8. Let’s Connect!
TaigaCompany.com
@TaigaCompany
/TaigaCompany
/In/JulieUrlaub
Post Office Box 271255, Houston, Texas 77277 I 888.824.4220 I info@taigacompany I www.taigacompany.com