The document discusses an idea for a startup applying to Y Combinator in winter 2010, focusing on customized name tags as a product in a poorly served market. It highlights potential customers such as small businesses, hotels, and healthcare providers, pointing to a path toward profitability while developing broader applicable software. The author is seeking a cofounder to pursue this venture.

1. I’m thinking of applying to YCombinator Winter
2010 and need a cofounder.

2. Name Tags 2.0
Computers started out driving model trains. A humble beginning.
Mass customizaEon could get started by producing customized nametags.
These plas)c name tags are widely used, require a good deal of customiza)on, and
the market is poorly served. This would be a way to get to profitability quickly while
developing so?ware that has broader applicability in other industries.

3. Large audience being poorly served by exisEng vendors

4. Poten)al Customers
Individuals Conferences InsEtuEonal Sales
Customers of the following companies
would be target customers: • Small Businesses
• Hotels
• Restaurants
• Sales Forces
• Stores
• Realtors
• Health Care