This presentation is aimed to introduce S.W.O.T analysis for organization which helps to evaluate the products and services in order to achieve organization growth
4. S
Strength 1
Market leadership
Apple Computers,
iPhone, and ipad.
Strength 4
Strong in Research
& Development
Strengths
SWOT ANALYSIS
Strength 2
Strong brand logo
Strong in Financial
status
5. W
Weaknesses 1
Higher prices than
competitor
Weaknesses 2
Apple products and
services are not
compatible with other
products and services
Weaknesses 3
Narrow product
range
Weaknesses 4
No major
improvements in
latest product releases
Weaknesses
SWOT ANALYSIS
6. O
Opportunities 1
Investments in research
and development
Opportunities 2
Formation of strategic
partnerships
Opportunities 3
Increasing
compatibility of
products
Opportunities
SWOT ANALYSIS
Opportunities 4
the new Apple TV is
an additional app
revenues from app
store.
7. T
Threat 1
Loss of innovations due
to death of founder Steve
Jobs
Threat 2
Competition from China
and India
Threat 3
Reputation damage due to
the tax scandal
Threats
SWOT ANALYSIS