Data and technological innovation – its impact for sport and fitness by David Stalker
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The document discusses how various sectors have been impacted by technology and online activity. It notes that online gambling has grown significantly in recent years with the UK online gambling market worth £2.5 billion in 2008 and expected to reach £3.55 billion by 2012. The hospitality sector has also embraced online bookings, which accounted for over half of UK holidays booked in 2008 and 10% of Google's revenue that year coming from travel searches. The fitness sector is developing in line with technology, with online booking on the rise. It suggests the fitness sector can learn from other industries and focus on simplifying online booking and finding new ways to collaborate using the internet.
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The 2013-2014 IAB Canada Revenue Survey.
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- 1. DAVID STALKER Data and technological innovation – its impact for sport and fitness
- 2. technology in the fitness sector
- 7. other sectors Offering reduced rates for services at the last minute – better than leaving it empty!
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Editor's Notes
- Everyone is familiar with booking hotels online. Booking systems have become streamlined so that consumers can find the best deals online and can make their booking through a third party website. This allows consumers greater choice and ease. It has also brought the hospitality industry together with simple booking systems, putting competitors on an even standing.
- Everyone is familiar with booking hotels online. Booking systems have become streamlined so that consumers can find the best deals online and can make their booking through a third party website. This allows consumers greater choice and ease. It has also brought the hospitality industry together with simple booking systems, putting competitors on an even standing.