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Stressaako autohuolto? 
Tutkimustulokset ja tutkimuksen toteutus 
8.12.2014
Autohuolto aiheuttaa stressiä 44 prosentille autoilijoista 
(”Aiheuttaako autohuolto sinulle stressiä tai ahdistusta?”) 
11% 
33% 
57% 
60% 
50% 
40% 
30% 
20% 
10% 
0% 
Kyllä, aina kun huollatan autoa Kyllä, joskus kun huollatan autoa Ei, autohuolto ei aiheuta minulle stressiä tai 
ahdistusta 
q8. Aiheuttaako autohuolto sinulle stressiä tai ahdistusta?
Vajaa kolmannes etsii internetistä neuvoja autohuoltoon 
(”Keneltä kysyt neuvoa tai vinkkejä autohuoltoon liittyvissä kysymyksissä?”) 
44% 
29% 
26% 
24% 
17% 
50% 
45% 
40% 
35% 
30% 
25% 
20% 
15% 
10% 
5% 
0% 
Korjaamolta/autohuollosta Etsin internetistä esim. 
googlaamalla 
Puolisolta tai 
seurustelukumppanilta 
Ystäviltä Työkaverilta
Tutkimuksen toteutus 
• Tutkimuksen kohderyhmänä olivat 18–70-vuotiaat autoilevat suomalaiset, 
joista 97 prosentilla oli oma auto ja 3 prosentilla työsuhdeauto. 
• Tutkimukseen vastasi 1000 vastaajaa ja lähtöotos oli kansallisesti edustava. 
• Tutkimus toteutettiin markkinatutkimusyhtiö M3 Research Oy:n internet-paneelissa 
huhtikuussa 2014. Tutkimuksen suunnitteli ja analysoi 
Pohjoisranta Burson-Marsteller Oy.

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Stressaako autohuolto kyselytutkimuksen tulokset

  • 1. Stressaako autohuolto? Tutkimustulokset ja tutkimuksen toteutus 8.12.2014
  • 2. Autohuolto aiheuttaa stressiä 44 prosentille autoilijoista (”Aiheuttaako autohuolto sinulle stressiä tai ahdistusta?”) 11% 33% 57% 60% 50% 40% 30% 20% 10% 0% Kyllä, aina kun huollatan autoa Kyllä, joskus kun huollatan autoa Ei, autohuolto ei aiheuta minulle stressiä tai ahdistusta q8. Aiheuttaako autohuolto sinulle stressiä tai ahdistusta?
  • 3. Vajaa kolmannes etsii internetistä neuvoja autohuoltoon (”Keneltä kysyt neuvoa tai vinkkejä autohuoltoon liittyvissä kysymyksissä?”) 44% 29% 26% 24% 17% 50% 45% 40% 35% 30% 25% 20% 15% 10% 5% 0% Korjaamolta/autohuollosta Etsin internetistä esim. googlaamalla Puolisolta tai seurustelukumppanilta Ystäviltä Työkaverilta
  • 4. Tutkimuksen toteutus • Tutkimuksen kohderyhmänä olivat 18–70-vuotiaat autoilevat suomalaiset, joista 97 prosentilla oli oma auto ja 3 prosentilla työsuhdeauto. • Tutkimukseen vastasi 1000 vastaajaa ja lähtöotos oli kansallisesti edustava. • Tutkimus toteutettiin markkinatutkimusyhtiö M3 Research Oy:n internet-paneelissa huhtikuussa 2014. Tutkimuksen suunnitteli ja analysoi Pohjoisranta Burson-Marsteller Oy.