Will Ponton Product Management
Frank Verdeja Sales Engineering
Strategically Thinking –
Data Integrity for Your
Master Data
Introductions
Frank Verdeja
Sales Engineering
Will Ponton
Product Management
The leader in data integrity
Our software, data enrichment products and
strategic services deliver accuracy, consistency, and
context in your data, powering confident decisions.
Brands you trust, trust us
Data leaders partner with us
$800m+ revenue
12,000 customers
99 of the Fortune 100
100 countries
2,500 employees
Precisely - Dataversity Demo Days Master Data Management
EnterWorks
Precisely
EnterWorks
Multi-domain Master Data
Management
Open,
extensible
integration
framework
Flexible data
model
Support for
any data
domain
Configure
not code
approach
Workflow &
automation
MDM data
quality &
governance
• Multi-domain configure, no-code
approach
• Robust data quality & remediation
• Open, extensible integration
network
• Workflow & automation
• Flexible data model
• Enterprise validation rules engine
• Data governance & stewardship
• Support for structured and
unstructured data types
K E Y F E A T U R E S
• Accelerated Value: Manage domains in
one hub to accelerate time to value,
lower cost of ownership, and gain cross-
domain intelligence
• Accuracy: Manage, govern, and share
trusted data and insights with confidence
• Extensibility: Address complex data
challenges and manage any type of data
• Agility: Adapt quickly, scale easily, and
keep pace with a dynamic business
landscape
B E N E F I T S
Enterworks
Multi-domain MDM
through a single hub to
accelerate cross-domain
intelligence and
operational excellence
Precisely - Dataversity Demo Days Master Data Management
What makes Precisely different?
Cross-domain
intelligence
Data Integrity Suite
interoperability
in one application
to accelerate time
to value, lower cost
of ownership
to easily address
new uses cases in
modern and traditional
tech stacks
Robust
data quality
to proactively identify
and remediate errors
at the source
Deep domain
expertise
through strategic
services delivering
a one stop shop
to value
Cloud / VPC / On-Premises
Data
Integration
Data
Observability
Data
Quality
Geo
Addressing
Spatial
Analytics
Data
Governance
Data
Enrichment
APIs and SDKs
Enterprise Business
Systems
• Enterprise apps
• Analytics tools
• Precisely industry apps
• BI dashboards
• AI/ML
Enterprise Data
Sources
• Business Intelligence
• CRM
• Workforce mgmt.
• Data warehouse
• ERP
• Billing
Data Integrity Services
Data Integrity Foundation Data catalog Intelligence Agents
Master Data
Management
Precisely - Dataversity Demo Days Master Data Management
Golden record management
DATA IMPORT
1
• Onboard data
from source
system(s)
MATCH &
MERGE
ENHANCE
ENRICH
TRANSFORM APPROVE
3
2 4 5 6
• Validate &
standardize data
• Identify duplicate
records
• Merge duplicates
to create ‘golden
record’
• Remove duplicate
records
• Update
consolidated
repository with
master record
candidates
• Establish links
from master
records to initial
data files
• Enrich details
• Maintain history &
lineage
• Manage
relationships with
other records and
product
• Classify records in
business
hierarchies
• Connect with
Precisely and/or
third-party
enhancement and
validation services
• Validate records
• Manage record
completeness
• Review and
approve records
via workflows
Precisely - Dataversity Demo Days Master Data Management
DEMO SCENARIO
What You Will See
1
2
3 APPROVER/BUSINESS
OWNER
Process management and
communication
MDM ADMINISTRATOR
Granular control for modeling
& security
DATA STEWARD
Management by exception
Data
Stewar
d
EnterWorks
Demonstration
Out of the box connectors
11
• SAP (ECC and S/4 HANA)
• Databases: Microsoft SQL Server, Microsoft Access, IBM DB2,
Oracle database, H2 Database, Snowflake, MySQL, and any
JDBC driver access.
• Cloud Services: AWS Redshift, AWS S3, AWS EC2, AWS SES,
Azure BLOB Storage
• Files: XML, CSV, JSON, Microsoft Excel, Microsoft Access
• CRM Marketing, Support: Google Analytics HubSpot, Marketo,
ServiceNow, Salesforce, Zendesk, Microsoft Dynamics CRM
• Data Providers: Melissa Data, Dun & Bradstreet (D&B Direct).
SAP Data Quality
• Other: Tableau, SMTP, Facebook, Instagram, Linkedin
What It Means for You
1
2
3
• Speed time to value with pro-active
notifications
• Ensure compliance with automated
audit trail
• Additional oversight with advanced
escalation and reassignments
options
• Greater confidence in augmented
addresses
• Flexible and configurable modeling
and security through single interface
• Agile user-friendly no code/low code
technology
• Streamline creation of a golden record
with guided enrichment process
• More complete addresses with robust
data quality capabilities
Data
Stewar
d
APPROVER/BUSINESS OWNER
MDM ADMINISTRATOR
DATA STEWARD
Modern Master Data Management
Requirements
Cross-functional teams
collaborate to create and
maintain a golden record of
master data
Operational efficiencies to
optimize master data
management
A unified experience for easy
visibility into master data
enterprise wide
Precisely - Dataversity Demo Days Master Data Management
LOCATION
MASTER DATA
MANAGEMENT
GOVERNANCE
& QUALITY
ENRICHMENT INTEGRATION
Your unique data
integrity journey
will reflect your
business
needs
Data
Integrity
Data integrity
is a journey
• Every journey to data integrity is unique and
driven by business initiatives
• Market trends are accelerating the need for
data integrity
• Precisely can help you at every step of your
data integrity journey
Strategic Services can help jump-start your
initiative or ensure an existing one accomplishes
the desired outcomes!
Precisely - Dataversity Demo Days Master Data Management
Questions?
Thank you!
www.precisely.com
Sales: 1 (877) 700 0970

Strategically Thinking:  Data Integrity for Your Master Data

  • 1.
    Will Ponton ProductManagement Frank Verdeja Sales Engineering Strategically Thinking – Data Integrity for Your Master Data
  • 2.
  • 3.
    The leader indata integrity Our software, data enrichment products and strategic services deliver accuracy, consistency, and context in your data, powering confident decisions. Brands you trust, trust us Data leaders partner with us $800m+ revenue 12,000 customers 99 of the Fortune 100 100 countries 2,500 employees Precisely - Dataversity Demo Days Master Data Management
  • 4.
    EnterWorks Precisely EnterWorks Multi-domain Master Data Management Open, extensible integration framework Flexibledata model Support for any data domain Configure not code approach Workflow & automation MDM data quality & governance
  • 5.
    • Multi-domain configure,no-code approach • Robust data quality & remediation • Open, extensible integration network • Workflow & automation • Flexible data model • Enterprise validation rules engine • Data governance & stewardship • Support for structured and unstructured data types K E Y F E A T U R E S • Accelerated Value: Manage domains in one hub to accelerate time to value, lower cost of ownership, and gain cross- domain intelligence • Accuracy: Manage, govern, and share trusted data and insights with confidence • Extensibility: Address complex data challenges and manage any type of data • Agility: Adapt quickly, scale easily, and keep pace with a dynamic business landscape B E N E F I T S Enterworks Multi-domain MDM through a single hub to accelerate cross-domain intelligence and operational excellence Precisely - Dataversity Demo Days Master Data Management
  • 6.
    What makes Preciselydifferent? Cross-domain intelligence Data Integrity Suite interoperability in one application to accelerate time to value, lower cost of ownership to easily address new uses cases in modern and traditional tech stacks Robust data quality to proactively identify and remediate errors at the source Deep domain expertise through strategic services delivering a one stop shop to value
  • 7.
    Cloud / VPC/ On-Premises Data Integration Data Observability Data Quality Geo Addressing Spatial Analytics Data Governance Data Enrichment APIs and SDKs Enterprise Business Systems • Enterprise apps • Analytics tools • Precisely industry apps • BI dashboards • AI/ML Enterprise Data Sources • Business Intelligence • CRM • Workforce mgmt. • Data warehouse • ERP • Billing Data Integrity Services Data Integrity Foundation Data catalog Intelligence Agents Master Data Management Precisely - Dataversity Demo Days Master Data Management
  • 8.
    Golden record management DATAIMPORT 1 • Onboard data from source system(s) MATCH & MERGE ENHANCE ENRICH TRANSFORM APPROVE 3 2 4 5 6 • Validate & standardize data • Identify duplicate records • Merge duplicates to create ‘golden record’ • Remove duplicate records • Update consolidated repository with master record candidates • Establish links from master records to initial data files • Enrich details • Maintain history & lineage • Manage relationships with other records and product • Classify records in business hierarchies • Connect with Precisely and/or third-party enhancement and validation services • Validate records • Manage record completeness • Review and approve records via workflows Precisely - Dataversity Demo Days Master Data Management DEMO SCENARIO
  • 9.
    What You WillSee 1 2 3 APPROVER/BUSINESS OWNER Process management and communication MDM ADMINISTRATOR Granular control for modeling & security DATA STEWARD Management by exception Data Stewar d
  • 10.
  • 11.
    Out of thebox connectors 11 • SAP (ECC and S/4 HANA) • Databases: Microsoft SQL Server, Microsoft Access, IBM DB2, Oracle database, H2 Database, Snowflake, MySQL, and any JDBC driver access. • Cloud Services: AWS Redshift, AWS S3, AWS EC2, AWS SES, Azure BLOB Storage • Files: XML, CSV, JSON, Microsoft Excel, Microsoft Access • CRM Marketing, Support: Google Analytics HubSpot, Marketo, ServiceNow, Salesforce, Zendesk, Microsoft Dynamics CRM • Data Providers: Melissa Data, Dun & Bradstreet (D&B Direct). SAP Data Quality • Other: Tableau, SMTP, Facebook, Instagram, Linkedin
  • 12.
    What It Meansfor You 1 2 3 • Speed time to value with pro-active notifications • Ensure compliance with automated audit trail • Additional oversight with advanced escalation and reassignments options • Greater confidence in augmented addresses • Flexible and configurable modeling and security through single interface • Agile user-friendly no code/low code technology • Streamline creation of a golden record with guided enrichment process • More complete addresses with robust data quality capabilities Data Stewar d APPROVER/BUSINESS OWNER MDM ADMINISTRATOR DATA STEWARD
  • 13.
    Modern Master DataManagement Requirements Cross-functional teams collaborate to create and maintain a golden record of master data Operational efficiencies to optimize master data management A unified experience for easy visibility into master data enterprise wide Precisely - Dataversity Demo Days Master Data Management
  • 14.
    LOCATION MASTER DATA MANAGEMENT GOVERNANCE & QUALITY ENRICHMENTINTEGRATION Your unique data integrity journey will reflect your business needs Data Integrity Data integrity is a journey • Every journey to data integrity is unique and driven by business initiatives • Market trends are accelerating the need for data integrity • Precisely can help you at every step of your data integrity journey Strategic Services can help jump-start your initiative or ensure an existing one accomplishes the desired outcomes! Precisely - Dataversity Demo Days Master Data Management
  • 15.
  • 16.