Stereobank at 3D Story telling 2012

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The document discusses stock footage and the 3D industry. It defines stock footage as short licensed video content that can be inserted into video projects. There is an opportunity for 3D stock footage to help monetize existing content and solve the lack of 3D material. Over 70 producers worldwide shoot 3D stock footage across various genres that is available for licensing. Stereobank is an example of a company that licenses 3D footage for uses like advertising, TV, and film production. Trends in 3D footage needs and new technologies were discussed.

Stock footage  
and  
the 3D industry"

London ! ! !3D Storytelling 2012 ! March 22nd!
3D Storytelling Conference London 2012

Hi !"

Morgan David de Lossy! Benjamin Carlu!
morgan@stereobank.com! benjamin@stereobank.com!

3D Storytelling Conference London 2012

What is stock footage ?"

3D Storytelling Conference London 2012

Stock Footage"

BM-101-6821-Left.mov!
Camera: SI 2K framerate: 25fps !
parallax: +1.5% - 2%!

3D Storytelling Conference London 2012

Stock Footage"
Definition:
Short content ready to be licensed and inserted to
any video project.

Opportunity in 3D:"
Help to monetize existing and help to solve the
lack of 3D content.!

Security:"
Models and Property releases!
Respect of copyright!
3D Storytelling Conference London 2012

Who shoots 3D stock footage?"

3D Storytelling Conference London 2012

3D stock producers worldwide

70+ producers worldwide
3D Storytelling Conference London 2012

3D stock producers worldwide

3D Storytelling Conference London 2012

The world of 3D Stock footage

Quality
Quantity
Diversity
3D Storytelling Conference London 2012

Available in the library today"

Basics" Classics" Gimmicks"
- landscape! - lifestyle! - slow motion!
- animals! - aerial! - poppy!
- sunset! - timelapse! - pack shots!
3D Storytelling Conference London 2012

Demo 1 3D Playback"

3D Storytelling Conference London 2012

This is how we do it !"

3D Storytelling Conference London 2012

How does it work?"

3D Storytelling Conference London 2012

Stereobank process"

-Selection! -Advertisers!
3D content -TV Channels!
-Promotion!
production! -Film prod.!
-Sales!
-Manufact.!

Contributors" Stereobank" Clients"

% Royalty! License fee $!
3D Storytelling Conference! London 2012

Stereobank licenses"
Right Managed (RM) license: "
The stereoscopic video clip can be used in one project
only. The project is deﬁned by its audience, geography
and period of broadcasting!

Type" Non-broadcast" Broadcast" Advertising"
Use" R&D, demo! TV, Cinema! Commercial!
Price" $500 - $1,000! $500-$2,000! $1,500-$5,000!

3D Storytelling Conference London 2012

The 3D stock footage flow

3D Storytelling Conference London 2012

Where is 3D stock footage shot?

3D Storytelling Conference London 2012

Where is 3D stock footage sold?

3D Storytelling Conference London 2012

How is 3D stock footage used?

Corporate"
Broadcast"
Advertising"

3D Storytelling Conference London 2012

Trends in 3D footage needs"

3D Storytelling Conference London 2012

Demo 2 3D playback"

3D Storytelling Conference London 2012

Whatʼs next ?"

3D Storytelling Conference London 2012

Q&A"

3D Storytelling Conference London 2012

Thank you all ! 
Ravensbourne team, you rock !"

Morgan David de Lossy! Benjamin Carlu!
morgan@stereobank.com! benjamin@stereobank.com!

3D Storytelling Conference London 2012

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Stereobank at 3D Story telling 2012

1. Stock footage   and   the 3D industry" London ! ! !3D Storytelling 2012 ! March 22nd! 3D Storytelling Conference London 2012

2. Hi !" Morgan David de Lossy! Benjamin Carlu! morgan@stereobank.com! benjamin@stereobank.com! 3D Storytelling Conference London 2012

3. What is stock footage ?" 3D Storytelling Conference London 2012

4. Stock Footage" BM-101-6821-Left.mov! Camera: SI 2K framerate: 25fps ! parallax: +1.5% - 2%! 3D Storytelling Conference London 2012

5. Stock Footage" Definition: Short content ready to be licensed and inserted to any video project. Opportunity in 3D:" Help to monetize existing and help to solve the lack of 3D content.! Security:" Models and Property releases! Respect of copyright! 3D Storytelling Conference London 2012

6. Who shoots 3D stock footage?" 3D Storytelling Conference London 2012

7. 3D stock producers worldwide 70+ producers worldwide 3D Storytelling Conference London 2012

8. 3D stock producers worldwide 3D Storytelling Conference London 2012

9. The world of 3D Stock footage Quality Quantity Diversity 3D Storytelling Conference London 2012

10. Available in the library today" Basics" Classics" Gimmicks" - landscape! - lifestyle! - slow motion! - animals! - aerial! - poppy! - sunset! - timelapse! - pack shots! 3D Storytelling Conference London 2012

11. Demo 1 3D Playback" 3D Storytelling Conference London 2012

12. This is how we do it !" 3D Storytelling Conference London 2012

13. 3D Storytelling Conference London 2012

14. How does it work?" 3D Storytelling Conference London 2012

15. Stereobank process" -Selection! -Advertisers! 3D content -TV Channels! -Promotion! production! -Film prod.! -Sales! -Manufact.! Contributors" Stereobank" Clients" % Royalty! License fee $! 3D Storytelling Conference! London 2012

16. Stereobank licenses" Right Managed (RM) license: " The stereoscopic video clip can be used in one project only. The project is deﬁned by its audience, geography and period of broadcasting! Type" Non-broadcast" Broadcast" Advertising" Use" R&D, demo! TV, Cinema! Commercial! Price" $500 - $1,000! $500-$2,000! $1,500-$5,000! 3D Storytelling Conference London 2012

17. The 3D stock footage flow 3D Storytelling Conference London 2012

18. Where is 3D stock footage shot? 3D Storytelling Conference London 2012

19. Where is 3D stock footage sold? 3D Storytelling Conference London 2012

20. How is 3D stock footage used? Corporate" Broadcast" Advertising" 3D Storytelling Conference London 2012

21. Trends in 3D footage needs" 3D Storytelling Conference London 2012

22. Demo 2 3D playback" 3D Storytelling Conference London 2012

23. Whatʼs next ?" 3D Storytelling Conference London 2012

24. Q&A" 3D Storytelling Conference London 2012

25. Thank you all !  Ravensbourne team, you rock !" Morgan David de Lossy! Benjamin Carlu! morgan@stereobank.com! benjamin@stereobank.com! 3D Storytelling Conference London 2012

Stereobank at 3D Story telling 2012

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