YouTube has become a primary marketing channel. The document provides tips for improving marketing skills through YouTube videos, such as shooting short videos under 2 minutes, being consistent with content production, adding a channel trailer, reaching and engaging target audiences, adding custom links and social links, and creating relevant tags and keywords.

1. Youtube has evolved into a
primary marketing channel.
Here are steps to improve your
marketing skills through your videos.
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2. shoot short
videos.
Videos under 2 minutes
generate the most views.
https://www.flickr.com/photos/106365084@N07/14398157356/in/photolist-nWjjym-d7j18-
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4JMjno-8dbkor-3j6Me4-qZ7SjT-dFonC8-7gDXbT-8g4iVf

3. B
E
consistent
frwith
C
O
N
T
E
N
T Productionhttps://www.flickr.com/photos/79818573@N04/8208960814/in/photolist-dvp549-D73MZ-74AxL-suYZ-
vi-PacfH-9BDYmG-frKEc8-qJGW6e-dZ95L7-aqf5jr-9ENjZK-iVCrVz-rcAD2j-98bJKH-kjD6-6yx-
e3H-rTRHCb-9g7BfB-4mEosi-5qWSaK-71iN3H-mQZh3H-4dERcR-aAjxkp-aX6XBT-xemDy-aqf4PT-
cnykbE-G6PyA-eKf2hR-dAMn9W-5VHDgF-oXRykn-4y572M-iZjfJv-7X5868-3ibZJf-3ZFw3z-2rBgir-
5p7Vo-8zLsN2-vwuGPW-a9Gwp-orxF6S-v75k7v-54Wq7d-6xx5rY-fdeebL-2j7di-44S5GM

4. Channel Trailer
https://www.flickr.com/photos/91210007@N06/20394135418/in/photolist-x5agWs-7A1qH6-dpo7J9-bq7jyM-8nmhuT-
769Pvo-r87tZh-8GnRib-5Xn3PJ-5GGTt4-awBSfD-c6Ff2u-ecZa6W-oCgG7J-7Apfyr-2bzcQQ-sGHTd-65rfP5-WLJ-f3MNb-
om8Xh-4SUyzb-yEDbA-o78L9q-5qa8y-rBe7y5-cYb7z-aJsCeT-v6WRSU-4rjYTh-9PZ6-9uTbby-fvztDR-ozNAGf-oWmTTt-
bMyug2-8euZd3-aco3pD-abhU7S-7TdJpt-rJw5a3-4MR1cW-8ovfTy-73yHFe-jmV8Fh-4VyEYH-ncLwJy-8cUmYu-6tuEr6-
with a
JJJ
Att
ractyourau
dience

5. Reachand
Engage
a target audience
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uhmTZS-x5agWs-7A1qH6-dpo7J9-bq7jyM-8nmhuT-769Pvo-r87tZh-8GnRib-5Xn3PJ-5GGTt4-
awBSfD-c6Ff2u-ecZa6W-oCgG7J-7Apfyr-2bzcQQ-sGHTd-65rfP5-WLJ-f3MNb-om8Xh-4SUyzb-yED-
bA-o78L9q-5qa8y-rBe7y5-cYb7z-aJsCeT-v6WRSU-4rjYTh-9PZ6-9uTbby-fvztDR-ozNAGf

6. AddCustomAndSocialLinks
https://www.flickr.com/photos/wwwcelinestalnl/3768463427/in/photolist-6K1mTn-
C3H5T-bUEkHN-j55dbk-2ct7Zr-BoCbN-FVP8o-74JGef-6PVGAh-aZYSu4-7BGTQS-
rqfnyb-7Ehqug-KDmXi-xkfxEG-rXUCHb-aCCVZ5-6VNw7e-fajwm-9wdwJn-2D7X3-
4iVybn-5Gmmxr-uW79YT-qXZupE-7TQ5E7-wrGP8H-kps5SN-hEKRSr-64VmBU-ff-
9nXF-oZj74z-5mk4b3-e6CRmE-a3YcwG-9RnxgC-zMnwY-aksQNx-5y4HmY-nAjxz5-
8bSEbu-7ZMu7b-mSxvkB-qpFiqs-42ViDS-nLAgzH-bokTXZ-uRaENj-c4ZAZN-dWJJr6

7. Create
Tags
or
Keywords
https://www.flickr.com/photos/daaynos/2485456007/in/photolist-4MCBtM-7T15W2-rwNETh-8tmppg-eCGQS-nXNKbk-
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dU-tARhzM-7J2wVb-q1K68

8. Created by
Kat Wolfe
kwolfe12@highpoint.edu
https://www.flickr.com/photos/stabstitch/14850304382/in/photolist-oCgG7J-7Apfyr-2bzcQQ-
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