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Building	
  EngineerList,	
  the	
  Startup	
  Roots	
  Way




                         For the community, by the community - one engineer at a time.




                       Supercharging	
  emerging	
  tech	
  ecosystems,	
  one	
  engineer	
  at	
  a	
  time.

                                                         26	
  July	
  2011


Tuesday, July 26, 11
There’s	
  no	
  better	
  time	
  to	
  be	
  a	
  
           tech	
  startup	
  software	
  engineer...




Tuesday, July 26, 11
There’s	
  a	
  ferocious	
  war	
  for	
  
      talent	
  raging	
  on	
  in	
  Silicon	
  Valley.	
  




                                                               Gold,	
  	
  glory	
  and	
  girls	
  are	
  up	
  
                                                                                              for	
  grabs!




Tuesday, July 26, 11
NO
                                                                                               T!
                       But	
  only	
  if	
  Uncle	
  Sam	
  loves	
  you	
  your	
  country.




Tuesday, July 26, 11
What	
  matters	
  most?


Tuesday, July 26, 11
People!


Tuesday, July 26, 11
The	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  problem	
  does	
  not	
  lie	
  with	
  
                                                                         funding.




                       Good	
  money	
  goes	
  after	
  good	
  people.

Tuesday, July 26, 11
Startup-­‐friendly	
  software	
  engineers	
  are	
  
                        a	
  unique,	
  minority	
  breed.




                                   good-­‐quality	
  code	
  fast	
  >	
  great	
  code	
  slowly
                        ;it	
  &	
  alignment	
  w.r.t.	
  risk,	
  vision,	
  commitment,	
  personality
                        able	
  to	
  work	
  with	
  little	
  direction	
  and	
  deal	
  with	
  ambiguity
                                                    fast	
  and	
  adaptable



Tuesday, July 26, 11
We	
  focus	
  on	
  software	
  engineers	
  
                       because	
  they	
  are	
  the	
  leaders	
  of	
  
                         innovation	
  on	
  the	
  internet.

                                                         Mark	
  Zuckerberg	
  =	
  engineer	
  (100%)




                                                         Sergey	
  Brin	
  &	
  Larry	
  Page	
  =	
  engineers	
  (100%)



                                                                             Jack	
  Dorsey	
  &	
  Ev	
  Williams	
  =	
  engineers	
  (66%)




                           It’s	
  easy	
  to	
  hire	
  MBAs	
  to	
  tell	
  a	
  tech	
  startup	
  how	
  to	
  make	
  
                                    money	
  once	
  it	
  has	
  users,	
  rather	
  than	
  vice	
  versa.



Tuesday, July 26, 11
Production	
  or	
  conversion	
  of	
  talent	
  
                via	
  education	
  cannot	
  happen	
  quick	
  
                enough.
                                                                                                         g
                                                                                                     din
                                                                                                 fun         y
                New	
  model	
  needed	
  to	
                                                          idit
                                                                                                   liqu
                create	
  sustainable	
  




                                                                                             y
                                                                                         vit
                                                                                      cti
                pipeline	
  of	
  smart	
  &	
  



                                                                                    du
                startup-­‐friendly	
  


                                                                                  ro
                                                                            r	
  p
                software
                                                                          he
                engineers                                              hig
                                                 ,
                                            ages
                                                          high	
  w                          v e	
  from
                                                     et,                                 , mo               t
                                                 rk                             ers                	
  Stree
                                         	
   ma                           g ine            Wall
                                  e   nt                         l y	
  en            fro
                                                                                          m
                        	
   t al                         nd                 ert
                                                                                 	
  
                   H ot                            -­‐frie 	
  conv
                                               up               r
                                       art                y	
  o
                                f	
  st 	
  Valle
                       e	
  o
                  t ag                   the
             S hor                                                                             ec      osystem
                                                                               h
                                                                              at




                                                                         +                  of
                                                esh	
  blood” exits
                                                                            de




                    Lack	
  of	
  “fr
                                                                      =	
  




Tuesday, July 26, 11
 	
  	
  	
  	
  	
  Overview
                                                                                                                                     Derrick	
  Ko
              James	
  Chan                                            Zai	
  Zhuang                                             Software	
  Engineer,	
  
          Investment	
  Manager,	
                               Product	
  Manager,	
  Anafore                                     Pivotal	
  Labs
             Neoteny	
  Labs


       • Singapore	
  chapter	
                                                                                                   • At	
  end	
  of	
  program,	
  
          of	
  parent	
  chapter	
                                                                                                  fellows	
  either	
  join	
  
          in	
  Silicon	
  Valley                                                                                                    startups,	
  go	
  back	
  
                                                                                                                                     to	
  school	
  or	
  are	
  
                                                                                                                                     inspired	
  to	
  start	
  
       • Fellowship	
                                                                                                                new	
  companies
          program	
  for	
  elite	
  
          software	
  
                                                                                                                                  • Platform	
  to	
  
                                                                                                                                     connect	
  curated	
  
       • Intern	
  for	
  10	
                                                                                                       list	
  of	
  talent	
  with	
  
          weeks	
  at	
  best	
  
                                                                                                                                     curated	
  list	
  of	
  
          startups	
  in	
  
                                                                                                                                     startups
          Singapore
                                                                                                                                  • To	
  date,	
  8	
  speaker	
  
       • Interns	
  are	
                                                                                                            series	
  ([ireside	
  
          selected	
  for	
  quality	
                                                                                               chats)	
  have	
  been	
  
          with	
  process	
  akin	
                                                                                                  organized,	
  with	
  
          to	
  typical	
  startup	
                                                                                                 strong	
  attendance	
  
                                           • During	
  fellowship,	
  fellows	
           • Access	
  to	
  tech	
  events	
  
          recruitment                                                                        and	
  advisers                         by	
  community
                                             attend	
  regular	
  Speaker	
  Series	
  
                                             for	
  added	
  perspectives	
  &	
  
                                             exposure

Tuesday, July 26, 11
Inaugural	
  Startup	
  Roots	
  SG	
  Fellows

              •        10	
  weeks	
  from	
  May	
  2011
              •       Applications
                   -­‐ 60+	
  applications	
  from	
  NUS,	
  NTU	
  and	
  SMU
                   -­‐ 8	
  accepted,	
  of	
  which	
  6	
  joined	
  as	
  fellows	
  (10%)
              •        Startups:	
  25	
  participating,	
  of	
  which	
  5	
  accepted	
  fellows
              •       Speaker	
  Series
                   -­‐ 8	
  sessions	
  held	
  as	
  of	
  26	
  July	
  2011
                   -­‐ Guest	
  speakers	
  include	
  experienced	
  investors	
  (Joi	
  Ito),	
  entrepreneurs	
  (Darius	
  
                        Cheung,	
  Derek	
  Sivers)	
  and	
  engineers	
  (Carl	
  Coryell-­‐Martin,	
  Bunnie,	
  Ian	
  
                        McFarland,	
  Jeff	
  Jonas)
              •       Feedback
                   -­‐ Fellows	
  are	
  loving	
  the	
  experience;	
  will	
  spread	
  the	
  word	
  to	
  their	
  peers
                   -­‐ Startups	
  are	
  asking	
  if	
  we	
  have	
  more	
  where	
  they	
  (fellows)	
  came	
  from
                   -­‐ Community	
  is	
  saying	
  they	
  can	
  see	
  very	
  positive	
  changes	
  in	
  fellows

Tuesday, July 26, 11
My	
  Paper	
  -­‐	
  25	
  Jul	
  2011
Tuesday, July 26, 11
Talks,	
  Networking   Fun	
  &	
  Camaraderie




Tuesday, July 26, 11
While	
  encouraging,	
  current	
  model	
  lacks	
  momentum




            Singapore-­‐based	
  talent	
  source	
  limited;	
  net	
  needs	
  to	
  be	
  cast	
  wider;	
  
               model	
  needs	
  to	
  be	
  scaled	
  up	
  for	
  full	
  potential	
  to	
  be	
  realized


Tuesday, July 26, 11
In	
  designing	
  Startup	
  Roots’	
  Engineer-­‐in-­‐Residence	
  
              initiative,	
  we	
  drew	
  inspiration	
  from	
  near	
  and	
  far.




                       Social	
  Engineering	
  Guru




             We	
  attempted	
  to	
  crystallize	
  the	
  best	
  of	
  all	
  worlds,	
  to	
  achieve	
  win-­‐
                            win-­‐win	
  for	
  all	
  stakeholders	
  involved.

Tuesday, July 26, 11
•          To	
  fellows,	
  Startup	
  Roots	
  Engineer-­‐in-­‐Residence	
  is...
                   -­‐      On-­‐the-­‐job	
  technical	
  training
                   -­‐      Startup	
  work	
  experience	
  &	
  exposure;	
  see	
  what	
  works,	
  what	
  doesn’t
                   -­‐      Excuse	
  to	
  come	
  to	
  Singapore	
  for	
  3	
  months	
  and	
  check	
  Asia	
  out

              •          To	
  startups,	
  Startup	
  Roots	
  Engineer-­‐in-­‐Residence	
  is...
                   -­‐      Reverse	
  recruitment	
  network
                   -­‐      Risk	
  mitigation	
  of	
  potential	
  new	
  hires
                   -­‐      Cost-­‐eficient	
  source	
  of	
  talent

              •          To	
  ecosystem,	
  Startup	
  Roots	
  Engineer-­‐in-­‐Residence	
  is...
                   -­‐      A	
  way	
  to	
  get	
  involved,	
  contribute,	
  give	
  back
                   -­‐      By	
  the	
  community,	
  for	
  the	
  community
                   -­‐      Source	
  of	
  new	
  human	
  capital,	
  possibly	
  even	
  new	
  deal	
  low


Tuesday, July 26, 11
Startup	
  Roots	
  Engineer-­‐in-­‐Residence

                       Select	
  &	
  award	
          3	
  batches	
  /	
  yr:
                         prestigious	
                        Spring                    Outcome	
  1:
                                                             Summer                                                      At	
  worst,	
  we’ll	
  
                       fellowship	
  that	
                                             Fellow	
  gets	
  hired	
       solve	
  the	
  hiring	
  
                         comes	
  with	
                       Fall
                                                                                        by	
  participating	
            problem	
  faced	
  
                            cash                                                        startup                           by	
  startups.
                                                      3	
  x	
  10	
  weeks

                                                      Startup	
  Roots                    Outcome	
  2:
                                                        Singapore	
                      Fellow	
  goes	
  back	
  to	
      Future	
  
                                                       Fellowship                        school	
  or	
  back	
  to	
      evangelists	
  
                                                                                         home	
  country                  for	
  platform
                                                         +	
  
                                                   Speaker	
  Series                    Outcome	
  3:
                                                                                        Fellow	
  Minds	
  co-­‐     Feed	
  early-­‐stage	
  
                                                  Global	
  fellow	
  spends	
  3	
  
                                                  months	
  with	
  1	
  startup;	
     founder	
  in	
  other	
   deal	
  [low	
  to	
  angels.	
  
                                                                                        fellow	
  or	
  from	
      venture	
  investors	
  
                                                    startup	
  “job	
  fair”	
  
                                                      matchmaking                       ecosystem,	
  starts	
   and	
  incubators	
  in	
  
                                                                                        new	
  company                  ecosystem




Tuesday, July 26, 11
Early	
  Talent	
  Distribution	
  has	
  been	
  built




                                                    and	
  around	
  the	
  world:
                                                    • Other	
  tech	
  universities
                                                    • Hackerspaces
                                                    • Geek	
  events	
  like	
  Pycon,	
  Rubyconf,	
  
                                                        Barcamp,	
  etc
                                                    •   Any	
  country	
  with	
  good	
  concentration	
  
                                                        of	
  software	
  engineers	
  (ready	
  for	
  hire)




Tuesday, July 26, 11
Engineer-­‐in-­‐Residence	
  Fellowship


              •          Per	
  Fellow
                   -­‐      Fellowship	
  cash	
  of	
  S$7,500	
  in	
  total	
  for	
  3	
  months

                   -­‐      Startup	
  pays	
  them	
  a	
  minimum	
  recommended	
  monthly	
  stipend

                   -­‐      Startup	
  repays	
  S$10,000	
  if	
  Fellow	
  gets	
  hired;	
  recycled	
  into	
  
                            fellowship	
  kitty

              •          Fundraising
                   •        Minimum:	
  S$500,000	
  to	
  bootstrap	
  66	
  fellows

                   •        Ideal:	
  S$1,000,000	
  for	
  more	
  fellows	
  +	
  operating	
  budget

              •          Sources:	
  private	
  individuals,	
  foundations	
  and	
  public	
  
                         stakeholders


Tuesday, July 26, 11
Options	
  for	
  longer-­‐term	
  Sustainability

              •          “First-­‐look”	
  round
                   -­‐      $15,000	
  per	
  company	
  per	
  batch	
  of	
  fellows
                   -­‐      If	
  fellow	
  is	
  hired	
  during	
  irst-­‐look,	
  company	
  pays	
  greater	
  of	
  (3	
  x	
  monthly	
  
                            gross	
  x	
  #	
  hired	
  less	
  S$15,000)	
  or	
  nothing	
  (if	
  prior	
  computation	
  is	
  ≤$15k)
                   -­‐      If	
  fellow	
  is	
  selected	
  for	
  internship,	
  and	
  hired	
  after	
  10	
  weeks,	
  no	
  extra	
  fee	
  
                            needed
                   -­‐      “Willing-­‐buyer,	
  willing-­‐seller”

              •          “Main”	
  round
                   •        Company	
  that	
  paid	
  for	
  irst-­‐look	
  and	
  didn’t	
  ind	
  a	
  match	
  will	
  join	
  rest	
  of	
  
                            companies	
  in	
  main	
  round;	
  2nd	
  chance
                   •        Participating	
  company	
  that	
  didn’t	
  pay	
  for	
  irst-­‐look	
  repays	
  $10,000	
  for	
  each	
  
                            fellow	
  it	
  hires

              •          Voluntary	
  Pledge	
  by	
  Fellows:	
  $X	
  or	
  Y%	
  of	
  $Z	
  cap	
  gains	
  over	
  career
                   •        25%	
  of	
  pledge	
  from	
  each	
  fellow	
  put	
  back	
  into	
  common	
  pool,	
  split	
  equally	
  
                            with	
  every	
  fellow	
  past,	
  present	
  and	
  future
                   •        Or	
  pledged	
  back	
  for	
  more	
  fellowships!

Tuesday, July 26, 11
In	
  a	
  nutshell,	
  Startup	
  Roots	
  Engineer-­‐in-­‐
                                              Residence	
  is...

                  •     A	
  means	
  to	
  systematically	
  groom	
  and	
  maximize	
  high-­‐
                        potential	
  talent	
  in	
  software	
  engineering;

                  •     A	
  sustainable	
  platform	
  to	
  concentrate	
  smart	
  passionate	
  
                        and	
  hungry	
  individuals	
  in	
  a	
  single	
  city;

                  •     “Mechanization	
  of	
  serendipity”;

                  •     The	
  red	
  pill	
  for	
  life’s	
  rat	
  race	
  that	
  is	
  our	
  Matrix;

                  •     An	
  investment	
  in	
  individuals,	
  with	
  a	
  good	
  chance	
  to	
  
                        become	
  a	
  self-­‐forming	
  Foundation	
  over	
  10	
  -­‐	
  25	
  years;	
  and

                  •     The	
  source	
  for	
  awesome	
  startup-­‐friendly	
  engineers	
  =	
  
                        EngineerList	
  of	
  the	
  world!


Tuesday, July 26, 11
Why	
  this	
  is	
  important


                  •    Asia	
  is	
  the	
  future.	
  Singapore	
  is	
  a	
  good	
  testbed	
  for	
  an	
  
                       alternative	
  model,	
  with	
  its	
  Blexible	
  pro-­‐talent	
  
                       immigration	
  policy,	
  concentration	
  of	
  budding	
  &	
  good	
  
                       tech	
  startups	
  and	
  high	
  quality	
  of	
  life;

                  •    In	
  under	
  2	
  years,	
  we	
  think	
  we’ll	
  have	
  (outside	
  of	
  the	
  
                       Valley)	
  the	
  best	
  source	
  of	
  smart	
  startup	
  friendly	
  hackers;

                  •    Global	
  virality:	
  Fellows	
  build	
  startups	
  in	
  Singapore	
  or	
  
                       spread	
  the	
  movement	
  to	
  their	
  home	
  city;	
  and

                  •    A	
  model	
  for	
  emerging	
  tech	
  ecosystems	
  around	
  the	
  
                       world!



Tuesday, July 26, 11
Call	
  to	
  Action


                  •    [Ideation	
  reDinement]	
  Do	
  you	
  believe	
  in	
  this	
  model?	
  Are	
  
                       there	
  ways	
  to	
  improve	
  this	
  further?

                  •    [Investment]	
  Would	
  you	
  consider	
  contributing	
  $	
  (however	
  
                       little	
  or	
  much)	
  to	
  our	
  Global	
  fellowship,	
  to	
  help	
  us	
  build	
  
                       EngineerList?

                  •    [Investor	
  referral]	
  Do	
  you	
  know	
  of	
  stakeholders	
  who	
  
                       would	
  see	
  value	
  in	
  this	
  and	
  consider	
  “investing”	
  in	
  the	
  non-­‐
                       proit	
  fellowship?

                  •    [Distribution]	
  Do	
  you	
  know	
  of	
  interesting	
  pockets	
  of	
  talent	
  
                       that	
  we	
  can	
  tap	
  on?

                  •    [Grassroot	
  action]	
  Can	
  you	
  help	
  us	
  spread	
  the	
  word?


Tuesday, July 26, 11

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Startup Roots Singapore - Global Fellows Program

  • 1. Building  EngineerList,  the  Startup  Roots  Way For the community, by the community - one engineer at a time. Supercharging  emerging  tech  ecosystems,  one  engineer  at  a  time. 26  July  2011 Tuesday, July 26, 11
  • 2. There’s  no  better  time  to  be  a   tech  startup  software  engineer... Tuesday, July 26, 11
  • 3. There’s  a  ferocious  war  for   talent  raging  on  in  Silicon  Valley.   Gold,    glory  and  girls  are  up   for  grabs! Tuesday, July 26, 11
  • 4. NO T! But  only  if  Uncle  Sam  loves  you  your  country. Tuesday, July 26, 11
  • 7. The                      problem  does  not  lie  with   funding. Good  money  goes  after  good  people. Tuesday, July 26, 11
  • 8. Startup-­‐friendly  software  engineers  are   a  unique,  minority  breed. good-­‐quality  code  fast  >  great  code  slowly ;it  &  alignment  w.r.t.  risk,  vision,  commitment,  personality able  to  work  with  little  direction  and  deal  with  ambiguity fast  and  adaptable Tuesday, July 26, 11
  • 9. We  focus  on  software  engineers   because  they  are  the  leaders  of   innovation  on  the  internet. Mark  Zuckerberg  =  engineer  (100%) Sergey  Brin  &  Larry  Page  =  engineers  (100%) Jack  Dorsey  &  Ev  Williams  =  engineers  (66%) It’s  easy  to  hire  MBAs  to  tell  a  tech  startup  how  to  make   money  once  it  has  users,  rather  than  vice  versa. Tuesday, July 26, 11
  • 10. Production  or  conversion  of  talent   via  education  cannot  happen  quick   enough. g din fun y New  model  needed  to   idit liqu create  sustainable   y vit cti pipeline  of  smart  &   du startup-­‐friendly   ro r  p software he engineers hig , ages high  w v e  from et, , mo t rk ers  Stree   ma g ine Wall e nt l y  en fro m   t al nd ert   H ot -­‐frie  conv up r art y  o f  st  Valle e  o t ag the S hor ec osystem h at + of esh  blood” exits de Lack  of  “fr =   Tuesday, July 26, 11
  • 11.            Overview Derrick  Ko James  Chan Zai  Zhuang Software  Engineer,   Investment  Manager,   Product  Manager,  Anafore Pivotal  Labs Neoteny  Labs • Singapore  chapter   • At  end  of  program,   of  parent  chapter   fellows  either  join   in  Silicon  Valley startups,  go  back   to  school  or  are   inspired  to  start   • Fellowship   new  companies program  for  elite   software   • Platform  to   connect  curated   • Intern  for  10   list  of  talent  with   weeks  at  best   curated  list  of   startups  in   startups Singapore • To  date,  8  speaker   • Interns  are   series  ([ireside   selected  for  quality   chats)  have  been   with  process  akin   organized,  with   to  typical  startup   strong  attendance   • During  fellowship,  fellows   • Access  to  tech  events   recruitment and  advisers by  community attend  regular  Speaker  Series   for  added  perspectives  &   exposure Tuesday, July 26, 11
  • 12. Inaugural  Startup  Roots  SG  Fellows • 10  weeks  from  May  2011 • Applications -­‐ 60+  applications  from  NUS,  NTU  and  SMU -­‐ 8  accepted,  of  which  6  joined  as  fellows  (10%) • Startups:  25  participating,  of  which  5  accepted  fellows • Speaker  Series -­‐ 8  sessions  held  as  of  26  July  2011 -­‐ Guest  speakers  include  experienced  investors  (Joi  Ito),  entrepreneurs  (Darius   Cheung,  Derek  Sivers)  and  engineers  (Carl  Coryell-­‐Martin,  Bunnie,  Ian   McFarland,  Jeff  Jonas) • Feedback -­‐ Fellows  are  loving  the  experience;  will  spread  the  word  to  their  peers -­‐ Startups  are  asking  if  we  have  more  where  they  (fellows)  came  from -­‐ Community  is  saying  they  can  see  very  positive  changes  in  fellows Tuesday, July 26, 11
  • 13. My  Paper  -­‐  25  Jul  2011 Tuesday, July 26, 11
  • 14. Talks,  Networking Fun  &  Camaraderie Tuesday, July 26, 11
  • 15. While  encouraging,  current  model  lacks  momentum Singapore-­‐based  talent  source  limited;  net  needs  to  be  cast  wider;   model  needs  to  be  scaled  up  for  full  potential  to  be  realized Tuesday, July 26, 11
  • 16. In  designing  Startup  Roots’  Engineer-­‐in-­‐Residence   initiative,  we  drew  inspiration  from  near  and  far. Social  Engineering  Guru We  attempted  to  crystallize  the  best  of  all  worlds,  to  achieve  win-­‐ win-­‐win  for  all  stakeholders  involved. Tuesday, July 26, 11
  • 17. To  fellows,  Startup  Roots  Engineer-­‐in-­‐Residence  is... -­‐ On-­‐the-­‐job  technical  training -­‐ Startup  work  experience  &  exposure;  see  what  works,  what  doesn’t -­‐ Excuse  to  come  to  Singapore  for  3  months  and  check  Asia  out • To  startups,  Startup  Roots  Engineer-­‐in-­‐Residence  is... -­‐ Reverse  recruitment  network -­‐ Risk  mitigation  of  potential  new  hires -­‐ Cost-­‐eficient  source  of  talent • To  ecosystem,  Startup  Roots  Engineer-­‐in-­‐Residence  is... -­‐ A  way  to  get  involved,  contribute,  give  back -­‐ By  the  community,  for  the  community -­‐ Source  of  new  human  capital,  possibly  even  new  deal  low Tuesday, July 26, 11
  • 18. Startup  Roots  Engineer-­‐in-­‐Residence Select  &  award   3  batches  /  yr: prestigious   Spring Outcome  1: Summer At  worst,  we’ll   fellowship  that   Fellow  gets  hired   solve  the  hiring   comes  with   Fall by  participating   problem  faced   cash startup by  startups. 3  x  10  weeks Startup  Roots Outcome  2: Singapore   Fellow  goes  back  to   Future   Fellowship school  or  back  to   evangelists   home  country for  platform +   Speaker  Series Outcome  3: Fellow  Minds  co-­‐ Feed  early-­‐stage   Global  fellow  spends  3   months  with  1  startup;   founder  in  other   deal  [low  to  angels.   fellow  or  from   venture  investors   startup  “job  fair”   matchmaking ecosystem,  starts   and  incubators  in   new  company ecosystem Tuesday, July 26, 11
  • 19. Early  Talent  Distribution  has  been  built and  around  the  world: • Other  tech  universities • Hackerspaces • Geek  events  like  Pycon,  Rubyconf,   Barcamp,  etc • Any  country  with  good  concentration   of  software  engineers  (ready  for  hire) Tuesday, July 26, 11
  • 20. Engineer-­‐in-­‐Residence  Fellowship • Per  Fellow -­‐ Fellowship  cash  of  S$7,500  in  total  for  3  months -­‐ Startup  pays  them  a  minimum  recommended  monthly  stipend -­‐ Startup  repays  S$10,000  if  Fellow  gets  hired;  recycled  into   fellowship  kitty • Fundraising • Minimum:  S$500,000  to  bootstrap  66  fellows • Ideal:  S$1,000,000  for  more  fellows  +  operating  budget • Sources:  private  individuals,  foundations  and  public   stakeholders Tuesday, July 26, 11
  • 21. Options  for  longer-­‐term  Sustainability • “First-­‐look”  round -­‐ $15,000  per  company  per  batch  of  fellows -­‐ If  fellow  is  hired  during  irst-­‐look,  company  pays  greater  of  (3  x  monthly   gross  x  #  hired  less  S$15,000)  or  nothing  (if  prior  computation  is  ≤$15k) -­‐ If  fellow  is  selected  for  internship,  and  hired  after  10  weeks,  no  extra  fee   needed -­‐ “Willing-­‐buyer,  willing-­‐seller” • “Main”  round • Company  that  paid  for  irst-­‐look  and  didn’t  ind  a  match  will  join  rest  of   companies  in  main  round;  2nd  chance • Participating  company  that  didn’t  pay  for  irst-­‐look  repays  $10,000  for  each   fellow  it  hires • Voluntary  Pledge  by  Fellows:  $X  or  Y%  of  $Z  cap  gains  over  career • 25%  of  pledge  from  each  fellow  put  back  into  common  pool,  split  equally   with  every  fellow  past,  present  and  future • Or  pledged  back  for  more  fellowships! Tuesday, July 26, 11
  • 22. In  a  nutshell,  Startup  Roots  Engineer-­‐in-­‐ Residence  is... • A  means  to  systematically  groom  and  maximize  high-­‐ potential  talent  in  software  engineering; • A  sustainable  platform  to  concentrate  smart  passionate   and  hungry  individuals  in  a  single  city; • “Mechanization  of  serendipity”; • The  red  pill  for  life’s  rat  race  that  is  our  Matrix; • An  investment  in  individuals,  with  a  good  chance  to   become  a  self-­‐forming  Foundation  over  10  -­‐  25  years;  and • The  source  for  awesome  startup-­‐friendly  engineers  =   EngineerList  of  the  world! Tuesday, July 26, 11
  • 23. Why  this  is  important • Asia  is  the  future.  Singapore  is  a  good  testbed  for  an   alternative  model,  with  its  Blexible  pro-­‐talent   immigration  policy,  concentration  of  budding  &  good   tech  startups  and  high  quality  of  life; • In  under  2  years,  we  think  we’ll  have  (outside  of  the   Valley)  the  best  source  of  smart  startup  friendly  hackers; • Global  virality:  Fellows  build  startups  in  Singapore  or   spread  the  movement  to  their  home  city;  and • A  model  for  emerging  tech  ecosystems  around  the   world! Tuesday, July 26, 11
  • 24. Call  to  Action • [Ideation  reDinement]  Do  you  believe  in  this  model?  Are   there  ways  to  improve  this  further? • [Investment]  Would  you  consider  contributing  $  (however   little  or  much)  to  our  Global  fellowship,  to  help  us  build   EngineerList? • [Investor  referral]  Do  you  know  of  stakeholders  who   would  see  value  in  this  and  consider  “investing”  in  the  non-­‐ proit  fellowship? • [Distribution]  Do  you  know  of  interesting  pockets  of  talent   that  we  can  tap  on? • [Grassroot  action]  Can  you  help  us  spread  the  word? Tuesday, July 26, 11