The document discusses the Bulgarian startup market and highlights Favit's approach to managing information overload through a personalized filtering system. Favit, founded in 2008, aims to streamline users' access to social and news feeds by categorizing and tailoring content based on individual interests. The report outlines Favit's services, key team members, and their integration of the pubsubhubub protocol for real-time information sharing.

1. State of the Bulgarian StartUp market & the favit way
by Martin Linkov http://favit.com
Education/Spark Funding The Start Ups

2. Education:
Education / Spark
• Technical/Mathematical High-Schools
• Universities (cooperation with Berkeley & Intel, abroad)
• Foundations, Education Centers, Events, Competitions,
DSLL, Novatech, #sofiarb, How Ideas Evolve

4. Good News!
And that’s how I joined favit

5. • History & Capital, Investing Process
Portfolio:

6. Advisors, Lawyers, Evangelists

7. Problem: Information overload
Users are flooded by the streams of friends’ activity
Blog News site Facebook Twitter
Article (apple)
Article (business)
Article (music)
Article (business)
Article (politics)
Article (fashion)
Status (photo)
Link (business)
Status (breaking)
Status (breaking)
Status (video)
… … … …
Status (funny)
Solution: Multi-level personal filtering system
Filter incoming information based on fully personalized interests rules
Blog News site Facebook Twitter
Auto-tagging incoming feeds (articles from subscriptions) and
assigning topics to all the favit entities (users, groups, feeds) allows us
to filter everything very accurately.
Filtering and manipulating information on a personal level is the
biggest challenge the Internet is facing right now.
Subscriptions
Create and manage topic based
lists for users, groups and sources
Topics based filter for tracking an
unlimited number of sources
Topic based personal filter for your
social network and subscriptions

8. Svetla
RAIT Bulgaria
Radu
RAIT Romania
Martin
RAIT Greece
Vassil
Core developer
Alex
RAIT Russia
Besim
RAIT Turkey
Damian
Sys. admin
Corporate information
Where we started and the team behind favit
Founded in November 2008 in a joint venture with VC Neveq (New Europe Venture Equity)
Founder Team
Atanas Youroukov,
Head of Product Design
• Strong web product visionary
• Creative UI designer
Konstantin Hristov,
CEO, Biz Dev
• Sales and Marketing
• VP of M & S in Outsourcing
• Citigroup
Nenko Ivanov,
CTO
• Top 3 Software engineer in BG

9. Services overview
favit is a complex system with services running in perfect sync
Groups
Lifestream
Fully featured
RSS Reader
Filters & Bundles
……
Favit is one of the leading companies that have integrated the PUBSUBHUBUB protocol for realtime sharing of
information from sources that support it. It name resides besides such services such as Blogger, Facebook
and Friendfeed. (Blogger Buzz (Google) - http://buzz.blogger.com/2009/08/blogger-joins-hubbub.html )

10. Questions & Follow Up:
In Greek: favit.com/startups & favit.com/open-coffee-greece
In Bulgarian: favit.com/start_up
All Languages: blog.favit.com
Thank You!
martin.linkov @ favit.com
twitter: marfuzii