In this presentation, I explore the concept of Activity and CHAT (Cultural-Historical Activity Theory) in the context of The Little Red Hen, then apply it to my doctoral research to understand how an augmented reality game mediates the cultural models of campers at a traditional woods camp.
With so much competition and perceived sameness, developing a distinct profile is important in helping firms attract quality professionals and grow their practices especially as the drive towards market consolidation and globalisation continues to develop.
For 13 years Soukias Jones Design has been working for leading US, UK and International firms to develop alternative ways to the bland cliched communications that litter the market. We see things differently. We push the boundaries. We encourage clients to do so. The attached presentation showcases our approach in creating brand building campaigns for several UK and US firms. Whether firms are targeting clients, prospects, laterals, graduates or staff, we use creativity to create clear and distinctive communications.
In this presentation, I explore the concept of Activity and CHAT (Cultural-Historical Activity Theory) in the context of The Little Red Hen, then apply it to my doctoral research to understand how an augmented reality game mediates the cultural models of campers at a traditional woods camp.
With so much competition and perceived sameness, developing a distinct profile is important in helping firms attract quality professionals and grow their practices especially as the drive towards market consolidation and globalisation continues to develop.
For 13 years Soukias Jones Design has been working for leading US, UK and International firms to develop alternative ways to the bland cliched communications that litter the market. We see things differently. We push the boundaries. We encourage clients to do so. The attached presentation showcases our approach in creating brand building campaigns for several UK and US firms. Whether firms are targeting clients, prospects, laterals, graduates or staff, we use creativity to create clear and distinctive communications.
