This document contains information on an organization's activities score, resources, capabilities, customer and business partner perceptions, competitive conditions, and current and future targets. The activities score ranges from 0.32 to 0.59 for main and support activities. Resources like employee loyalty and internal management provide sustained competitive advantages. Customer and partner perceptions are positive regarding product quality, benefits compared to price paid. Competitive conditions show threats from new entrants and substitutes are high. Current targets are to accelerate expansion, standardize partner stores, and increase digital marketing and branding activities to improve the brand reputation.