Sports Betting in the USA - Presentation to University of Memphis

Daniel Kustelski
CEO, Chalkline Sports
@djkustelski & @chalklinesports
February 20, 2019
Sports Betting in the USA
www.chalklinesports.com

www.chalklinesports.com Sports Betting in the USA
What do YOU want to
learn about
Sports Betting in the USA
today?
Prelude
Give me three things.

A Very Fast History of
US Sports Betting
in
Pictures & Quotes
ACT One: Pre-Game
Plus: An Introduction to the Players

In a 2012 deposition,
Selig described sports
gambling as "evil" and
"the deadliest of all things
that can happen.”
2012 Deposition, as reported by ESPN.com
Fairly Standard League
Pre-PASPA Position
Bud Selig
Former MLB Commissioner
1

“The laws on sports betting
should be changed.
I believe that sports betting
should be brought out of
the underground and into
the sunlight where it can be
appropriately monitored
and regulated.”
November 2014, New York Times Editorial
An Early Shot Across The Bow
Adam Silver
NBA Commissioner
2

“Let's not talk about the
'evils' of gambling when it
comes to sports.
The industry has come to
accept that a properly run
gaming association will be
protective of sports.”
September 2016, Speech delivered at the Global Gaming Expo
Forward Thinking
David Stern
Former NBA Commissioner
4

“The sensitivity toward
(gambling) and the integrity of
the game is still there,
but Las Vegas in no way
compromises that.
Las Vegas has evolved.
It’s not your father’s Las Vegas.
We’re very confident because of
its (progressiveness) toward
gambling.
March 2017, Las Vegas Review-Journal
Influential Ownership Supports
NFL Move to Vegas
Jerry Jones
Dallas Cowboys Owner
5

“Does a federal statute
that prohibits modification
or repeal of state-law
prohibitions on private
conduct impermissibly
commandeer the
regulatory power of
States?”
From the "PETITION FOR A WRIT OF CERTIORARI"
filed by Ted Olson with the U.S. Supreme Court
on behalf of Governor Christie, regarding PASPA.
October 2016, NorthJersey.com
The Appeal is Fundamentally
About States Rights
Chris Christie
Governor of New Jersey
6

“The next president is
going to have that issue of
legalizing sports betting
on their desk.”
April 2016, ESPN.com article on sports betting in the USA
The Man Leading The Charge
Geoff Freeman
American Gaming Association President & CEO
7

“I’m OK with [sports betting and
daily fantasy sports] because it’s
happening anyway.
Whether you have [legalized
sports betting] or you don’t have
it, you have it.”
November 2015, Radio Program “The Herd with Colin Cowherd”
Support From The Top
Donald Trump
President of the United States of America
8

The Stage is Set
Any Questions?
ACT One: Pre-Game

In Their Court:
The US Supreme Court
Overturns Federal Ban
ACT Two: “The Play” on May 14, 2018
PASPA Comes to an End

States Get to Work Immediately

Everybody is finding a
dance partner
Any Questions?
ACT Two: “The Play” on May 14, 2018

Local
National
Global
ACT Three: What’s Next?

Local: TN Sports Betting Bill

Local: Responsible Gaming

Local: 30 Minute Drive

National: State Action

National: Better Data

National: Regional Trends Develop
2018 Nevada Sports Betting Handle by Sport

National: Casinos + Sports Betting
Sports bettors spend money everywhere on your property, and online.
November 2018 Investor Update, p.10
Caesars Entertainment Corporation
“Caesar’s launched retail sports
betting operations in New Jersey
and Mississippi.
Adjacent outlets such as restaurants
and bars experienced
10-20% volume lift,
not including special events.”
$870
Customer Lifetime Value for
US-based Sports Bettors
(2017 EiG Conference data)
$162
Customer Acquisition Costs
for William Hill UK
(2016 Annual Report)
65%
Of Casino Loyalty Program
Members Wager on Sports

National: Betting + TV Ratings

National: Bigger Sports Betting

National: NCAA Reckoning
February 2019

National: Education
Casino operators educate players on how to play Roulette and Craps.
Why not educate patrons on sports betting in a safe and fun way?
20M+
Americans will
place their first
legal bet in the next
5 years
Source: http://www.sportsbettinginamerica.com/

Global: Continuing Regulation

Global: Online Casino + Sports

Global: eSports Betting

Lots of opportunity
ahead.
ACT Three: What’s Next?

Questions about Sports
Betting in the USA?
Also, we’re hiring for internships this summer.

Sports Betting in the USA - Presentation to University of Memphis

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Sports Betting in the USA - Presentation to University of Memphis