SlideShare a Scribd company logo
Peter Czaban | Dina Carabas
2
3
Online reputation~80%
52%
12x
Relevance for businesses, tourism boards,
municipalities, smart citiesRelevance for consumers
Discoverability
Feedback
Better predictions
YelpGoogle Trip
Advisor
Booking
.com
etc.Face
book
Trust
pilot
4
● Hospitality businesses: Inefficiencies and increasing
dependence
○ high-effort/cost for reputation management
○ no re-use of reviews on own websites
○ limited capability to drive operational improvement
● Entrepreneurs, Researchers: Barriers for innovation
○ big data that cannot be analyzed openly
○ innovation in recommender systems and virtual
assistants limited to already dominant players
○ no open alternatives to Google Maps
● Smart Cities, Public: Barriers for innovation, inefficiency
○ No access to real-time sentiments of citizens as
input for budget allocations or immediate action
X
$$
$$
X
X
● useful ranking of search results
● Without reviews it is hard to create real open alternatives
Search results with reviewsSearch results without reviews
5
“Restaurants in Zug”
irrelevant
results
●
●
●
●
much more relevant to the user
Open reviews dataset
for any point of interest
6
● Open Data Ecosystem
● At the core is the open dataset
● leave reviews in any participating app or website
7
Ready-to-use free and open-source technology
●
●
●
●
●
●
●
●
Non-profit org as custodian for the dataset
●
●
●
●
●
standard API aggregation
algorithm
Identity
client-side JS library
8
https://mangrove.reviews
9
...and many more 10
● Add more value for users
● Create value for POIs
● Strengthen the community
● Increase diversity
11
Join ORA as a member
●
●
○
○
○
○
○
●
Contribute to the Mangrove codebase
●
●
Build a business
●
●
●
Integrate open reviews into
your app or website
●
○
○
○
●
Thank you!
Contact us: hello@open-reviews.net

More Related Content

Similar to SotM 2020 - Creating an Open Data Ecosystem for Reviews

The ROI of UX
The ROI of UX The ROI of UX
The ROI of UX
Tara Arnold
 
Big data: Bringing competition policy to the digital era – VARIAN – November ...
Big data: Bringing competition policy to the digital era – VARIAN – November ...Big data: Bringing competition policy to the digital era – VARIAN – November ...
Big data: Bringing competition policy to the digital era – VARIAN – November ...
OECD Directorate for Financial and Enterprise Affairs
 
Best Delivery
Best DeliveryBest Delivery
Best Delivery
Jessica Morales
 
BDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big DataBDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big Data
Big Data Value Association
 
BDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big DataBDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big Data
Big Data Value Association
 
Government and Software as-a-service
Government and Software as-a-serviceGovernment and Software as-a-service
Government and Software as-a-service
ProudCity
 
For Insurance Agents: Choosing the right objectives and tactics for 2015 dig...
For Insurance Agents:  Choosing the right objectives and tactics for 2015 dig...For Insurance Agents:  Choosing the right objectives and tactics for 2015 dig...
For Insurance Agents: Choosing the right objectives and tactics for 2015 dig...
Confluency Solutions
 
Creating a University-Wide View of the Student Journey in Google Analytics - ...
Creating a University-Wide View of the Student Journey in Google Analytics - ...Creating a University-Wide View of the Student Journey in Google Analytics - ...
Creating a University-Wide View of the Student Journey in Google Analytics - ...
Sean Henri
 
Digital marketing for the dental practice
Digital marketing for the dental practice Digital marketing for the dental practice
Digital marketing for the dental practice
Nathalia Porras, MBA
 
Human factor in big data qrowd bdve
Human factor in big data qrowd bdveHuman factor in big data qrowd bdve
Human factor in big data qrowd bdve
Luis Daniel Ibáñez
 
Oh User Where Art Thou
Oh User Where Art Thou Oh User Where Art Thou
Oh User Where Art Thou
Ben Newell
 
Hotel Marketing Analytics
Hotel Marketing AnalyticsHotel Marketing Analytics
Hotel Marketing Analytics
Nancy Huang
 
Experience Matters: Understanding the New ROI of UX/CX
Experience Matters: Understanding the New ROI of UX/CX Experience Matters: Understanding the New ROI of UX/CX
Experience Matters: Understanding the New ROI of UX/CX
Mediacurrent
 
plandit columbia
plandit columbiaplandit columbia
plandit columbia
Stanford University
 
The UX Analyst
The UX AnalystThe UX Analyst
The UX Analyst
Jainan Sankalia
 
The art and science of website optimization
The art and science of website optimizationThe art and science of website optimization
The art and science of website optimization
Raj Lal
 
MTMP 2017 Smarter Marketing
MTMP 2017 Smarter Marketing MTMP 2017 Smarter Marketing
MTMP 2017 Smarter Marketing
Eric Bersano
 
Eventz presentation
Eventz presentationEventz presentation
Eventz presentation
katdivine
 
Recruitment Analytics workshop - Endouble Antwerp 6-3-2017
Recruitment Analytics workshop  - Endouble Antwerp 6-3-2017Recruitment Analytics workshop  - Endouble Antwerp 6-3-2017
Recruitment Analytics workshop - Endouble Antwerp 6-3-2017
Endouble
 
[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx
[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx
[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx
DataScienceConferenc1
 

Similar to SotM 2020 - Creating an Open Data Ecosystem for Reviews (20)

The ROI of UX
The ROI of UX The ROI of UX
The ROI of UX
 
Big data: Bringing competition policy to the digital era – VARIAN – November ...
Big data: Bringing competition policy to the digital era – VARIAN – November ...Big data: Bringing competition policy to the digital era – VARIAN – November ...
Big data: Bringing competition policy to the digital era – VARIAN – November ...
 
Best Delivery
Best DeliveryBest Delivery
Best Delivery
 
BDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big DataBDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big Data
 
BDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big DataBDVe Webinar Series - QROWD: The Human Factor in Big Data
BDVe Webinar Series - QROWD: The Human Factor in Big Data
 
Government and Software as-a-service
Government and Software as-a-serviceGovernment and Software as-a-service
Government and Software as-a-service
 
For Insurance Agents: Choosing the right objectives and tactics for 2015 dig...
For Insurance Agents:  Choosing the right objectives and tactics for 2015 dig...For Insurance Agents:  Choosing the right objectives and tactics for 2015 dig...
For Insurance Agents: Choosing the right objectives and tactics for 2015 dig...
 
Creating a University-Wide View of the Student Journey in Google Analytics - ...
Creating a University-Wide View of the Student Journey in Google Analytics - ...Creating a University-Wide View of the Student Journey in Google Analytics - ...
Creating a University-Wide View of the Student Journey in Google Analytics - ...
 
Digital marketing for the dental practice
Digital marketing for the dental practice Digital marketing for the dental practice
Digital marketing for the dental practice
 
Human factor in big data qrowd bdve
Human factor in big data qrowd bdveHuman factor in big data qrowd bdve
Human factor in big data qrowd bdve
 
Oh User Where Art Thou
Oh User Where Art Thou Oh User Where Art Thou
Oh User Where Art Thou
 
Hotel Marketing Analytics
Hotel Marketing AnalyticsHotel Marketing Analytics
Hotel Marketing Analytics
 
Experience Matters: Understanding the New ROI of UX/CX
Experience Matters: Understanding the New ROI of UX/CX Experience Matters: Understanding the New ROI of UX/CX
Experience Matters: Understanding the New ROI of UX/CX
 
plandit columbia
plandit columbiaplandit columbia
plandit columbia
 
The UX Analyst
The UX AnalystThe UX Analyst
The UX Analyst
 
The art and science of website optimization
The art and science of website optimizationThe art and science of website optimization
The art and science of website optimization
 
MTMP 2017 Smarter Marketing
MTMP 2017 Smarter Marketing MTMP 2017 Smarter Marketing
MTMP 2017 Smarter Marketing
 
Eventz presentation
Eventz presentationEventz presentation
Eventz presentation
 
Recruitment Analytics workshop - Endouble Antwerp 6-3-2017
Recruitment Analytics workshop  - Endouble Antwerp 6-3-2017Recruitment Analytics workshop  - Endouble Antwerp 6-3-2017
Recruitment Analytics workshop - Endouble Antwerp 6-3-2017
 
[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx
[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx
[DSC Adria 23] Mihajlo Popesku Bridging Insight and Digital Activation.pptx
 

Recently uploaded

Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
ssuserfac0301
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
Zilliz
 
AppSec PNW: Android and iOS Application Security with MobSF
AppSec PNW: Android and iOS Application Security with MobSFAppSec PNW: Android and iOS Application Security with MobSF
AppSec PNW: Android and iOS Application Security with MobSF
Ajin Abraham
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
Tatiana Kojar
 
What is an RPA CoE? Session 1 – CoE Vision
What is an RPA CoE?  Session 1 – CoE VisionWhat is an RPA CoE?  Session 1 – CoE Vision
What is an RPA CoE? Session 1 – CoE Vision
DianaGray10
 
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
Jason Yip
 
"$10 thousand per minute of downtime: architecture, queues, streaming and fin...
"$10 thousand per minute of downtime: architecture, queues, streaming and fin..."$10 thousand per minute of downtime: architecture, queues, streaming and fin...
"$10 thousand per minute of downtime: architecture, queues, streaming and fin...
Fwdays
 
Demystifying Knowledge Management through Storytelling
Demystifying Knowledge Management through StorytellingDemystifying Knowledge Management through Storytelling
Demystifying Knowledge Management through Storytelling
Enterprise Knowledge
 
Introduction of Cybersecurity with OSS at Code Europe 2024
Introduction of Cybersecurity with OSS  at Code Europe 2024Introduction of Cybersecurity with OSS  at Code Europe 2024
Introduction of Cybersecurity with OSS at Code Europe 2024
Hiroshi SHIBATA
 
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
Edge AI and Vision Alliance
 
Must Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during MigrationMust Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during Migration
Mydbops
 
Essentials of Automations: Exploring Attributes & Automation Parameters
Essentials of Automations: Exploring Attributes & Automation ParametersEssentials of Automations: Exploring Attributes & Automation Parameters
Essentials of Automations: Exploring Attributes & Automation Parameters
Safe Software
 
GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)
Javier Junquera
 
Mutation Testing for Task-Oriented Chatbots
Mutation Testing for Task-Oriented ChatbotsMutation Testing for Task-Oriented Chatbots
Mutation Testing for Task-Oriented Chatbots
Pablo Gómez Abajo
 
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving
 
"Scaling RAG Applications to serve millions of users", Kevin Goedecke
"Scaling RAG Applications to serve millions of users",  Kevin Goedecke"Scaling RAG Applications to serve millions of users",  Kevin Goedecke
"Scaling RAG Applications to serve millions of users", Kevin Goedecke
Fwdays
 
Christine's Product Research Presentation.pptx
Christine's Product Research Presentation.pptxChristine's Product Research Presentation.pptx
Christine's Product Research Presentation.pptx
christinelarrosa
 
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptxChoosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
Brandon Minnick, MBA
 
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
saastr
 
Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)
Jakub Marek
 

Recently uploaded (20)

Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
 
Fueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte WebinarFueling AI with Great Data with Airbyte Webinar
Fueling AI with Great Data with Airbyte Webinar
 
AppSec PNW: Android and iOS Application Security with MobSF
AppSec PNW: Android and iOS Application Security with MobSFAppSec PNW: Android and iOS Application Security with MobSF
AppSec PNW: Android and iOS Application Security with MobSF
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
 
What is an RPA CoE? Session 1 – CoE Vision
What is an RPA CoE?  Session 1 – CoE VisionWhat is an RPA CoE?  Session 1 – CoE Vision
What is an RPA CoE? Session 1 – CoE Vision
 
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
 
"$10 thousand per minute of downtime: architecture, queues, streaming and fin...
"$10 thousand per minute of downtime: architecture, queues, streaming and fin..."$10 thousand per minute of downtime: architecture, queues, streaming and fin...
"$10 thousand per minute of downtime: architecture, queues, streaming and fin...
 
Demystifying Knowledge Management through Storytelling
Demystifying Knowledge Management through StorytellingDemystifying Knowledge Management through Storytelling
Demystifying Knowledge Management through Storytelling
 
Introduction of Cybersecurity with OSS at Code Europe 2024
Introduction of Cybersecurity with OSS  at Code Europe 2024Introduction of Cybersecurity with OSS  at Code Europe 2024
Introduction of Cybersecurity with OSS at Code Europe 2024
 
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
“Temporal Event Neural Networks: A More Efficient Alternative to the Transfor...
 
Must Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during MigrationMust Know Postgres Extension for DBA and Developer during Migration
Must Know Postgres Extension for DBA and Developer during Migration
 
Essentials of Automations: Exploring Attributes & Automation Parameters
Essentials of Automations: Exploring Attributes & Automation ParametersEssentials of Automations: Exploring Attributes & Automation Parameters
Essentials of Automations: Exploring Attributes & Automation Parameters
 
GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)GNSS spoofing via SDR (Criptored Talks 2024)
GNSS spoofing via SDR (Criptored Talks 2024)
 
Mutation Testing for Task-Oriented Chatbots
Mutation Testing for Task-Oriented ChatbotsMutation Testing for Task-Oriented Chatbots
Mutation Testing for Task-Oriented Chatbots
 
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
Northern Engraving | Modern Metal Trim, Nameplates and Appliance Panels
 
"Scaling RAG Applications to serve millions of users", Kevin Goedecke
"Scaling RAG Applications to serve millions of users",  Kevin Goedecke"Scaling RAG Applications to serve millions of users",  Kevin Goedecke
"Scaling RAG Applications to serve millions of users", Kevin Goedecke
 
Christine's Product Research Presentation.pptx
Christine's Product Research Presentation.pptxChristine's Product Research Presentation.pptx
Christine's Product Research Presentation.pptx
 
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptxChoosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
 
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
Overcoming the PLG Trap: Lessons from Canva's Head of Sales & Head of EMEA Da...
 
Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)
 

SotM 2020 - Creating an Open Data Ecosystem for Reviews

  • 1. Peter Czaban | Dina Carabas
  • 2. 2
  • 3. 3 Online reputation~80% 52% 12x Relevance for businesses, tourism boards, municipalities, smart citiesRelevance for consumers Discoverability Feedback Better predictions
  • 4. YelpGoogle Trip Advisor Booking .com etc.Face book Trust pilot 4 ● Hospitality businesses: Inefficiencies and increasing dependence ○ high-effort/cost for reputation management ○ no re-use of reviews on own websites ○ limited capability to drive operational improvement ● Entrepreneurs, Researchers: Barriers for innovation ○ big data that cannot be analyzed openly ○ innovation in recommender systems and virtual assistants limited to already dominant players ○ no open alternatives to Google Maps ● Smart Cities, Public: Barriers for innovation, inefficiency ○ No access to real-time sentiments of citizens as input for budget allocations or immediate action X $$ $$ X X
  • 5. ● useful ranking of search results ● Without reviews it is hard to create real open alternatives Search results with reviewsSearch results without reviews 5 “Restaurants in Zug” irrelevant results ● ● ● ● much more relevant to the user
  • 6. Open reviews dataset for any point of interest 6 ● Open Data Ecosystem ● At the core is the open dataset ● leave reviews in any participating app or website
  • 7. 7 Ready-to-use free and open-source technology ● ● ● ● ● ● ● ● Non-profit org as custodian for the dataset ● ● ● ● ●
  • 10. ...and many more 10 ● Add more value for users ● Create value for POIs ● Strengthen the community ● Increase diversity
  • 11. 11 Join ORA as a member ● ● ○ ○ ○ ○ ○ ● Contribute to the Mangrove codebase ● ● Build a business ● ● ● Integrate open reviews into your app or website ● ○ ○ ○ ●
  • 12. Thank you! Contact us: hello@open-reviews.net