Social media is often thought of as Facebook and Twitter but blogging is as much a part of social media, and some say more, than both Facebook and Twitter.
This document provides tips on using LinkedIn to enhance one's career opportunities. It recommends completing your profile with relevant experience and skills, growing your professional network, following companies you want to work for, joining relevant industry groups, and engaging with your connections to maximize your visibility to recruiters on LinkedIn.
10 Advancement Pros Rocking It on LinkedInEverTrue
This document analyzes the LinkedIn profiles of Chief Advancement Officers at top universities to identify best practices. It profiles 10 advancement leaders with exemplary LinkedIn profiles, highlighting features like work experience, skills, recommendations, and involvement in professional groups. The document recommends having a profile photo, summary, work experience, skills/endorsements, contact info, and connections. It also discusses how LinkedIn can help with prospect research, identifying volunteers, and understanding donors' interests.
The document discusses various topics related to marketing and branding, including:
1) A holistic brand takes all aspects of a company's image into consideration across markets.
2) Unique value propositions should demonstrate the unique contributions a job candidate can provide.
3) Social media sites like LinkedIn, Twitter, Facebook, and YouTube can be used strategically to build professional networks and brands. Regular engagement and quality content are emphasized.
LinkedIn is the new resume and rolodex. Make sure you are using it to your advantage that helps build the brand of YOU!
Originally presented by Sherry Coker for Springfield Collective.
LinkedIn is a valuable and powerful business tool. In this PowerPoint we touch on the basics of using LinkedIn. For more information, feel free to contact us.
The document discusses the growth and influence of various social media platforms. It notes that social media has become a primary contact point for many users and has revolutionized business marketing strategies. It provides statistics on social media usage, such as 37% of UK smartphone users having a social networking app and Twitter receiving 65 million tweets per day. It encourages users to create optimized profiles on social platforms like LinkedIn and Facebook to expand their network and pursue opportunities. Users are advised to actively engage on sites like Twitter, YouTube, and blogs to promote themselves while avoiding negative or unprofessional remarks online.
This document provides tips on using LinkedIn to enhance one's career opportunities. It recommends completing your profile with relevant experience and skills, growing your professional network, following companies you want to work for, joining relevant industry groups, and engaging with your connections to maximize your visibility to recruiters on LinkedIn.
10 Advancement Pros Rocking It on LinkedInEverTrue
This document analyzes the LinkedIn profiles of Chief Advancement Officers at top universities to identify best practices. It profiles 10 advancement leaders with exemplary LinkedIn profiles, highlighting features like work experience, skills, recommendations, and involvement in professional groups. The document recommends having a profile photo, summary, work experience, skills/endorsements, contact info, and connections. It also discusses how LinkedIn can help with prospect research, identifying volunteers, and understanding donors' interests.
The document discusses various topics related to marketing and branding, including:
1) A holistic brand takes all aspects of a company's image into consideration across markets.
2) Unique value propositions should demonstrate the unique contributions a job candidate can provide.
3) Social media sites like LinkedIn, Twitter, Facebook, and YouTube can be used strategically to build professional networks and brands. Regular engagement and quality content are emphasized.
LinkedIn is the new resume and rolodex. Make sure you are using it to your advantage that helps build the brand of YOU!
Originally presented by Sherry Coker for Springfield Collective.
LinkedIn is a valuable and powerful business tool. In this PowerPoint we touch on the basics of using LinkedIn. For more information, feel free to contact us.
The document discusses the growth and influence of various social media platforms. It notes that social media has become a primary contact point for many users and has revolutionized business marketing strategies. It provides statistics on social media usage, such as 37% of UK smartphone users having a social networking app and Twitter receiving 65 million tweets per day. It encourages users to create optimized profiles on social platforms like LinkedIn and Facebook to expand their network and pursue opportunities. Users are advised to actively engage on sites like Twitter, YouTube, and blogs to promote themselves while avoiding negative or unprofessional remarks online.
The document discusses social media marketing and provides examples of how various companies utilize social media platforms like Facebook, Twitter, YouTube, and LinkedIn for marketing purposes. Some key points include that social media allows for free and wide-reaching marketing, and case studies found that companies saw increased sales and profits from social media marketing. Specific tactics discussed include creating Facebook pages and ads, using hashtags and video on YouTube, and building professional connections on LinkedIn.
The document discusses social media marketing and provides examples of how various companies utilize social media platforms like Facebook, Twitter, YouTube, and LinkedIn for marketing purposes. Some key points include that social media allows for free and wide-reaching marketing, and case studies found that companies saw increased sales and profits from social media marketing. Fortune 500 companies are also increasingly using social media platforms like blogs, Facebook, and Twitter.
The document discusses blog marketing and social media marketing techniques. It provides tips on setting up a blog, creating blog content, and promoting a blog on social media platforms. Some key points include understanding your target audience, developing a content plan and strategy, choosing a blogging platform like WordPress or Blogger, and using social media to engage with customers and build networks. The goal is to use blogs and social media effectively to grow your business.
Brad Kleinman and Christian Campagnuolo discuss best practices in Social Media Optimization for Educators. Learn more at http://www.worksmart-emarketing.com.
LinkedIn is not just a site to post resumes and look for jobs. Leverage LinkedIn's growth to help generate leads for your business while branding yourself as an expert in your industry.
LinkedIn allows you to establish yourself through Groups as well as posting your blog and your Twitter f
This social media marketing presentation is the first in a series developed for the Kinnelon NJ library to place social media marketing into perspective. It's particularly relevant for those wanting to use the tools of social media to promote themselves and/or their businesses and raise their professional profile online. With more and more customers and companies beginning online when they search for resources, it matters to be found online.
The first session puts social media into context. Subsequent sessions will examine specific social networking platforms and address audience questions.
For more information about the series, see http://smokerise-nj.blogspot.com/2011/06/social-media-series-at-kinnelon-library.html
GenYSocial - how to build and manage your online reputation [for London Colle...James T Fletcher
On 4th December 2013, I presented these slides to the MA Students of 2014 (#LCFMA14) at London College of Fashion. We discussed how to build and manage your online reputation, why it's important and gave an action plan.
Social Media for Advisors: Understand your Audience Understand your PlatformSmarsh
While social media can be a great business tool, it requires an understanding of your audience and their social media preferences. Pairing the right content with the right social network is the key to getting the return on investment that you are looking for.
Learn more in this webinar in our Social Media For Advisors series with Sheri Fitts, President of ShoeFitts Marketing.
Visit our website to discover more information on social media compliance for financial advisors: http://www.smarsh.com/social-media-compliance.
The document provides guidance on using Pinterest for business purposes. It outlines the top 3 reasons to use Pinterest including its large user base of women who drive purchasing decisions. It recommends setting up a business account for commercial use and provides tips for creating engaging pins, including using images, videos, and infographics. The document also offers strategies for getting started on Pinterest, including filling out business profiles and pinning original content that drives traffic. Overall, the document serves as a guide for businesses to effectively utilize Pinterest.
This document discusses how social media can help small businesses make more money. It outlines several social media platforms like Facebook, Twitter, LinkedIn, blogs and online videos that businesses can use. It emphasizes using these platforms to distribute valuable content, special offers and build relationships to attract prospects and increase traffic to the business website. The key is to be regularly active across multiple channels and give people a reason to engage with the business online.
The document discusses how social media is an important tool for future entrepreneurs. It provides tips on choosing social media channels like Facebook, LinkedIn, YouTube, and Instagram to engage customers and drive traffic. It emphasizes that high-quality, valuable content is needed to build an audience and promote conversions. Overall, the document advocates using social media marketing to build brands and businesses.
Understand your options with respect to various social media platforms and which ones are likely to enhance your fundraising campaigns and philanthropy program in general.
The document provides an overview of using social media for small businesses. It discusses the importance of listening to customers on various social media platforms like Facebook, Twitter, YouTube and Yelp. It also provides best practices for engaging on each platform, such as responding to comments quickly, posting regularly and showing your brand's personality. The document emphasizes the commitment of time and resources needed to successfully harness social media.
This document summarizes a social media boot camp presentation covering the current social media landscape, why social media matters for businesses, and strategies for key social media platforms like Facebook, Twitter, Pinterest, YouTube and others. The presentation outlines that over 1 billion people use major social media sites, and that social media allows businesses to interact with customers, share helpful content, and increase their visibility and credibility as experts. It provides tips on using each channel and recommends measuring engagement through tools like Hootsuite to track effectiveness.
This document provides an overview of social media and why businesses should engage in social media conversations. It discusses that customers now rely more on peer recommendations over advertising and expect companies to engage with them on social media. The document then provides 10 actionable steps businesses can take to get started with social media, including creating profiles on platforms like Facebook and Twitter, listening to relevant conversations, and consistently engaging with audiences over time. It stresses the importance of defining goals and metrics for success and having patience as meaningful relationships are built.
The document discusses the future of blogging. It emphasizes that blogging is about publishing smart content rather than just publishing a lot of content. It covers topics like choosing a blogging platform, the importance of passion in blogging, customizing blogs, promoting blogs through social media, and ways to monetize blogs such as through ads, affiliate links, or selling digital products. It also lists some of the highest earning blogs as examples.
This document discusses different types of blogs and how companies can use them. It outlines internal blogs for collaboration, knowledge sharing, and culture building, and external blogs for marketing, PR, customer relationships, and brand building. Examples include Nike using blogs to discuss basketball and Jonathan Schwartz of Sun Microsystems having a CEO blog. The document provides tips on using blogs to accomplish business objectives like marketing and market research by connecting with customers. It also warns of potential mistakes like not being clear or failing to encourage comments.
Social Networking for Job Seekers (short version)Bernie Borges
This document provides strategies for turbo charging your career through acquiring a triathlete mindset of setting goals, accountability, and developing skills. It emphasizes the importance of social networking on sites like LinkedIn, Facebook, and Twitter to build your personal brand and professional credibility. Key recommendations include completing your profiles, regularly updating statuses, seeking connections, and sharing your expertise online to expand your career opportunities and become an entrepreneur.
More Related Content
Similar to Sonix Social Media Blogging Presentation
The document discusses social media marketing and provides examples of how various companies utilize social media platforms like Facebook, Twitter, YouTube, and LinkedIn for marketing purposes. Some key points include that social media allows for free and wide-reaching marketing, and case studies found that companies saw increased sales and profits from social media marketing. Specific tactics discussed include creating Facebook pages and ads, using hashtags and video on YouTube, and building professional connections on LinkedIn.
The document discusses social media marketing and provides examples of how various companies utilize social media platforms like Facebook, Twitter, YouTube, and LinkedIn for marketing purposes. Some key points include that social media allows for free and wide-reaching marketing, and case studies found that companies saw increased sales and profits from social media marketing. Fortune 500 companies are also increasingly using social media platforms like blogs, Facebook, and Twitter.
The document discusses blog marketing and social media marketing techniques. It provides tips on setting up a blog, creating blog content, and promoting a blog on social media platforms. Some key points include understanding your target audience, developing a content plan and strategy, choosing a blogging platform like WordPress or Blogger, and using social media to engage with customers and build networks. The goal is to use blogs and social media effectively to grow your business.
Brad Kleinman and Christian Campagnuolo discuss best practices in Social Media Optimization for Educators. Learn more at http://www.worksmart-emarketing.com.
LinkedIn is not just a site to post resumes and look for jobs. Leverage LinkedIn's growth to help generate leads for your business while branding yourself as an expert in your industry.
LinkedIn allows you to establish yourself through Groups as well as posting your blog and your Twitter f
This social media marketing presentation is the first in a series developed for the Kinnelon NJ library to place social media marketing into perspective. It's particularly relevant for those wanting to use the tools of social media to promote themselves and/or their businesses and raise their professional profile online. With more and more customers and companies beginning online when they search for resources, it matters to be found online.
The first session puts social media into context. Subsequent sessions will examine specific social networking platforms and address audience questions.
For more information about the series, see http://smokerise-nj.blogspot.com/2011/06/social-media-series-at-kinnelon-library.html
GenYSocial - how to build and manage your online reputation [for London Colle...James T Fletcher
On 4th December 2013, I presented these slides to the MA Students of 2014 (#LCFMA14) at London College of Fashion. We discussed how to build and manage your online reputation, why it's important and gave an action plan.
Social Media for Advisors: Understand your Audience Understand your PlatformSmarsh
While social media can be a great business tool, it requires an understanding of your audience and their social media preferences. Pairing the right content with the right social network is the key to getting the return on investment that you are looking for.
Learn more in this webinar in our Social Media For Advisors series with Sheri Fitts, President of ShoeFitts Marketing.
Visit our website to discover more information on social media compliance for financial advisors: http://www.smarsh.com/social-media-compliance.
The document provides guidance on using Pinterest for business purposes. It outlines the top 3 reasons to use Pinterest including its large user base of women who drive purchasing decisions. It recommends setting up a business account for commercial use and provides tips for creating engaging pins, including using images, videos, and infographics. The document also offers strategies for getting started on Pinterest, including filling out business profiles and pinning original content that drives traffic. Overall, the document serves as a guide for businesses to effectively utilize Pinterest.
This document discusses how social media can help small businesses make more money. It outlines several social media platforms like Facebook, Twitter, LinkedIn, blogs and online videos that businesses can use. It emphasizes using these platforms to distribute valuable content, special offers and build relationships to attract prospects and increase traffic to the business website. The key is to be regularly active across multiple channels and give people a reason to engage with the business online.
The document discusses how social media is an important tool for future entrepreneurs. It provides tips on choosing social media channels like Facebook, LinkedIn, YouTube, and Instagram to engage customers and drive traffic. It emphasizes that high-quality, valuable content is needed to build an audience and promote conversions. Overall, the document advocates using social media marketing to build brands and businesses.
Understand your options with respect to various social media platforms and which ones are likely to enhance your fundraising campaigns and philanthropy program in general.
The document provides an overview of using social media for small businesses. It discusses the importance of listening to customers on various social media platforms like Facebook, Twitter, YouTube and Yelp. It also provides best practices for engaging on each platform, such as responding to comments quickly, posting regularly and showing your brand's personality. The document emphasizes the commitment of time and resources needed to successfully harness social media.
This document summarizes a social media boot camp presentation covering the current social media landscape, why social media matters for businesses, and strategies for key social media platforms like Facebook, Twitter, Pinterest, YouTube and others. The presentation outlines that over 1 billion people use major social media sites, and that social media allows businesses to interact with customers, share helpful content, and increase their visibility and credibility as experts. It provides tips on using each channel and recommends measuring engagement through tools like Hootsuite to track effectiveness.
This document provides an overview of social media and why businesses should engage in social media conversations. It discusses that customers now rely more on peer recommendations over advertising and expect companies to engage with them on social media. The document then provides 10 actionable steps businesses can take to get started with social media, including creating profiles on platforms like Facebook and Twitter, listening to relevant conversations, and consistently engaging with audiences over time. It stresses the importance of defining goals and metrics for success and having patience as meaningful relationships are built.
The document discusses the future of blogging. It emphasizes that blogging is about publishing smart content rather than just publishing a lot of content. It covers topics like choosing a blogging platform, the importance of passion in blogging, customizing blogs, promoting blogs through social media, and ways to monetize blogs such as through ads, affiliate links, or selling digital products. It also lists some of the highest earning blogs as examples.
This document discusses different types of blogs and how companies can use them. It outlines internal blogs for collaboration, knowledge sharing, and culture building, and external blogs for marketing, PR, customer relationships, and brand building. Examples include Nike using blogs to discuss basketball and Jonathan Schwartz of Sun Microsystems having a CEO blog. The document provides tips on using blogs to accomplish business objectives like marketing and market research by connecting with customers. It also warns of potential mistakes like not being clear or failing to encourage comments.
Social Networking for Job Seekers (short version)Bernie Borges
This document provides strategies for turbo charging your career through acquiring a triathlete mindset of setting goals, accountability, and developing skills. It emphasizes the importance of social networking on sites like LinkedIn, Facebook, and Twitter to build your personal brand and professional credibility. Key recommendations include completing your profiles, regularly updating statuses, seeking connections, and sharing your expertise online to expand your career opportunities and become an entrepreneur.
Similar to Sonix Social Media Blogging Presentation (20)
2. Blogging Definition and Stats
✤ Every blog is a website but not every website is a blog.
✤ The pure definition of a blog is:
✤ A Web site containing the writer's or group of writers' own experiences, observations, opinions, etc., and often
having images and links to other Web sites.
✤ In 2012 it has evolved into major publishing businesses such as Huffington Post that
was sold recently for over $300 million.
✤ It is also used by companies to display their thought leadership and expertise. Blogs are
now considered an important part of a companies participation online and no longer
the preserve of the private personal blogger.
3. Definition and Stats (cont’d)
✤ The evolution of search engines has also made the creation of unique content in a
variety of media vital, to improve brands and businesses online visibility to Google,
Bing and Yahoo.
✤ The world of personal self expression is now only a part of what keeps blogging
vibrant and an important part of the rapidly growing web.
✤ 60% of businesses have a business or company blog.
✤ 35% actively blog one timer per month versus 65% who haven’t updated their blog in
one year or more.
4. Blogging and Social Media Stats
72% Use Facebook 50% Use Blogging
59% Use Twitter 33% Use YouTube
12. Sonix Social Media
✤ Be sure to utilize the forums section of SonixSocialMedia.com to ask questions and
see what your peers are thinking about when it comes to social media for business
✤ Jason Bahamundi
✤ 214-356-6656
✤ jason@sonixstudio.com
✤ Chad Van Calster
✤ 920-482-2929
✤ chad@sonixstudio.com
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