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Society3 Startup Night Essen Apr-2015
This document discusses building a Silicon Valley style company and culture. It promotes the S3 Accelerator Program which is a 10 week intensive program focused on traction, go-to-market strategy, user growth and presenting to investors. The program helps startups raise 250,000-1,000,000 euros through the S3-FundersMart investor network and platform for due diligence, valuation and terms. The goal is to help startups develop a highly effective market-facing culture to attract users, partners and investors globally.
Society3 Startup Night Essen Apr-2015
- 1. © Copyright S3Academy 2014#Society3 #Society3 Building a Silicon Valley like company Market facing company culture Meetup Apr 7
- 2. 2© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 06.04.2015 2
- 3. 3© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 3 100% Advocacy No newsletter No call center No advertising No email marketing
- 4. 4© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 San Francisco, CA + 1 (650) 384-0057 Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3 © Copyright Society3 - 2014 80% of purchase decisions are influenced by mentions and recommendations Forrester Research
- 5. 5© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 Businesses still invest Millions in: Cold call campaigns Conventional sales Email Marketing Advertise News letter
- 6. 6© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 Revenue? 93% 5 Days
- 7. 7© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 San Francisco, CA + 1 (650) 384-0057 Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3 © Copyright Society3 - 2014 $ 23 Billion
- 8. 8© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 Silicon Valley - 20 x Opportunity True Innovation Teams learned to disrupt not only improve Vision The European ‘step by step’ approach is killing any investment Learning & Sharing Capabilities US teams can listen, learn, iterate and execute better than any other culture.
- 9. 9© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 Massive Market attention Developing a highly effective market facing company culture Attracting users, partners and investors. Silicon Valley businesses create enormous market attention and go global – still doing nothing a European startup could not do today.
- 10. 10© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3
- 11. 11© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3
- 12. 12© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3
- 13. 13© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 2% Growth Magic
- 14. 14© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 Lead Your Business 1. Try to grow your user base by 2% / day 2. Build a profound online presence and share content on a daily base 3. Grow a powerful contact network Network every single day 4. Manage your GTM strategy on a daily base 5. Use every opportunity to present
- 15. 15© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 Own companyname.com First release in English Understand the core markets Make global connections Globalization is everywhere
- 16. 16© Copyright S3Accelerator 2014 Copying or distribution is prohibited #Society3 S3 Accelerator Program Fall 2015 Traction & Funding starting Sep 14 Traction Accelerator Program (zero equity) 10 Week intense program (1 topic / week) Vision solidification, go-to-market strategy User growth initiatives, viral marketing Presenting to – and attracting investors Funding (no commission) --- Subscription S3-FundersMart investor / portfolio management Due diligence, valuation, terms Accessing ~500 active investors Raising € 250,000 to € 1,000,000
- 17. © Copyright S3Academy 2014#Society3 Questions? Follow me @AxelS Please tell me how we met Appearoo.com/AxelS
- 18. © Copyright S3Academy 2014#Society3 S3 BuzzThank You