Social Recruitment is so important in order to build a good Employer Brand and to attract the right talent. This is my presentation delivered at HRVISION2015 in Amsterdam. Watch also our webinar: https://youtu.be/o83hVC3a3Ds

1. Let’s get social
Social recruitment as strategy to
improve your Employer Brand
HR Vision 2015 Amsterdam, June 2

2. MSLGROUP
We make our Clients’ voice matter
We support organisations with strategiccommunications
andengagementinallaspects;fromconsumer tocongress.
We help our clients to become more successfulbybuilding
andprotectingtwooftheirmostimportantassets;
-theirreputationsandrelationships.

3. Our Global Reach

5. The importance of Employer Branding

7. Attract and retain the talent you want (need)

9. Some words on Millennials…

10. MILLENNIALS

11. Why are Millennials important?
More than half of
the world
population today is
under 30.
In 2025 75% of the
working population
consists of
millennials 1.
Expectations are
that in 2018 the
Buying Power of
millennials that of
Baby boomers
exceeds 2.
75% of the millennials say
that they have a big
influence on buying
decisions of the other
generations3.

12. The Future of Business
Citizenship™

13. So, different ways needed to get
talent onboard…
…Social Recruitment for instance

15. 16
Presentation Title – Date
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17. Employees as recruiters
• 2X
• 92%
• 77%

18. How to use Social Recruitment?

21. A proven methodology

23. Building your profile
Via building communities
25

24. Some cases

25. Sodexo – Referals = Rewarding

26. Microsoft – How is it to work here? Check YouTube

27. Disney – Experience and referral

28. Marriot – Pose quetions in a live Facebook Chat with our recruiter

29. Accenture – this is our agenda for the coming week

30. Adobe - Career Page on LinkedIn forms pool of 325K talents

31. BP – Career Page op LinkedIn: employees tell the story

32. ANN INC. – Everything about working at ANN INC. And how to apply.

33. UPS – Use your whole profile

34. msl_nl
MSL.NL
Danzigerkade 23B
1013 AP Amsterdam
020-3055900
www.msl.nl
Henjo Guitjens
henjo.guitjens@msl.nl
henjo_guitjens
henjoguitjens
+31.6-41035685