This document discusses social media and community management. It notes that while many people use social media, few truly benefit or succeed on the platforms. It questions whether social media can truly bring people together or promote leadership, as some people will engage while others will not. The document also references ants, with one third eating and sleeping, one third doing nothing, and one third working.

1. Social Media
Intelligence
collective &
Community
Management

2. Lots of people

3. Few Winners

4. All together ?

5. Are you sure ?
1/3 des
fourmis
eat, slee
p
1/3 are
doing
nothing
1/3 work

6. Be yourself

7. No one knows

8. Leadership

9. Some will

10. Some won’t

11. Primary

12. Community

15. ?

20. jbplantin