Social media marketing as a newbie can be a bit tricky but we have compiled a few points from our expertise that can help you while you are starting out in Social media marketing. We have also made up checklist that you can use while doing the social media marketing
3. INTRODUCTION
WHY
PROCESS
HOW
WHAT
You have to create social
media handles where
your relevant audience is.
You can then go on and
start sharing the content
on the channels to attract
viewers or business.
Why Social Media
Marketing is important
because you get the best
results on a minimum or
no budget. The younger
generation is now moving
more towards online
shopping.
Social media marketing is
a great way of getting to
potential audiences online
without spending the big
bucks of traditional
marketing. Social media
marketing has paved way
for businesses to get
results and sales from a
new channel.
4. MARKET
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Available
Market
Target
Market
Potential
Market
5. TARGET
MARKET
Market research such as taking a survey
and identifying what can you do to get
the best from the market and what the
response would be to your product or
service
Buyer Personas are the source of your
inspiration. You create 2-3 profiles for
which you are creating the product or
service for.
before creating or coming onto any
social media channel identify where
your target audience is on. You have
to choose what social media handle
will give you the best result
CONDUCT MARKET RESEARCH
CREATE BUYER PERSONAS
ANALYZE CUSTOMER BASE
2
3
1
6. TRENDS
You should be updated about the
trends of the market. You should
check what is the customer response
and customer behavior towards your
product. Once the product comes into
the market how would the customer
respond to it? What types of strategy
you can couple it with to get the best
outcome.
7. TRENDS IN
SOCIAL MEDIA
MARKETING
It isn't necessary that the trends
which you have used in your
traditional marketing would work in
Social media marketing. Social media
is a different playfield altogether,
Thus getting the best from the Social
media will require a lot of research
and diligence from your side.
Social
Media
E-mail
Marketing
Digital
Campaign
Content
Marketing
SEO
Mobile
Apps
8. CONCLUSION
So, in conclusion, Social media
marketing can be a bit tricky but with
a little effort and creativity, you can
get the best out of Social media
marketing. To understand social
media marketing best you can contact
the best social media marketing
agency in India.