How has marketing changed with the increased use of data? A quick look at the rise of data driven marketing, from DSPs to a potential Facebook ad-network
This document discusses five co-creative powers for personal transformation and professional success: energy, thoughts, feelings, speech, and action. It explains how to distinguish between the false ego self and true higher self, and how to use the five powers deliberately to spiral upward. When skillfully applied, these powers enable taking charge of energy, authoring thoughts, embracing feelings, speaking from sufficiency, and intentionally acting on the next right thing.
Women Breaking Barriers in Male-Dominated IndustriesDee Thompson
Dee Thompson of Urbane Home, Chicago highlights several women working to break the barriers in male-dominated industries, including Victoria Alonso, Clara Shih, Becky Hammon, and Elizabeth Feinler
Use of social media by security agencies of us and the worldSimplify360
Some believe in keeping it serious while others like to make it funny. With social media being the most efficient way of communicating and reaching a large number of people at a single point of time, the security forces around the world have also adopted the same medium. Increasing likes, higher engagement rate and multiple shares have also made it evident that they have been grandly welcomed by all to the world of Social Media.
The document discusses Bret Lockett's claims of having a five-month affair with Kim Kardashian while she was engaged to Kris Humphries. It summarizes the person's search on Radaris to find out more about Bret Lockett, finding photos of him, his relatives and residences, as well as comprehensive news stories about the scandal with Kardashian. The person concludes that Radaris provides more comprehensive information on one page than multiple Google searches.
This document contains Maximilian Stainer's plans for a photography portfolio project at St. Andrew's Catholic School. It includes details of the planned shots, including location, timing, models, equipment, and hazards. The model for the shots will be Shaune Hazelhurst, posing in ways to represent hip hop artists. The shots will take place in the school's photography room on November 9th 2016 during free periods, and will require permission and ensuring the space is empty and safe.
This document discusses five co-creative powers for personal transformation and professional success: energy, thoughts, feelings, speech, and action. It explains how to distinguish between the false ego self and true higher self, and how to use the five powers deliberately to spiral upward. When skillfully applied, these powers enable taking charge of energy, authoring thoughts, embracing feelings, speaking from sufficiency, and intentionally acting on the next right thing.
Women Breaking Barriers in Male-Dominated IndustriesDee Thompson
Dee Thompson of Urbane Home, Chicago highlights several women working to break the barriers in male-dominated industries, including Victoria Alonso, Clara Shih, Becky Hammon, and Elizabeth Feinler
Use of social media by security agencies of us and the worldSimplify360
Some believe in keeping it serious while others like to make it funny. With social media being the most efficient way of communicating and reaching a large number of people at a single point of time, the security forces around the world have also adopted the same medium. Increasing likes, higher engagement rate and multiple shares have also made it evident that they have been grandly welcomed by all to the world of Social Media.
The document discusses Bret Lockett's claims of having a five-month affair with Kim Kardashian while she was engaged to Kris Humphries. It summarizes the person's search on Radaris to find out more about Bret Lockett, finding photos of him, his relatives and residences, as well as comprehensive news stories about the scandal with Kardashian. The person concludes that Radaris provides more comprehensive information on one page than multiple Google searches.
This document contains Maximilian Stainer's plans for a photography portfolio project at St. Andrew's Catholic School. It includes details of the planned shots, including location, timing, models, equipment, and hazards. The model for the shots will be Shaune Hazelhurst, posing in ways to represent hip hop artists. The shots will take place in the school's photography room on November 9th 2016 during free periods, and will require permission and ensuring the space is empty and safe.
Through The Looking Glass: Media In 2014 And BeyondCiarán Norris
In 2014 it will be 25 years since Sir Tim Berners-Lee proposed the idea of the world wide web, and 24 years since it actually launched.
Since then 1/3 of the Australian population has been born, meaning connectivity is now taken for granted, whilst the media landscape has changed in numerous ways, some less obvious than they may first appear.
We all know that the newspaper industry is declining, but what is likely to emerge from the ruins? We know that Google sits at the centre of many people’s media lives, but where are they heading now? And just why is it that Australia leads the way for illegal downloads? This presentation examines what the Australian media landscape of 2014 looks like, where it is heading and what it means for agencies, clients and content creators.
tech giant Apple has bought Dr. Dre's company Beats. Many have asked why they would buy a company that makes headphones but there appear to be plenty of good reasons.
This document discusses trends in digital media in Australia in 2014. It identifies 7 major themes: 1) there is no longer a distinction between new and traditional media, 2) audiences are outpacing the media industry in their digital behaviors, 3) computing is becoming truly personal through mobile and connected devices, 4) content is available everywhere through various platforms and devices, 5) attention is a limited resource fought over by different platforms and apps, 6) most media consumption now occurs on screens through activities like streaming, and 7) data collection practices like cookies are coming under increased scrutiny and regulation.
Facebook has made another foray into the mobile app space with its purchase of messaging company WhatsApp for $19 billion. Focus now will be on how an ad-free subscription based products fits into Facebook's eco-system.
Mobilising Media: Dublin Web Summit PresentationCiarán Norris
This document discusses trends in mobile device usage and provides case studies for how companies can integrate mobile into marketing strategies. It notes that over 100 million smartphones were shipped in Q4 2010 and 63 million iPads were sold in 2011. Case studies show that mobile can be used to link the digital and physical world, provide useful services to consumers, and offer entertainment. The conclusion advocates for a "mobile first" approach and integrating mobile across marketing activities to connect, inform and entertain audiences.
Make Me A Viral: Making The Most Of YouTubeCiarán Norris
The document discusses viral marketing and provides tips for creating viral content. It defines viral marketing as marketing techniques that use social networks to spread brand awareness analogously to how viruses spread. While you can't force content to go viral, the document provides examples of types of content that typically spread virally, such as funny, unbelievable, or informative content. It also gives tips for optimizing video content on YouTube, such as using catchy headlines and allowing comments. The overall message is that creativity, not objectives or strategies, is key to potential virality.
Data surrounds us and is increasingly used in advertising. But is that a good thing? A look at the issues surrounding the increased use of personalisation and potential policy implications for marketers
Fairfax recently redesigned their newspaper homepages, making them wider with more images and shared content. However, the redesign feels outdated by trying to surface too much content in one homepage, making it busy and ignoring mobile and social media trends. With so much content below the initial view, this design does not suit how readers arrive via search or social media or use on mobile. It also does not provide the metrics advertisers now demand to know their ads are viewable. Fairfax has invested in content but will need to adjust their homepage design to better meet modern reader and advertiser needs as they launch online subscription services.
Facebook has released an application called Facebook Home that changes how Android phones operate by replacing the home screen and lock screen with a live News Feed. It allows messaging through Chat Heads that overlay other applications. Facebook Home will be available on a variety of Android devices through Google Play. This move shows Facebook's ambition to dominate mobile platforms as on desktop, potentially building large customer data pools. However, it may backfire by alienating users concerned about data access or prompting Google to limit Facebook's access to Android as a competitor.
Yahoo! acquired the social blogging platform Tumblr for $1.1 billion in an effort to attract younger users and revitalize the Yahoo! brand. This was Yahoo!'s largest acquisition under CEO Marissa Mayer, but monetizing Tumblr's large user base of mostly young users who generate large amounts of user-generated and adult content will be challenging. If Mayer can convince advertisers to spend on Tumblr while keeping users satisfied, it could become Yahoo!'s version of YouTube, but Tumblr's content and fickle user base may cause it to fail to live up to the high purchase price like other past acquisitions.
Mindshare POV: Australian Online Ad Spend Overtakes FTA TVCiarán Norris
- The IAB/PwC report found that internet advertising spending in Australia from January to June 2013 was $1,883 million, surpassing free-to-air TV spending of $1,805 million for the first time. However, SMI data, which tracks only agency spending, still shows digital spending trailing TV.
- The discrepancy is likely because SMI misses direct spending on digital publishers like Google and Facebook, whose largest advertisers often don't use agencies and manage activity from overseas. This explains the $1.2 billion difference between the reports.
- It remains to be seen if online advertising surpassing TV is a seasonal change or a structural shift, as online advertising initially overtook but then fell
Mindshare POV: Microsoft's Steve Ballmer RetiresCiarán Norris
Steve Ballmer announced his retirement as CEO of Microsoft. While he grew revenues significantly in his 15 years as CEO, critics argue he missed opportunities in key trends dominated by Apple and Google. Microsoft now faces challenges in mobile, search, and adapting its business model for a world where software is increasingly free. The new CEO will need to make important decisions to remain relevant and compete more effectively against rivals.
Mindshare POV: NEC Buys Microsoft Out Of Mi9 Joint VentureCiarán Norris
NEC has announced that it will buy out Microsoft's share of their joint venture Mi9, which will mean NEC now fully owns Mi9. This could influence other similar joint ventures between local media owners and global tech companies. Microsoft will no longer have a say in Mi9's direction or share in its revenues. The deal will allow both NEC and Microsoft to focus more clearly - NEC on content and integrating it across its properties, and Microsoft on its devices and services businesses.
Mindshare POV: Native Brand Ads On Instagram & TwitterCiarán Norris
Instagram has announced its first advertising partners and revealed native ad formats to monetize its audience. Twitter also announced images and videos uploaded to Twitter or Vine will show within tweets in their mobile apps, allowing advertisers to promote tweets with visual content. This highlights a trend towards highly visual and native ads that may challenge traditional display banners. However, challenges remain around interoperability of content across platforms and achieving scale of high quality, creative visual ads like those on Instagram and Twitter given their production costs. Advertisers must find a balance between creative storytelling ads and achieving ROI through efficient standard media buying and leveraging paid media to promote owned content.
1) A select number of companies like Google, Hotmail, Facebook, and YouTube have seen their names become synonymous with parts of the web through providing useful services.
2) These companies largely provided utilities that gave users convenience, like email, search, social networking, and video sharing. Their names became verbs as people started using the services regularly.
3) To succeed on the web, companies need to focus on becoming utilities by making their products and services fast and easy to use. This helps gain widespread adoption and use of their brand names as verbs, like "Google" something.
Mindshare POV; MailOnline Launches In AustraliaCiarán Norris
MailOnline, the online arm of British newspaper The Daily Mail, is launching an Australian version of its site in partnership with NEC's Mi9. This will see MailOnline provide content to drive traffic while Mi9 handles commercialization and sales in Australia. MailOnline has been hugely successful globally by focusing on celebrity and lifestyle content. It will employ 50 editorial staff locally but it remains to be seen if they will focus on entertainment, sports, or actual news coverage. MailOnline believes it can succeed in Australia where other local players are retreating behind paywalls.
Apple has acquired Israeli company PrimeSense, known for its work developing motion tracking and gesture recognition technology used in Microsoft's Kinect. There are several possibilities for how Apple may use PrimeSense's technology, including enhancing entertainment offerings like a rumored Apple smart TV with advanced motion controls, improving Apple's mapping capabilities by adding 3D mapping of indoor spaces, or connecting consumer devices through sensors that can recognize objects and people. While Apple did not disclose its plans, the acquisition of PrimeSense indicates Apple aims to continue leading consumer technology by integrating the latest innovations across its products.
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Through The Looking Glass: Media In 2014 And BeyondCiarán Norris
In 2014 it will be 25 years since Sir Tim Berners-Lee proposed the idea of the world wide web, and 24 years since it actually launched.
Since then 1/3 of the Australian population has been born, meaning connectivity is now taken for granted, whilst the media landscape has changed in numerous ways, some less obvious than they may first appear.
We all know that the newspaper industry is declining, but what is likely to emerge from the ruins? We know that Google sits at the centre of many people’s media lives, but where are they heading now? And just why is it that Australia leads the way for illegal downloads? This presentation examines what the Australian media landscape of 2014 looks like, where it is heading and what it means for agencies, clients and content creators.
tech giant Apple has bought Dr. Dre's company Beats. Many have asked why they would buy a company that makes headphones but there appear to be plenty of good reasons.
This document discusses trends in digital media in Australia in 2014. It identifies 7 major themes: 1) there is no longer a distinction between new and traditional media, 2) audiences are outpacing the media industry in their digital behaviors, 3) computing is becoming truly personal through mobile and connected devices, 4) content is available everywhere through various platforms and devices, 5) attention is a limited resource fought over by different platforms and apps, 6) most media consumption now occurs on screens through activities like streaming, and 7) data collection practices like cookies are coming under increased scrutiny and regulation.
Facebook has made another foray into the mobile app space with its purchase of messaging company WhatsApp for $19 billion. Focus now will be on how an ad-free subscription based products fits into Facebook's eco-system.
Mobilising Media: Dublin Web Summit PresentationCiarán Norris
This document discusses trends in mobile device usage and provides case studies for how companies can integrate mobile into marketing strategies. It notes that over 100 million smartphones were shipped in Q4 2010 and 63 million iPads were sold in 2011. Case studies show that mobile can be used to link the digital and physical world, provide useful services to consumers, and offer entertainment. The conclusion advocates for a "mobile first" approach and integrating mobile across marketing activities to connect, inform and entertain audiences.
Make Me A Viral: Making The Most Of YouTubeCiarán Norris
The document discusses viral marketing and provides tips for creating viral content. It defines viral marketing as marketing techniques that use social networks to spread brand awareness analogously to how viruses spread. While you can't force content to go viral, the document provides examples of types of content that typically spread virally, such as funny, unbelievable, or informative content. It also gives tips for optimizing video content on YouTube, such as using catchy headlines and allowing comments. The overall message is that creativity, not objectives or strategies, is key to potential virality.
Data surrounds us and is increasingly used in advertising. But is that a good thing? A look at the issues surrounding the increased use of personalisation and potential policy implications for marketers
Fairfax recently redesigned their newspaper homepages, making them wider with more images and shared content. However, the redesign feels outdated by trying to surface too much content in one homepage, making it busy and ignoring mobile and social media trends. With so much content below the initial view, this design does not suit how readers arrive via search or social media or use on mobile. It also does not provide the metrics advertisers now demand to know their ads are viewable. Fairfax has invested in content but will need to adjust their homepage design to better meet modern reader and advertiser needs as they launch online subscription services.
Facebook has released an application called Facebook Home that changes how Android phones operate by replacing the home screen and lock screen with a live News Feed. It allows messaging through Chat Heads that overlay other applications. Facebook Home will be available on a variety of Android devices through Google Play. This move shows Facebook's ambition to dominate mobile platforms as on desktop, potentially building large customer data pools. However, it may backfire by alienating users concerned about data access or prompting Google to limit Facebook's access to Android as a competitor.
Yahoo! acquired the social blogging platform Tumblr for $1.1 billion in an effort to attract younger users and revitalize the Yahoo! brand. This was Yahoo!'s largest acquisition under CEO Marissa Mayer, but monetizing Tumblr's large user base of mostly young users who generate large amounts of user-generated and adult content will be challenging. If Mayer can convince advertisers to spend on Tumblr while keeping users satisfied, it could become Yahoo!'s version of YouTube, but Tumblr's content and fickle user base may cause it to fail to live up to the high purchase price like other past acquisitions.
Mindshare POV: Australian Online Ad Spend Overtakes FTA TVCiarán Norris
- The IAB/PwC report found that internet advertising spending in Australia from January to June 2013 was $1,883 million, surpassing free-to-air TV spending of $1,805 million for the first time. However, SMI data, which tracks only agency spending, still shows digital spending trailing TV.
- The discrepancy is likely because SMI misses direct spending on digital publishers like Google and Facebook, whose largest advertisers often don't use agencies and manage activity from overseas. This explains the $1.2 billion difference between the reports.
- It remains to be seen if online advertising surpassing TV is a seasonal change or a structural shift, as online advertising initially overtook but then fell
Mindshare POV: Microsoft's Steve Ballmer RetiresCiarán Norris
Steve Ballmer announced his retirement as CEO of Microsoft. While he grew revenues significantly in his 15 years as CEO, critics argue he missed opportunities in key trends dominated by Apple and Google. Microsoft now faces challenges in mobile, search, and adapting its business model for a world where software is increasingly free. The new CEO will need to make important decisions to remain relevant and compete more effectively against rivals.
Mindshare POV: NEC Buys Microsoft Out Of Mi9 Joint VentureCiarán Norris
NEC has announced that it will buy out Microsoft's share of their joint venture Mi9, which will mean NEC now fully owns Mi9. This could influence other similar joint ventures between local media owners and global tech companies. Microsoft will no longer have a say in Mi9's direction or share in its revenues. The deal will allow both NEC and Microsoft to focus more clearly - NEC on content and integrating it across its properties, and Microsoft on its devices and services businesses.
Mindshare POV: Native Brand Ads On Instagram & TwitterCiarán Norris
Instagram has announced its first advertising partners and revealed native ad formats to monetize its audience. Twitter also announced images and videos uploaded to Twitter or Vine will show within tweets in their mobile apps, allowing advertisers to promote tweets with visual content. This highlights a trend towards highly visual and native ads that may challenge traditional display banners. However, challenges remain around interoperability of content across platforms and achieving scale of high quality, creative visual ads like those on Instagram and Twitter given their production costs. Advertisers must find a balance between creative storytelling ads and achieving ROI through efficient standard media buying and leveraging paid media to promote owned content.
1) A select number of companies like Google, Hotmail, Facebook, and YouTube have seen their names become synonymous with parts of the web through providing useful services.
2) These companies largely provided utilities that gave users convenience, like email, search, social networking, and video sharing. Their names became verbs as people started using the services regularly.
3) To succeed on the web, companies need to focus on becoming utilities by making their products and services fast and easy to use. This helps gain widespread adoption and use of their brand names as verbs, like "Google" something.
Mindshare POV; MailOnline Launches In AustraliaCiarán Norris
MailOnline, the online arm of British newspaper The Daily Mail, is launching an Australian version of its site in partnership with NEC's Mi9. This will see MailOnline provide content to drive traffic while Mi9 handles commercialization and sales in Australia. MailOnline has been hugely successful globally by focusing on celebrity and lifestyle content. It will employ 50 editorial staff locally but it remains to be seen if they will focus on entertainment, sports, or actual news coverage. MailOnline believes it can succeed in Australia where other local players are retreating behind paywalls.
Apple has acquired Israeli company PrimeSense, known for its work developing motion tracking and gesture recognition technology used in Microsoft's Kinect. There are several possibilities for how Apple may use PrimeSense's technology, including enhancing entertainment offerings like a rumored Apple smart TV with advanced motion controls, improving Apple's mapping capabilities by adding 3D mapping of indoor spaces, or connecting consumer devices through sensors that can recognize objects and people. While Apple did not disclose its plans, the acquisition of PrimeSense indicates Apple aims to continue leading consumer technology by integrating the latest innovations across its products.
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Boost Your Instagram Views Instantly Proven Free Strategies.InstBlast Marketing
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptxGiorgio Chiesa
This presentation is recommended for those who want to know more about SEO. It explains the main theoretical and practical aspects that influence the positioning of websites in search engines.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Boost Your Instagram Views Instantly Proven Free Strategies.pptxInstBlast Marketing
Join Performance Car Exclusive to drive the finest supercars, engineered with advanced materials and cutting-edge technology for peak performance.
https://instblast.com/instagram/free-instagram-views
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Embark on style journeys Indian clothing store denver guide.pptxOmnama Fashions
Finding the perfect "Indian Clothing Store Denver" is essential for those seeking vibrant, authentic, and culturally rich attire in the heart of Colorado. Denver, a city known for its diverse culture and eclectic fashion scene, offers a variety of options for those in search of traditional and contemporary Indian clothing. Whether you're preparing for a wedding, festival, or cultural event, or simply wish to incorporate the elegance and beauty of Indian fashion into your wardrobe, discovering the right store can make all the difference.
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
33. 1
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Thank you for the invitation.Today we are going to talk about how digital and technology is fundamentally transforming the way that we as marketers and brands will engage, communicate, sell, and service consumers now and in the future.
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
One common denominator in everything we have discussed is data. If you think we have a lot of data now, wait until even more content goes into the Cloud. Better yet, don’t wait but prepare yourself now! We will have more data than ever before, which will give us a gold mine of information to use to better target, sell, serve, and respond to consumers. I’ve called this section Matrix Marketing as we are increasingly living in a world where every like, dislike, action, photos, comment, friend, purchase and so on is being recorded as if we were plugged into and operating in the Matrix (from the film of the same name). All of this data is being captured and in essence defining you as much as meta-data defines other objects on the Internet such as Web sites. Thus you are becoming an object, defined by meta data, and based on algorithms you are being associated with other like-minded objects – friends, Web sites, advertising, brands. Take this a step further and this object can live on without the actual person. After a lifetime collecting data on an individual’s every behaviour it’s not difficult to see some form of artificial intelligence generated around this data and used to have someone live on, e.g., your grandmother living on in Facebook long after she passes away to provide opinions on the latest Fall range from Ralph Lauren based on a lifetime of preference data on clothes. EMC estimates that the digital universe of data will increse to 35 zetabytes, or 35 trillion gigabytes – enought to fill a stack of DVD’s reaching halfway to Mars.
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!
It wasn’t so long ago, in fact 1994, that Al Gore invented today’s Internet, or the Information Superhighway as he called it. The reality is that the Internet was formed as far back as the 1960’s by government-funded scientists, and only started to take shape in 1989 when Tim Berners-Lee invented its interface, the World Wide Web. But the commercial Web as we know launched in 1994 when the first banner was placed online for AT&T on HotWired, Wired magazines Web site. It wasn’t a very inspiring start but thankfully things have moved on in the last 16 years!