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onQdigital
onQdigital’s MYLK is a simplified API (Application Programming Interface) for The Raiser's Edge designed for
users to broadcast outbound SMS from within their Raiser's Edge login. The solution is a full web serviced
SMS broadcast application allowing users to communicate with subscribers and database contacts in a
streamlined fashion.

Short Messaging Services (SMS) are rapidly becoming the norm for high impact and efficient contact and
call to action campaigns particularly for charities seeking to engage with their databases for pledges and
donations. The MYLK API has been developed specifically for Blackbaud clients and The Raiser's Edge users
to gain greater efficiencies and economies of scale for using SMS over traditional marketing methods.

The onQdigital MYLK SMS solution can:

•	Draw	all	relevant	recipient	and	broadcast	information	directly	from	within	The Raiser's Edge interface.

•	Create	broadcasts	from	The Raiser's Edge based on predefined queries.

•	Deliver	broadcast	reports	and	status	outcomes	for	each	broadcast.

•	Split	account	access	across	parent	and	child	account	holders	for	maintenance	of	broadcasts	and	
manage and allocate spend per broadcast.

•	Manage	‘opt	out’	or	stop	responses.

•	Interact	with	the	pledge	functionality	within	The Raiser's Edge

•	Unlimited	number	of	outbound	messages	can	be	sent	from	the	interface

•	Inbound	SMS	to	email	for	campaign	pledge	and	donation	pushes	when	using	call	centre	services




             © February 2002 | 2000 Daniel Island Drive, Charleston, SC 29492 T 800.443.9441 E solutions@blackbaud.com W www.blackbaud.com

© April 2011 | 189 Miller St, North Sydney, Australia 2060 T. +61 2 8986 6000 E. sales@blackbaud.com.au W. www.blackbaud.com.au

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Sms

  • 1. onQdigital onQdigital’s MYLK is a simplified API (Application Programming Interface) for The Raiser's Edge designed for users to broadcast outbound SMS from within their Raiser's Edge login. The solution is a full web serviced SMS broadcast application allowing users to communicate with subscribers and database contacts in a streamlined fashion. Short Messaging Services (SMS) are rapidly becoming the norm for high impact and efficient contact and call to action campaigns particularly for charities seeking to engage with their databases for pledges and donations. The MYLK API has been developed specifically for Blackbaud clients and The Raiser's Edge users to gain greater efficiencies and economies of scale for using SMS over traditional marketing methods. The onQdigital MYLK SMS solution can: • Draw all relevant recipient and broadcast information directly from within The Raiser's Edge interface. • Create broadcasts from The Raiser's Edge based on predefined queries. • Deliver broadcast reports and status outcomes for each broadcast. • Split account access across parent and child account holders for maintenance of broadcasts and manage and allocate spend per broadcast. • Manage ‘opt out’ or stop responses. • Interact with the pledge functionality within The Raiser's Edge • Unlimited number of outbound messages can be sent from the interface • Inbound SMS to email for campaign pledge and donation pushes when using call centre services © February 2002 | 2000 Daniel Island Drive, Charleston, SC 29492 T 800.443.9441 E solutions@blackbaud.com W www.blackbaud.com © April 2011 | 189 Miller St, North Sydney, Australia 2060 T. +61 2 8986 6000 E. sales@blackbaud.com.au W. www.blackbaud.com.au