This is an advertising campaign concept created for an Advertising Campaigns course. The specific product that is chosen, Sunbasket Meal Kit Services, is the product being advertised. This is a full report that includes the ad concept and an analysis for why it was chosen and how it works for three different ad elements. This report also features a client research section.
This is an advertising concept created for an Advertising Campaigns course. The specific product that is chosen, Citibank Financial Advisors, is the product being advertised. This is a full report that includes the ad concept and an analysis for why it was chosen and how it works for a outdoor ad.
This is an advertising concept created for an Advertising Campaigns course. The specific product that is chosen, Citibank Financial Advisors, is the product being advertised. This is a full report that includes the ad concept and an analysis for why it was chosen and how it works for a outdoor ad.
CMN Flooring Inc. is a professional flooring installer in the Omaha, NE area.
As part of an Advanced Graphic Design course, we were prompted to choose a company that we wanted to rebrand. I chose CMN Flooring and here is the process book that describes the journey I had with the company and my process in rebranding it.
CMN Flooring Inc. is a professional flooring installer in the Omaha, NE area.
As part of an Advanced Graphic Design course, we were prompted to choose a company that we wanted to rebrand. I chose CMN Flooring and here is the process book that describes the journey I had with the company and my process in rebranding it.
CMN Flooring Inc. is a professional flooring installer in the Omaha, NE area.
As part of an Advanced Graphic Design course, we were prompted to choose a company that we wanted to rebrand. I chose CMN Flooring and here is the process book that describes the journey I had with the company and my process in rebranding it.
Marin Bikes is a bicycle manufacturer founded in Marin County, California. It specializes in mountain bikes but also offers several other variants. Many of its bike models are named after locations in and around Marin County.
The Media Plan Overview is the culminating project in the Introduction to Advertising Course. The Media plan researches and determines the best media outlets for Marin Bikes advertising. The media outlets include Magazine, Radio and Google Keywords.
Sneaker Bar Detroit is a sneaker news and review website that provides the latest information in all things in the collectible sneaker industry.
This Usability Analysis over the website was based on User Field Testing conducted on the website using two different testers. The two field usability tests were conducted using pre-determined tasks and a usability test script. This process allows the person giving the usability tests a chance to view the website in the visitors shoes and learn how different people solve web-based tasks differently.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
This is an advertising campaign concept created for an Advertising Campaigns course. The specific product that is chosen, Sunbasket Meal Kit Services, is the product being advertised. This is a full report that includes the ad concept and an analysis for why it was chosen and how it works for three different ad elements. This report also features a client research section.
This is an advertising concept created for an Advertising Campaigns course. The specific product that is chosen, Citibank Financial Advisors, is the product being advertised. This is a full report that includes the ad concept and an analysis for why it was chosen and how it works for a outdoor ad.
This is an advertising concept created for an Advertising Campaigns course. The specific product that is chosen, Citibank Financial Advisors, is the product being advertised. This is a full report that includes the ad concept and an analysis for why it was chosen and how it works for a outdoor ad.
CMN Flooring Inc. is a professional flooring installer in the Omaha, NE area.
As part of an Advanced Graphic Design course, we were prompted to choose a company that we wanted to rebrand. I chose CMN Flooring and here is the process book that describes the journey I had with the company and my process in rebranding it.
CMN Flooring Inc. is a professional flooring installer in the Omaha, NE area.
As part of an Advanced Graphic Design course, we were prompted to choose a company that we wanted to rebrand. I chose CMN Flooring and here is the process book that describes the journey I had with the company and my process in rebranding it.
CMN Flooring Inc. is a professional flooring installer in the Omaha, NE area.
As part of an Advanced Graphic Design course, we were prompted to choose a company that we wanted to rebrand. I chose CMN Flooring and here is the process book that describes the journey I had with the company and my process in rebranding it.
Marin Bikes is a bicycle manufacturer founded in Marin County, California. It specializes in mountain bikes but also offers several other variants. Many of its bike models are named after locations in and around Marin County.
The Media Plan Overview is the culminating project in the Introduction to Advertising Course. The Media plan researches and determines the best media outlets for Marin Bikes advertising. The media outlets include Magazine, Radio and Google Keywords.
Sneaker Bar Detroit is a sneaker news and review website that provides the latest information in all things in the collectible sneaker industry.
This Usability Analysis over the website was based on User Field Testing conducted on the website using two different testers. The two field usability tests were conducted using pre-determined tasks and a usability test script. This process allows the person giving the usability tests a chance to view the website in the visitors shoes and learn how different people solve web-based tasks differently.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Digital Money Maker Club – von Gunnar Kessler digital.focsh890
Title One is a comprehensive examination of the impact of digital technologies on
modern society. In a world where technology continues to advance rapidly, this article delves into the nuances and complexities of the digital age, exploring Its implications across various sectors and aspects of life.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
