1. Small Business Checklist to end 2011 on the right note
With less than a month for the New Year, small to medium businesses (SMBs) are busy catering
to the holiday shoppers. However, they should not forget to make a checklist to end 2011on the
right note! SMBs should take some time off to retrospect how their business has been doing for
the last one year and also look into the changes and the renovation they wish to make in the
coming year. The SMB owners should pen down their achievements of this year, areas where
they have faltered, what they will do to rectify the errors and when they will do it, and also the
targets for the next year. The checklist will give them a clear idea about how to begin their new
year.
2011 year-end Checklist for Small Businesses
With only a few weeks more to go before the year ends, it is the right time to step back from the
day-to-day activities and make an appraisal of the year. Here are a few checklist-points which
can come handy to those who are not sure of how to go about it.
Strategic business plans – Before you take a holiday break, it is important to review your
business plans for the year 2011. This is important because it will help you to make new goals
and objectives for the coming year. Write down the goals you achieved and also the ones you
could not achieve. If you have not met your target for this year, pen down your thoughts on how
to achieve your strategic goals the next year.
Put your financial documents together – It’s time to gather all the financial documents for tax
preparation. Ensure that you file your receipts related to business expenses-so that these can be
used for tax deductions. Also find out about the changes or-modifications in the tax laws. For
instance, the American Jobs Act mentioned about job-waiver for those small businesses who
recruit new employees or if there is a salary hike for the existing staff.
Evaluate your profits and losses – With the help of your accountant check your balance sheet
to evaluate your profits and losses of the current year as against the previous year.This will help
you strategics plans to boost profit in the coming year. Also give a thought to your retirement
plans if you don’t have one in place.
Update your business plan – If you are unable to complete a task or meet a deadline in 2011,
then remove it promptly from the to-do list. Instead of running away from these issues strategics
a strong and solid plan of action to resolve these issues. You should not hesitate to re-evaluate
your goals and change the tenets of your business plan according to the changes in economy and
circumstances.
© 2011 Apptivo Inc. All rights reserved.

2. Evaluate the web presence of your business – Update the information on your website
promptly. Remember social media channels are not only for networking but also can be used as
marketing and advertising tools. Therefore ensure that the information in the social networking
pages is accurate and these pages are functional. Keep aside a budget to leverage the latest
technologies such as cloud computing to propel your business forward.
Keep aside funds for better branding – Branding and marketing go hand in hand. Online
advertising also plays a vital role in increasing the visibility of your business. If you are unable to
do it on your own, get the expertise of an experienced person.Save where you can – make a list
of things that you can do without. This will curtail unwanted expenditure. Cut back on your
utility bills and also get rid of unnecessary expenses. Also get rid of the old phones, computers
and printers that cannot be repaired.Get rid of the clutter to create more office space. If any
equipment cannot be upgraded, donate it, recycle it or hold a sale.
Create a file for 2012 – Open a new file to organize new projects plans, tax plans and business
plans for the next year. Early start will give you an edge over other entrepreneurs.
Last but not the least, with Christmas and New Year round the corner;do not forget to send the
season’s greetings and holiday wishes to your loyal customers and clients. The clients will
appreciate you for remembering them. Also enclose a year-end survey to find out how you can
serve them better in the coming year.
© 2011 Apptivo Inc. All rights reserved.