WANT THE INSIDE TRACK
ON HOW TO INCREASE
YOUR CHANCES OF
WINNING A
BULLDOG
AWARD?#BULLDOGAWARDS
The Bulldog Awards are the
pinnacle of accomplishment
in the PR and communications
business because they come
with prestige.
Our gold award definitely gave our account
team a huge morale boost, and it helps us
market ourselves.The Bulldog Awards are
critically important because journalists are
our ultimate client. When you win, it’s like the
Good Housekeeping Seal of Approval on your
work—it imparts extraordinary credibility.
Steve Cody, Founder and Principal, Peppercom
“
”
The Bulldog Awards are
the only programs judged
exclusively by working
journalists from publications such
as Forbes, National Geographic Traveler,
the Washington Times, USA Today, The
Oregonian and Philanthropy Magazine -
this includes a Pulitzer Prize winner!
The Bulldog Awards also come with so
much publicityincluding but not limited to:
A feature story in our Daily ’Dog Winning PR
newsletter going out to over 60,000 PR and
communications pros
Highlights in all our social channels with
thousands of contacts
Mention in a national press release
The coveted Bulldog Award framed certificate
THINKING OF SUBMITTING?
FOR WINNING A
BULLDOG
AWARD
5
TIPS
HERE
ARE
Creativity and originality in conceiving
the story angle, technique or implementation
strategy, especially in the face of adversity,
such as small budgets, little-known clients or
difficult-to-distinguish products or services.
TIP1
Strategic brilliance in determining
which media and journalists to pitch or how to
position your company or product. Judges give
particular credit for media relations successes
dependent on an intimate knowledge (and/or
thorough research) of your target media and
current PR technology
TIP2
Fast thinking and quick turnaround
in responding to breaking news, crisis or the
need of the media for rapid response from you.
TIP3
Extraordinary execution of your plan.
How astutely have you taken advantage of
advanced PR technology and how adeptly have
you used it? How masterfully have you employed
PR techniques to make an impact and attract
favorable media and public attention?
TIP4
Results, results, results.
How many media—especially the nation’s
most influential media—picked up your
story, particularly those media with tough
requirements and little space for PR-
driven stories? Relative to your budget,
how much impact did you make?
TIP5
BULLDOGREPORTER.COM 1.866.849.6944
WHENPREPARINGYOUR2015
5TIPS
BULLDOGAWARD
SUBMISSION
ANDWEGUARANTEEYOU’LL
DRAMATICALLYINCREASEYOUR
CHANCESOFWINNING!
FOLLOWTHESE
#BULLDOGAWARDS

5 tips for winning a Bulldog Award!

  • 1.
    WANT THE INSIDETRACK ON HOW TO INCREASE YOUR CHANCES OF WINNING A BULLDOG AWARD?#BULLDOGAWARDS
  • 2.
    The Bulldog Awardsare the pinnacle of accomplishment in the PR and communications business because they come with prestige.
  • 3.
    Our gold awarddefinitely gave our account team a huge morale boost, and it helps us market ourselves.The Bulldog Awards are critically important because journalists are our ultimate client. When you win, it’s like the Good Housekeeping Seal of Approval on your work—it imparts extraordinary credibility. Steve Cody, Founder and Principal, Peppercom “ ”
  • 4.
    The Bulldog Awardsare the only programs judged exclusively by working journalists from publications such as Forbes, National Geographic Traveler, the Washington Times, USA Today, The Oregonian and Philanthropy Magazine - this includes a Pulitzer Prize winner!
  • 5.
    The Bulldog Awardsalso come with so much publicityincluding but not limited to: A feature story in our Daily ’Dog Winning PR newsletter going out to over 60,000 PR and communications pros Highlights in all our social channels with thousands of contacts Mention in a national press release The coveted Bulldog Award framed certificate
  • 6.
    THINKING OF SUBMITTING? FORWINNING A BULLDOG AWARD 5 TIPS HERE ARE
  • 7.
    Creativity and originalityin conceiving the story angle, technique or implementation strategy, especially in the face of adversity, such as small budgets, little-known clients or difficult-to-distinguish products or services. TIP1
  • 8.
    Strategic brilliance indetermining which media and journalists to pitch or how to position your company or product. Judges give particular credit for media relations successes dependent on an intimate knowledge (and/or thorough research) of your target media and current PR technology TIP2
  • 9.
    Fast thinking andquick turnaround in responding to breaking news, crisis or the need of the media for rapid response from you. TIP3
  • 10.
    Extraordinary execution ofyour plan. How astutely have you taken advantage of advanced PR technology and how adeptly have you used it? How masterfully have you employed PR techniques to make an impact and attract favorable media and public attention? TIP4
  • 11.
    Results, results, results. Howmany media—especially the nation’s most influential media—picked up your story, particularly those media with tough requirements and little space for PR- driven stories? Relative to your budget, how much impact did you make? TIP5
  • 12.