2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
1. Skaitymo strategijos
1. Faktų piramidė (piramidės viršuje surašykite pamatines žinias, viduryje — trumpalaikius
faktus (tuos, kurie svarbu tik pamokoje, vėliau bus užmiršti), o pagrinde — papildomas detales.
Faktų piramidės padeda išryškinti, ką svarbu įsiminti.
2. Ratu pagal abėcėlę. Schema segtuve mokytojos spintoje (antra lentyna nuo viršaus).
5. Įsivaizduok save veikėjo vietoje.
6. Įmagnetinti žodžiai. Kaip magnetas traukia metalą, taip magnetiniai žodžiai traukia
informaciją. Perskaito tekstą ir randa įmagnetintus (svarbiausius) žodžius. Įmagnetinti žodžiai
gali būti pavadinime, antraštėje. Užrašome žodžius lentoje ir prisimename su juo susijusias
svarbias detales. Magnetinius žodžius galima išskirti iš kiekvienos pastraipos.
7. Skaitykite protingai. Nesuprantamus žodžius, sakinius pasibraukite ir bandykite išsiaiškinti
naudodamiesi žodynais, enciklopedijomis. Galima klausti draugų, mokytojų.
8. Klausimai autoriui arba veikėjui. Paskutinį žodį suteikite man. Skaitydamas pieštuku
pažymėk varnelę ties 5 sakiniais: su kurias sutinki, su kurias nesutinki, kuriuos esi girdėjęs
anksčiau, kurie tave sudomino ir apie kuriuos nori ką nors pasakyti. Perskaitęs tekstą, užrašyk
sakinius ant atskirų kortelių. Kitoje kortelės pusėje užrašyk savo nuomonę, su kuria norėtum
supažindinti grupę.
9. Dviejų pusių dienoraščio rašymas. Vienoje pusėje – ,,Reikšmingos citatos“, kitoje –
,,Komentarai, reakcijos‘‘.
10.Numatyti sąsajas su realiu gyvenimu.
12. Pastabos paraštėje. ,,V“ — skaitomas tekstas patvirtina tai, ką žinojote, ar manėte žiną.
,, + „— perskaityta informacija jums yra nauja. ,,—“ — perskaityta informacija prieštarauja ar
skiriasi nuo to, ką žinojote ar manėte žiną. ,,?“— jums kas nors neaišku arba norite sužinoti apie
tai daugiau.
13.Trumpai drūtai. Tekste kalbama apie... Pagrindinis dalykas yra... Tekstas baigiamas tokiomis
išvadomis...
14. Pasakojimo žvaigždė.
2. 30 idėjų knygai pristatyti
1. Sumuštiniai išalkusiems! Iš vienos spalvos popieriaus iškerpama duonos riekė. Ji bus
pagrindas. Ant jos užrašykite perskaitytos knygos pavadinimą ir autorių. Ant žalios spalvos
,,salotos lapo‘‘ surašykite trumpą knygos anotaciją. Raudonas lapas, simbolizuojantis pomidorų
padažo sluoksnį, tepriglaudžia pagrindinio knygos veikėjo charakteristiką. Baltasis sluoksnis –
majonezo – tebūnie skirtas kūrinio aplinkai – vietai, laikui ir kt. – pristatyti. Geltonajame –
sūrio riekės – lape aprašykite kūrinio kulminaciją. Kumpis – rausvas lapas – puikiai tinka
siužetui atpasakoti. Suklotinį užvožkite dar viena duonos riekele, kurioje nepatingėkite nupiešti
labiausiai įsiminusį knygos epizodą.
2. Literatūra iš ,,dėžės‘‘. Dėžės išorė apklijuojama, apipaišoma vaizdais, detalėmis,
simboliais ir kt., vienaip ar kitaip susijusiais su perskaityta knyga. Dėžės turinį sudaro 2
komponentai. 1. Į knygos ,,dėžę‘‘ mokinys įdeda 10 jo paties suformuluotų ir surašytų
klausimų. Penki jų gali būti apie kūrinio siužetą, tačiau likę – provokuojantys platesnius
samprotavimus (žinoma, remiantis knyga). 2 Daiktai. Penki, vienaip ar kitaip su ta konkrečia
knyga susiję daiktai. Sukomplektavę savo ,,dėžes‘‘, mokiniai jas pristato: paaiškina išorės
dekoracijų prasmę, parodo penkis ,,turinio‘‘ daiktus bei nupasakoja jų sąsajas su kūriniu,
galiausiai pakalba apie perskaitytą knygą ,,literatūriškai‘‘ – pristato veikėjus, veiksmo vietą,
laiką, konfliktus, intrigą, kulminaciją, atomazgą ir t. t.
3. Žodynas. Dešimties mokiniui naujų, nežinomų žodžių, rastų skaitant kūrinį, išsamus
paaiškinimas.
4. ,,Perliukai‘‘. Pristato po vieną knygos ,,perliuką‘‘, pvz.: įspūdingą gamtos ar situacijos
aprašymą, sąmojingą veikėjo charakteristiką, paveikų dialogą ir kt. Kad pristatymas vyktų
sklandžiau, mokiniai namuose pasirengia po lapą argumentų, kuriais pagrindžia, kuo jų
pasirinktas ir klasėje perskaitytas epizodas jiems atrodo stiprus.
5. Laiškas autoriui. Mokiniai rašo laišką perskaitytos knygos autoriui, kuriame dalijasi savo
įspūdžiais apie jo kūrinį. Jei autorius dar gyvas, laišką galima ir išsiųsti...kažin, ar čia bus
toks???
6. Parduok ją! Kiekvienas mokinys per minutę turi įtikinti klasę, jog jo pristatoma knyga yra
tokia, kurios neperskaičius toliau gyventi tiesiog neįmanoma!
7. Veikėjų apklausa. Surašote 10 klausimų pagrindiniam veikėjui ir atsakote į juos iš to
knygos veikėjo poziciją.
8. Ką sužinojau? Mokiniai surašo po 10 dalykų, kuriuos jie sužinojo perskaitę konkrečią
knygą. Tai gali būti faktinė informacija, vienos ar kitos literatūrinės raiškos priemonės
galimybės, kokia nors nauja patirtis apie žmogų, o gal net apie save ar pan.
3. 9. Bruožai. Užpildyti ir klasei pristatyti pagrindinio veikėjo charakterio bruožų lentelę:
vienoje grafoje bruožas įvardijamas, kitoje – trumpai nusakomas epizodas, kuriame tas bruožas
reiškiasi. Kad klasei jūsų būtų įdomiau klausyti, galite pasakyti, kurie klasės draugai turi vieną
ar kitą pristatomo knygos veikėjo bruožą.
10. Rašytojų popietė. Perskaitytą knygą pristatote autoriaus vardu. Svarbu, kad klasės
draugai nepamirštų užduodami klausimus kreiptis ,,autoriau‘‘.
11. Paminklas knygai arba koliažas perskaitytos knygos tema.
12. Perskaityti patikusią knygos ištrauką taip, kad sudomintų kitus ir paaiškinti, kodėl būtent
ją pasirinko skaityti. Arba perskaityti 4–5 trumpas ištraukas.
13. Suvaidinti pasirinktą veikėją.
14. Atspėkite, kokią knygą aš reklamuoju.
15. Papasakoti apie rašytoją (knygos sukūrimo istoriją, likimą, jei žinote, kad ji įspūdinga).
16. Atnešate kokį nors vieną daiktą, kuris yra minimas knygoje ir pasakojate, kada apie jį
kalbama pristatomame kūrinyje.
17. Iš knygų mokomės gerumo. Papasakoti apie knygoje vaizduojamus teigiamus veikėjus,
situacijas, kuriose išryškėjo jų geri poelgiai, darbai, gražūs santykiai su kitais veikėjais.
Pasakojimą iliustruoti piešiniu ,,Geras darbas‘‘.
18. Pateiktis.
19. Plakatas ,,Siūlyčiau perskaityti...‘‘
20. Atviras laiškas knygos veikėjui.
21. Inscenizacija.
22. Kiekvieno literatūros kūrinio esmė yra susijusi tik su vienu dalyku – su asmens gebėjimu
įveikti save, išeiti iš savo ego ribų ir pamatyti kitą. Papasakokite, ką sužinojote apie kitą,
perskaitę pristatomą knygą.
23. Knyga yra langas į žmogų. Įrodykite šį teiginį, remdamiesi perskaityta knyga.
24. Humoristinė knyga. Kuriama humoristinė knygelė kaip ,,atsiliepimas‘‘ į perskaitytą
istoriją. Ant vienodo dydžio lapų nupiešiamos tam tikros scenos, dauginimo aparatu jos yra
sumažinamos ir iš eilės suklijuojamos.
25. Žurnalistinis interviu. Rengiami interviu su skirtingais žmonėmis apie perskaitytą knygą
ir pristatomi klasei.
26. Laikraštis. Laikraštyje būna žinučių apie orą, keliones, politiką, policijos veiklą, vietinę
ekonomikos situaciją, humoro skyrelis ar kita. Apsisprendžia, kokios rūšies žinutės apie
perskaitytą knygą, jos įvykius ar kita tiks laikraščiui, ir sukuria laikraštį.
4. 27. Diena su knygos veikėju.
28. Kūrybinė užduotis (rašomas skaitytos istorijos tęsinys).
29. Viršelio (,,Ką pasirinktos knygos viršelis sako apie Tave?‘‘) ir iliustracijų aptarimas.
30. Knygos pristatymas pagal 10 klausimų:
A variantas: 1) Kodėl pasirinkai šią knygą? 2) Ar knyga pateisino tavo lūkesčius? 3) Kaip
knyga prasidėjo? Ar pradžia buvo intriguojanti? 4) Kokia kūrinio problema, kaip ji
sprendžiama? 5) Kurie knygos veikėjai tau patinka, kurie – ne? Kodėl? 6) Kaip tu elgtumeisi
veikėjų vietoje? 7) Ar tau patiko knygos kalba? Ar ji vaizdinga? Pacituok, kad įtikintum
klausytojus. 8) Pacituok kokią knygos vietą ir paaiškink, kodėl tai įdomu ir svarbu. 9) Kokios
knygos situacijos priminė Tavo paties patirtį? Jei nė viena nepriminė, tai atsakyk į klausimą,
kokių minčių tau kilo skaitant šią knygą? Ką svarbaus supratai? 10) Ar žinai daugiau knygų,
kuriose būtų nagrinėjamos panašios problemos?
B variantas: 1) Glaustai atpasakok knygos turinį, neiškreipdami jos esmės. 2) Nusakyk knygos
temą, keliamą problemą ir pagrindinę mintį. 3) Nurodyk veiksmo vietą, laiką ir pagrindinį
įvykį. 4) Apibūdink pagrindinį veikėją. 5) Parašyk, kuo tas veikėjas skiriasi nuo jūsų ir kuo į jus
panašus (jei kuo nors panašus). 6) Įvertink vieno pasirinkto veikėjo poelgio motyvus. 7)
Apibūdink kūrinio nuotaiką. Atsakymo nepamiršk argumentuoti. 8) Išrašyk iš teksto bent vieną
kalbinės raiškos priemonę ir paaiškink jos paskirtį. 9) Kokį poveikį skaitytojui gali turėti šis
tekstas? 10) Išsakyk savo nuomonę apie kūrinį ir nurodyk teksto pranašumus ir trūkumus.