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Similar to Sizmek rich media and mobile formats
Similar to Sizmek rich media and mobile formats (20)
Sizmek rich media and mobile formats
- 1. Liquid Formats Sept 2017 Introducing our Liquid formats High Impact at scale Liquid is domain level intelligence, enabling our Certification team to set custom domain level settings to formats.
- 2. Immersive Takeover Liquid Certification: Pre approved formats Average CTR 2.8%
- 3. Reactive Expandable Liquid Certification: Pre approved formats MRAID Average CTR .74%
- 4. Reactive Pushdown Liquid Certification: Pre approved formats Average CTR .99% MRAID
- 5. touching ads increases recall by 28%Source: PHD demo Reactive Banner Liquid Certification: Pre approved formats Average CTR .45% MRAID
- 7. Parallax Reveal Liquid Formats MRAID
- 11. Vertical Video Liquid Formats MRAID
- 12. No Code Video Expandable Liquid Formats Average CTR .52%
- 14. Page Peel Average CTR .1% Liquid Formats
- 15. Most used formats usage rank 1 Interstitial 2 Billboard 3 Pushdown 4 Reactive Banner 5 Scroll Reveal 6 Expandable 7 Immersive Skin 8 Adhesion 2017 YTD
- 16. Legacy Formats Sept 2017 Legacy formats are available to download and use, however they should be used with caution and generally do not support modern browsers and devices and in some cases, cannot be fixed by Support.
- 17. Butterfly Legacy Formats The Butterfly features a small branded element which follows the user’s scrolling actions..
- 18. Cascade Legacy Formats Filmstrip-like in-banner animation with an expandable flip book transition
- 19. HTML5 Collage Legacy Formats 300×600 which expands to 910×600, showing related images in the expand panel as the user rolls over it
- 20. HTML5 Custom Header Legacy Formats Similar to Responsive Billboard but offers an additional breakpoint setting for large monitors.
- 21. HTML5 Filmstrip Legacy Formats A Scrolling, multi-panel ad which provides a content-rich, interactive canvas with consistent behaviors that keep the viewer firmly in control.
- 22. HTML5 Flip Ad Legacy Formats User-initiated Flip Ad expands to reveal two rows of three separate areas of ad content.
- 23. HTML5 Hockeystick Legacy Formats Hockey stick is a format which uses two banners placed above and to the right of the body content, which are fused together and utilizes a synched animation between units.
- 24. HTML5 Page Skin Legacy Formats The HTML5 Page Skin format is the definitive HTML5 format to use when adding Wallpaper content to a publisher’s page. There are two different templates for dynamically updating skins around the page content—static and responsive.
- 25. HTML5 Responsive Full Screen Legacy Formats The HTML5 Responsive Full Screen is a format that expands to reveal a full screen, responsive environment for hosting image and video galleries as well as brand messaging. It is a one tag solution designed to fit within any screen or any device across desktop, tablet and mobile browsers.
- 26. Custom Publisher Formats Sept 2017 Custom formats developed for specific publishers. If you are a publisher and would like Sizmek to develop a custom format, please reach out to showcase@sizmek.com.
- 27. HTML5 Floor Ad Custom Publisher Formats The HTML5 Floor Ad format creates a floating ad experience where the ad panels adhere to the bottom of the browser window
- 28. HTML5 Footnote Custom Publisher Formats The HTML5 Footnote format is an auto-initiated expandable/float with animation, which is anchored to the bottom of the page that resolves to a small leave-behind. The leave-behind is anchored to the bottom right of the page.
- 29. HTML5 Full-Screen Video Spread Custom Publisher Formats The HTML5 Full-Screen Video Spread is an auto-expanding video format that expands from a any dimension banner to provide a full- screen video experience on desktop browsers and tablet devices
- 30. HTML5 Sidekick Custom Publisher Formats 300×250 or 300×600 which pushes content aside. expands from the right side of the page, pushing page content to the left
- 31. HTML5 Videowall with Leave Behind Custom Publisher Formats The HTML5 Videowall With Leave Behind is an ad format containing a full-window panel with a lightbox effect, as well as a leave behind that stays aligned to the bottom right corner of the window.
- 32. Rich Media MAXIMIZE THE QUALITY OF YOUR INVENTORY Custom formats Deploy creative faster Enable personalization
- 33. RESPONSIVE RICH MEDIA BANNER run in any size ad container
- 36. INTERSTITIAL Available in Ad Builder MRAID
- 37. ADHESIONFILM STRIP Available in Ad Builder MRAID MRAID
- 38. FULL SCREEN EXPANDABLE Coming Soon to Ad Builder MRAID
- 40. IAB MOBILE FULL PAGE FLEX Adaptive MRAID
- 41. POLITE RICH MEDIA Available in Ad Builder MRAID
- 42. EXPANDABLE Available in Ad Builder MRAID
- 43. REACTIVE CREATIVE no code asset assemblyMRAID
- 44. REACTIVE CREATIVE no code ONE CREATIVE full screen billboard 300x250 300x600 and more
- 45. lets you be DYNAMIC with ONE clickAD BUILDER PLATFORM INTEGRATED > ready to traffic
- 46. ANYTHING Images logo backgrounds text colors/fonts/size/ect. layouts video location offer/price cta animation behavior code urls can be dynamic ANY FORMATDYNAMIC Data Driven Creative
- 48. Calendar Reminder Store Locator Media Gallery 360 Video Weather Auto play Video Full Screen HD Video YouTube Embed Social Sharing Twitter & Facebook Feeds Scratch & Reveal Many more feature code packages on Showcase Features Available in Ad Builder Code Packages for Developers Dynamic Creative Accelerometer Geo Data
- 49. PickyourServiceLevel Self Service Service on Demand Full Service Service and Support 24/7 Global Support Dedicated client & creative services contacts: Named contacts, REAL people, no ticketing system Custom training, training zone, On site training, webinars Creative Innovation Team for Custom Solutions Certification Professional Services and Consultancy
- 50. Thank You
Editor's Notes
- Source: Sizmek 1/1/17 - 5/31/17 custom formats Format info http://showcase.sizmek.com/demo/hendricks-html5-immersive-skin demos http://showcase.sizmek.com/formats/demo/immersive-skin http://origin.demo.mediamind.com/SimsTest/ImmersiveSkin_FarCry/
- http://showcase.sizmek.com/formats/demo/Pushdown/html5_multi_panel_1x1_responsive_se http://showcase.sizmek.com/demo/fallout-4-xbox-one http://showcase.sizmek.com/demo/hyundai-tucson http://mdx.sizmek.com/adPreview/share/8nhw8sdg1ji http://mdx.sizmek.com/adPreview/share/8nhvmyldxot
- http://showcase.sizmek.com/formats/demo/Pushdown/html5_multi_panel_1x1_responsive_se http://showcase.sizmek.com/demo/hm-responsive-pushdown http://showcase.sizmek.com/demo/mini-countryman-html5 http://showcase.sizmek.com/demo/toyota-fortuner-360-html5-pushdown
- http://showcase.sizmek.com/formats/demo/html5-responsive-rich-media-banner http://showcase.sizmek.com/demo/vw-tiguan-360-panorama
- http://showcase.sizmek.com/formats/demo/scroll-reveal http://origin.demo.sizmek.com/SimsTest/Testpages/ScrollReveal_StrangerThings/video/
- http://showcase.sizmek.com/formats/demo/parallax-reveal http://origin.demo.sizmek.com/custom_formats/parallax_reveal/march_demo/ParallaxReveal_VW_demo_march.htm New format – no data
- http://showcase.sizmek.com/formats/demo/Out-stream-Pushdown http://showcase.sizmek.com/demo/kfc-bucket-ria
- http://showcase.sizmek.com/formats/demo/html5-adhesion http://showcase.sizmek.com/demo/volvo-winter-html5-adhesion
- http://showcase.sizmek.com/formats/demo/html5-responsive-billboard
- http://showcase.sizmek.com/formats/demo/vertical-videostitial New format – no data
- http://showcase.sizmek.com/formats/demo/programmatic-video-expandable http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=E7x9uqiZ5vylrgnjRwP0V1QSXYQoL8Nql%2FDsV4Hao%2FiiFjK77Ej16g%3D%3D&lang=en-US
- http://showcase.sizmek.com/formats/demo/sticky-scroller http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=aztSJvP0cKfNx9FWAcFg%2BvVjeQibzAoOeNYxhpWFZoZLvBlysv3R4g%3D%3D&lang=en-US New format – no data
- http://showcase.sizmek.com/formats/demo/page-peel http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=YhoPZc2aYhvBPwg0nD8cFM9oNAhpJwGJmelSvdDedQqR3v9Vvx0olQ%3D%3D&lang=en-US
- Can run in any size ad container http://showcase.sizmek.com/formats/demo/html5-responsive-rich-media-banner
- The HTML5 Responsive Full Screen is a format that expands to reveal a full screen, responsive environment. It is designed to fit within any screen. The format will resize itself based on available space and provide the best experience even as the user rotates their mobile device. There are five base templates for this format and they are 300x250 expandable non-video, 300x250 expandable video(no-crop), 300x250 expandable video (cropped), 300x250 expandable video/image and 1x1 Interstitial non-video. Format info: http://showcase.sizmek.com/formats/demo/html5-responsive-full-screen/db/bhj2d3cbu?a=q&qid=22 http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=YUjwl1VVj49jimZKVBr6VkPwCexNPQf8tk6B%2BI%2F7wveQ%2FDaEWqC3AA%3D%3D&lang=en-US
- http://showcase.sizmek.com/formats/demo/interstitial Available in Ad Builder The Interstitial uses an overlay that resizes to the dimensions of the screen and disables user scrolling of the page. The ad supports phone rotation so that the page content will adjust to the full size of the screen as the orientation is changed. Alternate content can also be swapped in as the orientation is changed. The ad can be customized to close after a certain amount of seconds or to require user interaction to tap the close button. This format is also available in Ad Builder Reacts to mobile device orientation or browser dimensions and shows 320x356 content in Portrait mode and 480x215 content in Landscape mode
- The Filmstrip is a customizable IAB Rising Star format which creates a great canvas for storytelling through a multi-panel ad experience. The user can click or swipe through five (or more) scrolling panels to view different messages, products, videos, or other interactive elements. Several in-content and expandable full-screen templates are available to suit different screens. http://showcase.sizmek.com/formats/demo/filmstrip Adidas demo - http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=1RY05JGhtx90%2FqOZmJlRTzbfXkRWZPs1%2FIPoIRbNxY7%2FwDntpH8kgA%3D%3D&lang=en-US The Adhesion is an ad format that continually adheres to the bottom of the display while the user scrolls through the page. 100% VIEWABLE!! Format info - http://showcase.sizmek.com/formats/demo/html5-adhesion Volvo demo - http://showcase.sizmek.com/demo/volvo-winter-html5-adhesion
- The Full-Screen Expandable Banner format expands a translucent overlay containing the ad over the page content to the full size of the screen. The ad will shrink and not crop based on the screen resolution. Great for - Scalable, widely used and certified format, tons of templates. Can expand from any size or 1x1 Format info: http://showcase.sizmek.com/formats/demo/html5-full-screen-expandable-banner Starbucks http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=CpPf1FhVNKI%2F7yzUL1F%2FlO%2FLLkKVScoDZokYdLaxZyM%2FMnK9ce4ClQ%3D%3D&lang=en-US H&M demo: http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=MrBEePyGm1meF0xvXXXu382Fss%2Fts%2Bog9dIxZVbW1IJKIQ7E3d5TAg%3D%3D&AdID=40435686&lang=en-US Game demo http://showcase.sizmek.com/demo/a-million-ways-to-die-in-the-west
- http://showcase.sizmek.com/formats/demo/vertical-videostitial The Vertical Videostitial is a video format that expands to reveal a full screen, responsive video ad. In the expansion panel, there is no content besides the video and a close button. Expectations are that the format will always be shown in full screen mode, but there are options for cropping the video and surrounding it with a black mask. The format is intended for videos that have been shot vertically so that it looks great on phones while held in portrait mode. Portions of the video may be trimmed so that you are always presented with a full screen video across mobile devices and browsers of varying sizes and aspect ratios. However, this format is not restricted to only vertically shot video. Based on the dimensions of the video and customizations supplied to the ad, videos may be set up to look great in both portrait and landscape modes across desktop, tablet and mobile browsers as well as in mobile apps. Interstitial - http://origin.demo.sizmek.com/SimsTest/TestPages/ResponsiveFull_Adidas_VertPhone/video/
- The IAB Mobile Full Page Flex is an ad format that expands to the full size of the screen on mobile devices and tablets. It allows the ad designer to create four separate creative sizes so the ad can adapt to a wide variety of screens. Each size has a safe area and a background area. The safe area won’t get cut off regardless of screen orientation. The background area contains content that may be cut off depending on the height and width of the screen. Format info http://showcase.sizmek.com/formats/demo/iab-mobile-full-page-flex Portrait demo http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=%2FHhrDRt4v7UVmgXcP01kME6nRaDnOnMwBwuZf%2FDlxrkUq7ixecr5BA%3D%3D&lang=en-US Landscape demo http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=Ib5Ujd7%2BzLXMW9cLnCHb38mqmKyGlK0Kqc4l%2FLSvhP9KDss4mOtKlQ%3D%3D&lang=en-US
- No code asset assembly Reactive Creative http://origin.demo.sizmek.com/SimsTest/Testpages/ReactiveCreative_Samsung/video/ http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=VUqXrKutzT1Wq%2FfQJmzxkHM2eiNm%2FRtQmLcijWrV6JWgOszlXPEvhg%3D%3D&lang=en-US More demos http://preview.serving-sys.com/Preview.Web/Default.aspx?previewID=gNzXPLCm0pni1Jh%2bkRXW%2bfn5tp10VWYarQWGLRwp0%2fRaMmvOgXkg9g%3d%3d&lang=en-US
- http://showcase.sizmek.com/formats/demo/html5-reactive-creative/html5_300x600_banner The Reactive Creative is a no code state of the art format that brings responsive behaviors and modular components to another level. With a single tag, the format can be delivered to different environments, and responsively adapt all its modules to different sizes yielding optimal user experiences. Great for native content sponsorship INTERNAL NOTES: You can swap out assets and for common changes you don't need to worry about the code - a lot of changes can also be done via the custom variables, but to make some types of creative customizations may require changing the html, so in some creative scenarios you might at least need to dip into the html or css files - but advanced coding (say using javascript) isn't needed. Also, the format out of the box doesn’t contain dynamic content in the sense of DCO but we have a prototype
- Dynamic content is as easy as checking a box. We can connect to any data feed and leverage our dynamic engine to build out all of the versions for you, connecting them the granular audiences. http://origin.demo.mediamind.com/jk/svtest.html?adID=29979562&dimensions=160x600&versions=31454789,30494334,30494339,30494353,30494372,30494377,30494396,30494404,30494423,31454739,31454741,31454753,31454758,31454760,31454765,31454777,30494335,30494359,30494373,30494378,30494380,30494397,30494400,30494405,30494412,31454733,31454738,31454740,31454745,31454764,31454769,31454788,31454795,31454803,31454808,30494331,30494336,30494374,30494381,30494386,30494398,30494401,30494406,31454749,31454751,31454787,31454794,31454807,30494332,30494337,30494363,30494375,30494382,30494419,31454736,31454743,31454748,31454755,31454774,31454781,31454793,31454798,30494333,30494376,30494390,30494410,30494415,31454742,31454747,31454761,31454797
- Templates for even faster deployment. Ads from templates like these can be built in 15-30 minutes. Responsive demo - http://origin.demo.sizmek.com/SimsTest/test2.html More programmatic Rich Media Bundle templates - http://programmaticrichmedia.tumblr.com/