The document discusses how large corporations can innovate like startups through pilot programs with startups. It describes a startup-to-corporate accelerator program that brings brands and technologies together to fuel industry transformation. The program helps companies scope opportunities, build ideas, prototype solutions, and pitch business models. The goal is for corporations to embrace innovation in a structured way through dedicated venture teams developing new concepts outside the core business.
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1.
2. CORPORATE INNOVATION
Corporates can
innovate like
startups
Disruption is commonly associated with
startups. Corporations tend to lose the
ability to take smart risks and move
quickly once they reach a certain level of
growth and success — but it doesn't
have to be this way.
By conducting a pilot with a startup,
large organizations can control risk
through a small, controlled test of
existing technology applied to their
customers, and start to show the exciting
opportunities that are possible.
3. The goal is to embrace
innovation in a structural way.
We aim to help companies by
creating and supporting
corporate venture teams that
are developing new business
concepts outside of the core
business (within a short period
of time.
STARTUP2CORPORATE
Pilot-focused
accelerator
program
INNOVATE
DISCOVER
LEARN
4. An innovation accelerator program
should focus on mid- to long term
opportunities. The biggest difference
with our innovation programs (e.g.
fusion weekend) is the fact that you
give teams the chance to structurally
incorporate a new mindset and
methodology to execute radically new
ideas within a startup inside a
corporation.
FROM IDEA TO EXECUTIVE PITCH
Corporate
Silos
Program
Fusion
Weekend
Many more..
Fusion
Bootcamp
Lean
Silos
Concept
5. IMMEDIATE IMPACT
Startup-to-corporate pilot
programs that bring the best
global brands and the most
promising technologies together.
A first of its kind industry
accelerator program enabling
multiple corporates and startups
to come together to fuel industry
focused transformation and
achieve measurable results.
SCOPING
THE PROBLEM
SET
INNOVATION
KPI’S & CRITERIA
INVESTMENT
OPPORTUNITIES
&
EXECUTION
6. STEPS IN OUR PROGRAM
Define Strategy
Prioritize opportunities for
your innovation strategy
First Ideas
Build on first ideas
Prototyping
Minimal Viable Product
to gather insights
Business Model & Pitch
Business model design
7. DEFINE STRATEGY
PARTICIPANTS NEED TO:
• Scope your business
• Set innovation KPI´s & criteria
• Find proper partners
• Think about investment opportunities
Invite only based
program for best
students
8. FIRST IDEAS
PARTICIPANTS NEED TO:
• Learn from competitors & startups
• To create & structure ideas
• Discover patterns & different
domains with opportunities
• Use new tools to tests & validate
concepts
• Interact with startup world &
entrepreneurs
First selection of most
promising concepts
9. PROTOTYPING
PARTICIPANTS NEED TO:
• Create Minimal Viable Product
• Validate key features by building first
iteration
• Gather real world user feedback
• Framework to structure experiments
• Graphic design to build visuals
Bringing
Idea to Market
10. BUSINESS MODEL & PITCH
PARTICIPANTS NEED TO:
• Learn Pitching techniques
• Create proper business model
• Explore revenue options (Decision
tree)
• Pricing & cost analysis
• Develop Go To Market strategy
3-5 executive
investment
opportunities
11. INNOVATE LIKE STARTUPS
Century old industrial companies can learn a lot from fast
moving startups. Our team of business designers keeps a
close eye on the different startup hubs world wide. We
monitor the best practices used by entrepreneurs to apply
the same tools and mindset in the complexity of large
corporates.
You can’t invent the future with the tools from the past.
That’s why we constantly try to tweak innovation methods
to make them useful in the context of large organizations.
Our team helps to upgrade your innovation process. We
love to get our hands dirty by working together on new
product & services ideas.
We love to
pull people
out of their
comfort zone!
12. FUSION
PROGRAM
LEARN HOW TO INNOVATE
3 months program for gaining exposure to new
disruptive technology startups
Be part of driving the program strategy and startup
selection
Work hand-in-hand with startups in embedded pilot
program
Collaborate with other industry corporations
Price:
FUSION
WEEKEND
Start by fully understanding which parts of your
business are at risk for disruption and prioritize
opportunities for your innovation strategy.
Connect directly with the startups that have the
highest potential to revolutionize your business.
Validate new ideas and technologies with robust pilot
testing.
Evaluate partner structures, investment opportunities,
and/or adoption strategies for a successful partnership
implementation.
Price:
13. FUSION
BOOTCAMP
LEARN HOW TO INNOVATE
Intensive bootcamp session to pull people out their
comfort zone
Train employees to become more entrepreneurial
Together we explore new opportunities for growth but
ownership stays in-house.
LEAN
FUSION
CONCEPT
Not a standard consult, but someone who likes to get
his/her hands dirty!
Inject an entrepreneurial mindset
Flexible support to stay agile
find partners to support your go-to-market strategy
Apply the basics of growth-hacking to get traction in
the market
Do’s & don’ts when it comes to running a startup
14. INNOVATE LIKE STARTUPS
INJECT STARTUP CULTURE
All our own team members have an
entrepreneurial mindset. Do you have
what it takes to join our team?
We try to avoid corporate theatre at all
cost (read: writing 100 page business
plans & bloated financial sheets).
We love to pull
people out of their
comfort zone!