The document summarizes Walt Disney Company's growth through strategic acquisitions between 2010-2019, including major purchases of: - 20th Century Fox in 2019 for $72.1 billion to gain media networks and studios. - Marvel in 2009 for $4.2 billion and Lucasfilm in 2012 for $4.5 billion to gain superhero and Star Wars franchises. - Streaming services such as Hulu in 2010 for $0.6 billion and Disney+ to gain entry into digital media. - Other acquisitions include Pixar in 2006, ESPN in 1996, and ABC in 1995 to expand into animation, sports, and entertainment networks.

1. Growth by Acquisitions
Horizontal integration Forward integration
Conglomeration
Acquired – 2012
Price - $4.5 bn
Acquired – 2009
Price - $4.2 bn
Acquired – 2019
Price - $72.1 bn
Synergy with Marvel
Acquired – 2016
Price - $2.9 bn
Entry into streaming
Acquired – 2010
Price - $0.6 bn
Entry into gaming

2. Walt Disney
Company
Media Networks
ABC entertainment
Disney Channels
20th Century Fox
Hyperion
Park and Resorts
Disney land
Walt Disney world
Disney Cruise line
Studio
Entertainment
Marvel
Lucasfilm
Pixar
Touchstone
Consumer Products
and interactive
Media
Disney Store
Disney +
ESPN +
Hulu
Organization Structure

4. Peter Rice and Alan Horn joined from FOX and are now a part of Disney executive team after merger

5. Level 5 Leadership
Micheal Eisner –
Management style was detrimental since he pit managers against each
other to get ideas
Comcast made a $66 billion hostile bid to take over Disney
Level 3 Leader
Robert Iger –
Robert was the peacemaker and used his calm political persona to gain
everyone’s trust and changed the combative culture at the time to a more cooperative one
He even got the company believing in itself, and in doing so have others
believe in Disney. His 3-pillar strategy was to invest in creative content, technology innovation,
and international expansion.