On an average 65% visitors do not complete the transaction process after selecting the products and adding them to their shopping cart. The question which arises here is that why the rate of shopping cart abandonment is increasing? This info-graph created by Vebology team revolves around some of the major causes of shopping cart abandonment. Do work on these factors and enhance the shopping experience of your visitors.

1. SHOPPING CART ABANDONMENT
-BY NUMBERS-
44% 41% 25% 24%
22% 14% 12% 11%
11% 8% 7% 6%
High Shipping
Costs
Not Yet Ready To
Purchase
High Product
Cost
Save Product For
Consideration
Unclear Shipping
Costs
Guest Checkout
Not Available
No Discounts
Available
Complex Checkout
Process
Website Response
Time Too Slow
Not Enough
Payment Options
Brief Product
Information
Slow Shipping
KEY
FACTS
67.91%
average documented
online shopping cart
abandonment rate
69%
Shoppers like to
shop from the
Store which offers
free shipping
36%
People shop
online to get
discounts
Sources:
http://baymard.com/lists/cart-abandonment-rate
www.statista.com/statistics/232285/reasons-for-online-
shopping-cart-abandonment/
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