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Shop eBay More Effectively with BuyerCommand Screen Resolution Utilization Argument
Standard eBay Search Flow Navigation to home page Search for items by Search Category Display Matching Items Listing View Item Detail Pages Page through multiple iterations of pages
Search & Results Page Initial page content is under utilized Wasted Space in Masthead Navigation Bars Whitespace Pictures too small Content isn’t customizable
Search for Model Train Locomotives on eBay.com Model Train Locomotive
Metrics calculated with a standard SXGA Dell Monitor purchased in 2009 Resolution: 1280 by 1024
Measurements of user’s view provide primitive evaluation of screen utilization 1280 x 135: 13.18%
1280 x 135: 13.18% 1280 x 490: 47.85%
1280 x 135: 13.18% 1280 x 490: 47.85% 245 x 374:  7%
Unfortunate that 70% of the screen is unrelated to item information 70% Ads, Branding, Navigation Aids
What is useful on search results?
Approximately 4% of the screen is dedicated to the first true item’s details 1004 x 55: 4.21%
Crucial picture of item is ONLY .33% of the screen! 82 x 53: .33%
Item Detail Page Wasted space in branding and masthead Valuable details below the fold Long page full of junk Too much white space User can not customize layout and content Valuable details missing, Unorganized Single, fixed methods of presenting data
Compare to BuyerCommand Pictures are worth 1000 words Make the pictures much larger Show more information above the fold User selects preferred content User positions content Fixed position fields = fast peripheral read Shortcuts provide quick actions to display additional data and perform transactions
Product Wireframe
Product Gallery Wireframe
Design Render of Wireframe
Working Beta Implementation of BuyerCommand
Visit BuyerCommand.com Take Command of your Buying Experience

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Shop eBay More Effectively with BuyerCommand

  • 1. Shop eBay More Effectively with BuyerCommand Screen Resolution Utilization Argument
  • 2. Standard eBay Search Flow Navigation to home page Search for items by Search Category Display Matching Items Listing View Item Detail Pages Page through multiple iterations of pages
  • 3. Search & Results Page Initial page content is under utilized Wasted Space in Masthead Navigation Bars Whitespace Pictures too small Content isn’t customizable
  • 4. Search for Model Train Locomotives on eBay.com Model Train Locomotive
  • 5. Metrics calculated with a standard SXGA Dell Monitor purchased in 2009 Resolution: 1280 by 1024
  • 6. Measurements of user’s view provide primitive evaluation of screen utilization 1280 x 135: 13.18%
  • 7. 1280 x 135: 13.18% 1280 x 490: 47.85%
  • 8. 1280 x 135: 13.18% 1280 x 490: 47.85% 245 x 374: 7%
  • 9. Unfortunate that 70% of the screen is unrelated to item information 70% Ads, Branding, Navigation Aids
  • 10. What is useful on search results?
  • 11. Approximately 4% of the screen is dedicated to the first true item’s details 1004 x 55: 4.21%
  • 12. Crucial picture of item is ONLY .33% of the screen! 82 x 53: .33%
  • 13. Item Detail Page Wasted space in branding and masthead Valuable details below the fold Long page full of junk Too much white space User can not customize layout and content Valuable details missing, Unorganized Single, fixed methods of presenting data
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Compare to BuyerCommand Pictures are worth 1000 words Make the pictures much larger Show more information above the fold User selects preferred content User positions content Fixed position fields = fast peripheral read Shortcuts provide quick actions to display additional data and perform transactions
  • 24. Design Render of Wireframe
  • 25. Working Beta Implementation of BuyerCommand
  • 26. Visit BuyerCommand.com Take Command of your Buying Experience