Shoes2Go (S2G) is a company that aims to partner with shoe manufacturers, retailers, and service providers to offer customers access to a variety of shoes through a network of kiosks. S2G plans to target commuters, business people, gym goers, hikers, and medical professionals by offering flexibility and convenience through the ability to change shoes at any time without storage or ownership commitments. Potential financial resources for S2G include venture capitalists, bank loans, and personal savings.

1. Shoes2Go (S2G)

4. S2G Key Partnerships
•Kiosk manufacturers
•Shoe companies
•Shoe retailers
•Shoe sterilization product manufacturers
•Prepaid card manufacturers
•Customer service providers
•Gyms

5. S2G Target Customers
•Commuters
•Business people
•Gym goers
•Hikers
•Doctors, nurses, medical staff

7. S2G Marketing Strategies
Distribution decisions:
•Distribution channels
•Ordering
•Handling
•Storage
•Display
•Information feedback

9. S2G Marketing Strategies (Cont.)
Promotion strategies:
•Viral marketing
•Brochures
•Merchandize
•Social media
•Signs
•Groupon deals

10. S2G Value Proposition
Flexibility:
•Make apparel changes/enhancements at a moment's notice
•Travel light
Convenience:
•Wear as many different shoes as you want,
without the hassle of owning and storing them

11. S2G Potential Financial Resources
•Venture capitalists (VCs)
•Bank loans
•Personal savings