R6S is a Los Angeles base award winning digital marketing company, one of our main client. We provide SEO consultancy services to R6S on Upwork.To learn more about R6S, please visit https://www.r6s.com/
How does Search Engine Optimization work?L7 Creative
SEO plays a major role in businesses' online success, not just in terms of generating leads but also in helping in getting to the top of search results in search engines like Google, Yahoo, Bing, etc. For more information visit: https://www.l7creative.com
We specialise in covering your entire specific needs and desires in our innovative approach. Some of the services provided by iconcept are SEO, Email marketing, creating,maintaining and building websites, advertising, copywriting.
R6S is a Los Angeles base award winning digital marketing company, one of our main client. We provide SEO consultancy services to R6S on Upwork.To learn more about R6S, please visit https://www.r6s.com/
How does Search Engine Optimization work?L7 Creative
SEO plays a major role in businesses' online success, not just in terms of generating leads but also in helping in getting to the top of search results in search engines like Google, Yahoo, Bing, etc. For more information visit: https://www.l7creative.com
We specialise in covering your entire specific needs and desires in our innovative approach. Some of the services provided by iconcept are SEO, Email marketing, creating,maintaining and building websites, advertising, copywriting.
The role of a web design company is to design and produce websites for businesses and clients. Web design can be time consuming as a lot of work goes into designing each individual page. A web design company is in charge of webpage layout, content production and graphic design. Websites are produced using HTML and web designers produce these websites using specific HMTL tags that best describe the content that will feature on that page.
A collective of problem-solving, SEO-obsessive, tech literate, brand-aware, social media-loving, entrepreneurial superheroes who join forces every day focused on one goal and one goal only: to use their unique array of skills to take clients’ businesses from good to great and beyond.
We work with all kinds of businesses at all stages by helping establish a powerful online presence. Whether you’re just starting out and want to launch with a bang or you’ve been around for decades and want to re-tool your online presence to generate a much-needed boost in business, we combine a mix of time-honored strategies that are proven to work with a custom business plan devised for each client that uses our wide range of skills to deliver the best possible boost to each individual brand we partner with.
A simple yet effective agency intro deck to showcase services (which include Digital Marketing, SEO, SEM, Social Media Marketing), case studies and pricing information.
More Information https://www.uptimiser.com.hk/
Clever Maniacs - Full Service Digital Marketing Agency in FloridaClever Maniacs Inc.
Clever Maniacs collaborate with innovative companies to develop effective content strategies. Our experience in this field has led to a proven track record in enhancing our customers search engine rankings. We have 4 core values: Transparency, persistence, trust, and integrity. Delivery is our promise.
How Marketing Agencies Should & Could Start Delivering Lead Generation Servic...HubSpot
This webinar for HubSpot current and prospective partners demonstrates how marketing firms/freelancers/agencies can deliver lead generation services. Through this method, they can predict, measure and improve the ROI their clients receive, as a result of these services.
Ad words strategies by google for getting good resultsrickmarteen
PPC campaign can be very beneficial for the businesses as one can get to know the instant opinion of the public to whom the site is visible. They will have the option to test new thinking in their sites and see how the innovative ideas work out.
Ultimate Guide for Marketing Your Local Business on GoogleSurefire Local
Tune in to hear the latest Google trends and tips for marketing your local business. In this free webinar, you'll walk through the anatomy of Google Search and discover techniques that will help you make sure your business is easily found on the world’s most popular search engine. You’ll come away with actionable steps you can take to increase your business’s local search visibility using your website and Google’s tools: Google My Business, Google Ads, Local Service Ads, YouTube, Image Search, and more.
Some of the things you'll learn are how to:
- Use your Google My Business listing to its maximum potential
- Get Google to recognize your entire service area and the essential elements to include on your website
- Expand your reach exponentially and get found at the top of Google by quality prospects
27 Free & Low-Budget Marketing Ideas for Any BusinessBusinessTime1
Small businesses often have a tightmarketing budgetto workwith, which can make promoting
your business a challenge. The good newsis,there are plenty of waysfor you tomarket
yourselfto your customers withoutspending any (or much) money.
Now as a business owner, you probably don’t have the time to research and identify these free
marketing ideas,so we’ve taken care ofthatfor you.
In this post, you'll find a ton of free and low-budgetwaystomarket your business, broken
down into three categories:
1. Free andfastmarketing ideas
2. Free marketing ideasthatrequire a bitmore effort
3. Quickmarketing ideasthatrequire a little more budget
So let’s getstarted on these marketing strategiesthatwon't put a dentin your wallet.
Free and fast marketing ideas
These strategies are 100% free and don’trequire a ton ofresources ortime (since we know
thattime is money).
1. Create a free Google My Business account
Forlocal businesses especially, a Google Business Profile has become one ofthe most effective
free marketing strategies available. Thisfree listing allows your businessto show up on Google ...
As one of the GCC’s leading companies in its field, Gulf Marketing provides highly conceptualized event
management, with professional, innovative and quality solutions, for local, regional and international
business and service providers. Gulf Marketing has achieved an unprecedented reputation in the world of
events, and has built strong, client partnerships within the business community, from SME’s through B-2 B,
Governmental and NGO’s in the Middle East.
Due to our excellent track record of creating and managing benchmark events, media relations, our
ability to provide a knowledgeable and appropriate consultancy, and an untiring determination to
deliver over and above our brief, our clients turn to us as a highly trusted partner in managing high profile
events, product launches, conferences and exhibitions.
How to make your content marketing drive money, not linksKevin Gibbons
SEOs often fall into the trap of finding the latest number one ranking factor and then jumping on it until it dies… Long live meta descriptions, anchor text etc… I’m not here to tell you links are dead, but wouldn’t you rather focus on activity that makes you money instead?! This presentation will look at the trends of brands who are winning in content marketing and organic search, and show how you can focus your efforts on driving real business growth, not just SEO metrics.
The role of a web design company is to design and produce websites for businesses and clients. Web design can be time consuming as a lot of work goes into designing each individual page. A web design company is in charge of webpage layout, content production and graphic design. Websites are produced using HTML and web designers produce these websites using specific HMTL tags that best describe the content that will feature on that page.
A collective of problem-solving, SEO-obsessive, tech literate, brand-aware, social media-loving, entrepreneurial superheroes who join forces every day focused on one goal and one goal only: to use their unique array of skills to take clients’ businesses from good to great and beyond.
We work with all kinds of businesses at all stages by helping establish a powerful online presence. Whether you’re just starting out and want to launch with a bang or you’ve been around for decades and want to re-tool your online presence to generate a much-needed boost in business, we combine a mix of time-honored strategies that are proven to work with a custom business plan devised for each client that uses our wide range of skills to deliver the best possible boost to each individual brand we partner with.
A simple yet effective agency intro deck to showcase services (which include Digital Marketing, SEO, SEM, Social Media Marketing), case studies and pricing information.
More Information https://www.uptimiser.com.hk/
Clever Maniacs - Full Service Digital Marketing Agency in FloridaClever Maniacs Inc.
Clever Maniacs collaborate with innovative companies to develop effective content strategies. Our experience in this field has led to a proven track record in enhancing our customers search engine rankings. We have 4 core values: Transparency, persistence, trust, and integrity. Delivery is our promise.
How Marketing Agencies Should & Could Start Delivering Lead Generation Servic...HubSpot
This webinar for HubSpot current and prospective partners demonstrates how marketing firms/freelancers/agencies can deliver lead generation services. Through this method, they can predict, measure and improve the ROI their clients receive, as a result of these services.
Ad words strategies by google for getting good resultsrickmarteen
PPC campaign can be very beneficial for the businesses as one can get to know the instant opinion of the public to whom the site is visible. They will have the option to test new thinking in their sites and see how the innovative ideas work out.
Ultimate Guide for Marketing Your Local Business on GoogleSurefire Local
Tune in to hear the latest Google trends and tips for marketing your local business. In this free webinar, you'll walk through the anatomy of Google Search and discover techniques that will help you make sure your business is easily found on the world’s most popular search engine. You’ll come away with actionable steps you can take to increase your business’s local search visibility using your website and Google’s tools: Google My Business, Google Ads, Local Service Ads, YouTube, Image Search, and more.
Some of the things you'll learn are how to:
- Use your Google My Business listing to its maximum potential
- Get Google to recognize your entire service area and the essential elements to include on your website
- Expand your reach exponentially and get found at the top of Google by quality prospects
27 Free & Low-Budget Marketing Ideas for Any BusinessBusinessTime1
Small businesses often have a tightmarketing budgetto workwith, which can make promoting
your business a challenge. The good newsis,there are plenty of waysfor you tomarket
yourselfto your customers withoutspending any (or much) money.
Now as a business owner, you probably don’t have the time to research and identify these free
marketing ideas,so we’ve taken care ofthatfor you.
In this post, you'll find a ton of free and low-budgetwaystomarket your business, broken
down into three categories:
1. Free andfastmarketing ideas
2. Free marketing ideasthatrequire a bitmore effort
3. Quickmarketing ideasthatrequire a little more budget
So let’s getstarted on these marketing strategiesthatwon't put a dentin your wallet.
Free and fast marketing ideas
These strategies are 100% free and don’trequire a ton ofresources ortime (since we know
thattime is money).
1. Create a free Google My Business account
Forlocal businesses especially, a Google Business Profile has become one ofthe most effective
free marketing strategies available. Thisfree listing allows your businessto show up on Google ...
As one of the GCC’s leading companies in its field, Gulf Marketing provides highly conceptualized event
management, with professional, innovative and quality solutions, for local, regional and international
business and service providers. Gulf Marketing has achieved an unprecedented reputation in the world of
events, and has built strong, client partnerships within the business community, from SME’s through B-2 B,
Governmental and NGO’s in the Middle East.
Due to our excellent track record of creating and managing benchmark events, media relations, our
ability to provide a knowledgeable and appropriate consultancy, and an untiring determination to
deliver over and above our brief, our clients turn to us as a highly trusted partner in managing high profile
events, product launches, conferences and exhibitions.
How to make your content marketing drive money, not linksKevin Gibbons
SEOs often fall into the trap of finding the latest number one ranking factor and then jumping on it until it dies… Long live meta descriptions, anchor text etc… I’m not here to tell you links are dead, but wouldn’t you rather focus on activity that makes you money instead?! This presentation will look at the trends of brands who are winning in content marketing and organic search, and show how you can focus your efforts on driving real business growth, not just SEO metrics.
Why Your Website Needs SEO and How To Hire The Right SEO CompanyChristopher Dill
You have built a business with your bare hands. Realizing that you need help can be tough to swallow.
At Virginia SEO, we are often called into meetings with small business owners who know they need help in the SEO front. More often than not, these business owners have no idea WHAT sort of help they need. Often they know what the acronym SEO means, but they have a false impression of what SEO entails. Getting started as a small business owner on a topic that you are not comfortable is tough. We often have to “hand hold” a client through the process, and this can really be a ton of fun. We thoroughly enjoy SEO, and sharing it with people (especially small business owners) is great.
BFA Outsourcing Solutions' first SEO orientation and seminar conducted on August 8, 2020.
For more information about us, visit our website at
https://bfaoutsourcingsolutions.com/
Reasons your business needs seo | L7 CreativeL7 Creative
Now that with search engines we seek the information daily without SEO it would be hard to find the relevant websites, businesses, or information the user is looking for. https://www.l7creative.com/
Smarter Digital Marketing is the best advertising agency Glasgow that offers effective advertising strategies and SEO services which promote your business and brand.
How to Plan an Online Business
SEO Expert Reno Sandy Rowley top digital marketing expert located in Reno Nevada. Reno SEO services, voted best in Northern Nevada. www.RenoWebDesigner.com
Reno SEO, Marketing & Web Design.
450 Sinclair St, Reno, NV 89501
Learn the top local SEO tips that you can use in order to be successful in your own city or suburbs. http://www.blackswanwebdesign.com.au/top-local-seo-tips-for-2015/
Nowadays, a lot of local businesses are facing trouble in competing with their peers due to various reasons and prominent among them is the lack of proper SEO strategy. Search Engine Optimization helps you in giving your business an edge over others by applying various digital marketing strategies. However, you need to have a proper plan to make your SEO ideas work. Have a look at the slide to know effective SEO strategies to give your local business a boost.
http://www.marketease.com.au/
The internet is a proven medium to send your marketing message to millions of targeted audience looking for your services and products right now. And when it comes to internet traffic, search engines are still one of the main source for targeted commercial traffic. Yet with SEO constantly changing and with Google consistently penalising companies and entrepreneurs for violating its stricter and stricter guidelines, it’s now more difficult than ever to get those high rankings and maintain them.
What Every Website Owner Should Know About SEO (Series: Digital Marketing Tip...Financial Poise
Many website owners assume their website will automatically start showing up well on Google as soon as it goes live. Unfortunately, this isn’t typically the case. With more than six billion websites in existence, just having a website isn’t usually enough to make it rank at the top of a Google search. In this episode we explain how search engine optimization (SEO) works. This is what makes a website rank well on Google. We also share actionable tips on how a website owner can improve their website rankings, and as a result, increase website traffic, leads and sales.
To view the accompanying webinar, go to: https://www.financialpoise.com/financial-poise-webinars/what-every-website-owner-should-know-about-seo-2021/
Automated Social Media Marketing Service Harris Consulting PresentationMike Harris
Harris Consulting is providing an automated social media marketing service where clients can automatically create social network profiles at Professional Social Networking Sites like LinkedIn. Automated Social Media Marketing is taking the industry by storm!
For more details , https://techcloudltd.com/professional-seo-service/
To know about your websites, raise website traffic one needs to hire a top SEO Company in Bangladesh, like Tech Cloud Ltd. We will assist you to get quality traffic and apply useful SEO techniques that your site will be visible in Google SERP. We are not focused only on your google ranking but also try to help you with successful sales conversions.
Most people who are web savvy most likely would assume it's a lot of easier to try and do search engine optimization themselves while not the necessity to rent any skilled search engine optimization help. In some cases this could work however in most cases this is often associate absolute injustice for your net business.
Dispensary SEO: How to Choose an SEO Agency For Your DispensaryVee Popat
With marijuana legalization recently passed in Canada and other countries worldwide, dispensary SEO, or search engine optimization (SEO) for dispensary websites is kind of a big deal.
With the strict policies against advertising dispensaries on Facebook and Instagram, organic search and Page 1 search rankings are what’s needed for dispensary websites to be found online.
SEO for dispensaries includes optimizing your dispensary website’s metadata, text, images, videos, and the website’s code with a highly relevant keyword strategy.
Most web developers are just that – web developers and/or web designers. They aren’t SEO strategists or SEO experts so they are unable to understand the complexities of search engine optimization, user experience optimization, or website conversion rate optimization.
That’s why you need an experienced Google certified SEO Strategist to help you increase rankings and qualified traffic to your dispensary website. Dispensary SEO needs to be an integral part of your dispensary marketing plan.
To make things easier for you dispensary owners and cannabis company executives, we’ve published this article outlining dispensary SEO and exactly how to choose a dispensary SEO agency.
We hope you find it useful. Please share this if you do!
420Digital.ca
hello[at]420digital[dot]ca
We are committed to design and implement a 360 degree IT and Marketing solution for our Clients. We provide IT Project Management, Website design & development, Software development, Application development, Search Engine Optimization, Recruitment, etc
Contact Dey IT for cost-effective and result oriented solution for your business
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
2. We are an all-encompassing
marketing agency. When it
comes to managing your online
presence, we do everything.
WHAT
WE
DO.
0 3
3. SEO
0 4
Search Engine Optimization is the
method of growing your organic
rankings on search engines. Google
itself, counts over 200 signals to
determine your position and this can
change month to month.
SEOhaus addresses those factors
where necessary to help prove that
your business is the one worth paying
attention to. From optimizing your
website, fixing technical problems,
helping to engage your customers
further, to link building – we push an
all-encompassing online marketing
campaign, which results in your brand
being exposed.
WHAT WE DO:
Structure of
your site
Content
Good design
Blogging
Keywords
Link
buildingno.1
4. Local
Marketing
0 5
If you thought trying to rank for a national term was tough, the local
market is even fiercer. This is due to the fact that so many businesses
are now savvier with their local presence and how to build it.
Local marketing, however, isn’t rocket science. A well-presented,
informative and verified G+ page will give you the starting point you
need to gaining more popularity.
We ensure that your business is listed in Google maps and that your
Google+ page looks professional, speaks clearly and connects to your
audience like it should.
Tying this in with our other online marketing efforts helps your local
presence grow and soon you will see your business listed.
WHAT WE DO:
no.2
+ +
5. ADWOrDS Or
pAY pEr CLICk(ppC)
is advertising within Google and its networks.
This is split into two realms:
The Search Network
The Display Network
0 6
SEOhaus can manage your PPC (Adwords)
campaign - very effectively.
Getting to page 1 with Adwords can be an
intense bidding war. Just how much you pay for
each click depends on the competition of the
industry, and you want to make sure you’re not
paying too much – or too little!
SEOhaus has over a decade of experience
getting our clients to page 1 across hundreds of
products and services. We charge no set-up fees
and can have your account set up immediately.
Most other firms may also fail to give you a
consultant’s approach. Here at SEOhaus we
know that people need to be clicking through
to a polished product and what that polished
product should look like.
Our team of experts will consult on best practice
methods to ensure you are getting the highest
conversions possible from every click.
If you already have an Adwords account, that’s
fine too. We can analyze your current situation
and most probably make it even better.
WHAT WE DO:
no.3
6. Social
0 7
Approximately half a billion people
use Facebook every day.
It should go without saying, that using Social Media to help build a
local presence around you is a no-brainer.
Google uses Social Media stats as just one of its ranking signals.
Gaining likes and shares through great messaging and content will
allow your brand to shine locally above the competition.
SEOhaus can effectively manage your social media campaign and
showcase your brand to more of your direct audience.
WHAT WE DO:
no.4
7. CONTENT
0 8
Thereismuchtobesaidaboutcontent
in the world of SEO and rankings. It
isn’t however, that complex. Content
should simply be engaging, unique
and shareable. It should also speak
in the tongue of your industry. If
you are a Dentist in San Diego – your
content should say that.
The second common factor with
content is blogging. Everyone,
including the search engines, loves
to see fresh, regular content on
a website. It shows that you are
interested in engaging with your
audience regularly.
We know exactly how your content
should look, how it should engage
and where it needs to be. If you need
help with blogging, we do that too.
WHAT WE DO:
no.5
8. Reputation
Management
0 9
Sometimes it is necessary to defend your
image and your brand online.
Even the largest of companies only needs one bad review to knock
it off course, when this one experience may not be reflective of the
bigger picture.
In other instances, you may just want your best social networks to
shine through when someone types your name.
SEOhaus manages the reputations of Fortune 500 executives
and major businesses and brands. We work with you to develop a
strategy on what you want to be known and what you don’t.
WHAT WE DO:
no.6
9. Website
Design
1 0
Also under the Haus umbrella,
stands CreativeHaus. A truly
first class, website design firm.
Whether you need refreshes, a
complete redesign or help with
landing pages, we can offer a
completely tailored website
package starting at $50 per
month.
All of our website design plans
include unlimited support and
hosting.
www.creativehaus.com
WHAT WE DO:
no.7
YELP REVIEW
I am a new business owner and unfortunately
I’m not tech savvy. I found Creativehaus
while researching web pages that I liked and
thinking about my own ideas. After a highly
informative call (in layman’s terms) I was excited and
hired them to create my website. In less than a week I had
a web site designed, a matching email, a twitter, pinterest
and facebook business page and my own logo! They are
also teaching me how to use the social media effectively.
Highly recommend to any new business owner. The prices
can not be beat.
Rachel Mellon | www.tinybudgetdesign.com
10. 1 1
Search Engine Optimization (SEO)
is the fastest growing
marketing approach
for US businesses.*
Americans spend
more time on
the Internet than
watching Television
- TNS -
81% of US consumers
use search engines
to make purchase
decisions
- Forrester Research -
8x Greater ROI of SEO
vs.
Traditional Advertising
Methods
- SEMPO -
1 Billion Daily
Internet Searches
- Jupiter -
greater
4 Major Benefits of SEO
*SEMPO
11. We have 12 years worth of data on
how algorithm changes affect the
climate. SEOhaus is fully up to speed
with any algorithm tweaks and acts
FAST to implement any changes for
our clients.
Google’s robots crawl every website
in existence and report back on
information and structure. If the
robot can’t read your site well, it has
no idea what to report back and most
of all, where to place you!
BEYOND
pAGE
ONE
There are of course things that these
robots just can’t read – such as how
a site looks quality wise and how it’s
marketed. SEOhaus’ experience is
second to none, our team has over
50 years experience in the Marketing
& Advertising field and will consult
you on everything from the design of
your site, to what happens after we
get you to page 1 on Google.
1 2
12. 1 3
SEOhaus helped us
exceed our goal of $5M.
- ronald McDonald House Charities -
“WOrTH
EVErY
pENNY!”