In this presentation, I have explained how you can amp up your SEO effectiveness with a bunch of long-tail keywords, covering maximum types of queries around a search intent.
2. Include short and long tail variations of your keyword in
the content
3. Once you are planning to rank for a keyword, conduct a user intent
research around that keyword and the various search query types,
the user may include.
Include as many long tail variations of keywords catering to a user
intent.
USER INTENT RESEARCH
4. To rank a page , you need at least 10-15 variations of
your keyword, long tail and short tails included.