This document outlines the sales process for selling cruises. It discusses qualifying clients, recommending vacations, overcoming objections, upselling and cross-selling additional items, closing the sale, booking reservations, following up with clients after their trip, and creating loyal customers. The key steps are qualifying clients to understand their needs, presenting a customized cruise recommendation, overcoming any concerns clients raise, adding extra value through upgrades or add-ons, and following up after the trip to strengthen the relationship.