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Increasing Your Content IQ By Jordan Koene - #SEJSummit Silicon Valley
The document discusses the importance of enhancing content IQ for better understanding and strategies in content creation. It emphasizes using data analytics to benchmark against competitors and improve recall on content topics. Key takeaways include insights into the competitive landscape in various niches, such as jewelry on platforms like Etsy.
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Increasing Your Content IQ By Jordan Koene - #SEJSummit Silicon Valley
- 1. Are you still usingyour gut to understand content? Increasing Your Content IQ
- 2. Sebas&an Wenzel, Webanaly&csbook Free 30-Day Trial Instant data. Tweak strategies. Benchmark competitors.
- 5. WHAT YOU DO TODAY
- 6. THREE TAKEAWAYS Content Topic Compe&&on Insights Content Recall
- 7. FOCUS ON CONTENT TOPIC
- 9.
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- 12. CONTENT RECALL Jewelry 15 Etsy 35 Handmade 40 Shop 8
- 13. THREE TAKEAWAYS Content Topic Compe&&on Insights Content Recall