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Seed pitch deck template
The 12 sections that make up a winning pitch deck
STOP: MAKE A COPY OF THIS
DECK BEFORE YOU START
Make a copy of this deck, edit all page elements (headlines,
body text, image/graph block & logo placement)as you see fit.
Company Purpose
In most cases, the company purpose section will be a
one-sentence explanation on a single slide.
Your logo
Add graph
or image
Problem
You’ll want 1-2 slides that clearly outline a singular
problem your company aims to solve.
Your logo
Add graph
or image
Solution
There’s no need here to go into detail about your
product--instead, highlight in one slide what’s
different and creative about your strategic approach
to the problem.
Your logo
Add graph
or image
Market Size
At the seed round, we’ve found that the market size
section (1-3 pages) tends to be very closely linked to
the purpose/problem/solution sections--these four
should be thought of as tightly interwoven when
hooking investors with your opening slides.
Your logo
Add graph
or image
Why Now?
This 1-slide section has not been universally adopted
by founders at the seed stage, but proves to be useful
when a company can show a particular urgency and
need for investment in its solution.
Your logo
Add graph
or image
Product
3-5 slides illustrating important product features
using wireframes, screenshots, embedded videos, or
Figma mockups.
Your logo
Add graph
or image
Competition
One page explaining the uniqueness of your product
relative to similarly-sized competitors.
Your logo
Add graph
or image
Traction
1-4 pages detailing traction appropriate to your
product’s stage, such as: letters of intent,
testimonials, customer pipeline, beta feedback. Seed
companies will ideally indicate more than one type of
notable market traction.
Your logo
Add graph
or image
Team
Include team bios and links to LinkedIn profiles. This
1-2 page section might be the wordiest in your deck,
but only include extra context if your team’s
experience warrants it.
Your logo
Add graph
or image
Business Model
2-3 pages with a clear, understandable monetization
strategy that’s repeatable over time.
Your logo
Add graph
or image
Financials
This section should be 1-2 pages long and should
demonstrate that your spending has been fueled by
strategic decisions with a good return over time.
Your logo
Add graph
or image
Fundraising Ask
One-page section at the end of your deck outlining
how much you plan to raise and your broad plans for
capital deployment.
Your logo
Add graph
or image

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Seed Pitch Deck Template : Solid foundation to create your business plan from

  • 1. Seed pitch deck template The 12 sections that make up a winning pitch deck
  • 2. STOP: MAKE A COPY OF THIS DECK BEFORE YOU START Make a copy of this deck, edit all page elements (headlines, body text, image/graph block & logo placement)as you see fit.
  • 3. Company Purpose In most cases, the company purpose section will be a one-sentence explanation on a single slide. Your logo Add graph or image
  • 4. Problem You’ll want 1-2 slides that clearly outline a singular problem your company aims to solve. Your logo Add graph or image
  • 5. Solution There’s no need here to go into detail about your product--instead, highlight in one slide what’s different and creative about your strategic approach to the problem. Your logo Add graph or image
  • 6. Market Size At the seed round, we’ve found that the market size section (1-3 pages) tends to be very closely linked to the purpose/problem/solution sections--these four should be thought of as tightly interwoven when hooking investors with your opening slides. Your logo Add graph or image
  • 7. Why Now? This 1-slide section has not been universally adopted by founders at the seed stage, but proves to be useful when a company can show a particular urgency and need for investment in its solution. Your logo Add graph or image
  • 8. Product 3-5 slides illustrating important product features using wireframes, screenshots, embedded videos, or Figma mockups. Your logo Add graph or image
  • 9. Competition One page explaining the uniqueness of your product relative to similarly-sized competitors. Your logo Add graph or image
  • 10. Traction 1-4 pages detailing traction appropriate to your product’s stage, such as: letters of intent, testimonials, customer pipeline, beta feedback. Seed companies will ideally indicate more than one type of notable market traction. Your logo Add graph or image
  • 11. Team Include team bios and links to LinkedIn profiles. This 1-2 page section might be the wordiest in your deck, but only include extra context if your team’s experience warrants it. Your logo Add graph or image
  • 12. Business Model 2-3 pages with a clear, understandable monetization strategy that’s repeatable over time. Your logo Add graph or image
  • 13. Financials This section should be 1-2 pages long and should demonstrate that your spending has been fueled by strategic decisions with a good return over time. Your logo Add graph or image
  • 14. Fundraising Ask One-page section at the end of your deck outlining how much you plan to raise and your broad plans for capital deployment. Your logo Add graph or image