The document provides information about an upcoming sales and marketing exhibition and conference called Sales Director Live that will take place in November 2012 in London. It will feature keynote speakers, seminars, and exhibitors showcasing products and services to help sales professionals increase sales. Attendees can learn new techniques, tools, and strategies and network with industry leaders. The event offers opportunities to obtain advice and make connections within the changing sales industry.

1. SHOW
GUIDE
22 & 23 NOVEMBER 2012
OLYMPIA, LONDON

2. AN OPEN INVITATION
TO SAVOUR SCOTTISH SILVER SERVICE HOSPITALITY
Golf’s greatest championship will be held at Muirfield, Scotland, just thirty minutes from the heart of Edinburgh from 17-21 July 2013.
Experience world-class golf while enjoying our award-winning hospitality set against the backdrop of Muirfield’s 9th hole.You only get this view,
and this close to the action, with The Open’s Official Hospitality programme. Our all-day, fine-dining packages start from £250 per person.
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17-21 JULY 2013
BOOK YOUR OFFICIAL, ON-COURSE HOSPITALITY PACKAGE
Contact our hospitality team now on: T: +44 (0)844 371 0883
or email: hospitality@TheOpen.com Ref: SalesLive
Please visit TheOpen.com/hospitality for further information.

3. WELCOME
THE INTERNATIONAL
SALES LEADERSHIP
EXHIBITION
AND CONFERENCE
Hello and welcome to Sales Director Live,
an interactive exhibition and conference
specifically designed to help you achieve
better sales results for your business.
Bringing together quality all showcasing the latest
exhibitors, insightful seminars and products and services to help
interactive workshops, the event
offers a unique opportunity for
you increase those all important
sales.
CONTENTS
sales professionals to obtain the
latest tools, techniques and advice
within an ever-changing industry.
Attend the show and you’ll profit
Use this showguide to plan your
visit to the show, benchmark
any products and services you
might be interested in, and
04 KEYNOTE
SPEAKERS
12 SEMINAR
from a wide variety of seminars make a note of the seminars you
delivered by leaders of industry, want to attend. As somebody
covering everything from responsible for delivering the SCHEDULE
recruiting exceptional salespeople sales for your company, this
36
to winning customers through could be the most profitable
social media. Five comprehensive day you spend out of the EXHIBITOR
seminar theatres will ensure no office this year. LISTINGS
stone is left unturned in your
search for better sales figures We look forward to meeting
and continued professional
development.
you at the Show.
The Sales
39 HOW TO
GET THERE
Director Live
Alongside the vast educational
41
element, the show will also
FLOOR
feature a balanced mix of
relevant exhibiting companies,
Team PLAN
Find us on Facebook www.facebook.com/SalesDirectorLive
Tweet us @salesdirshow Tweet about us #salesdirshow

4. KEYNOTE SPEAKERS
PROFESSOR
Professor Neil Rackham first Hill’s best selling business book
gained international recognition ever. He is author of over 50
in the 1970s when he led the influential articles on marketing,
NEIL RACKHAM
largest ever research study of selling and channel strategy.
successful selling and sales
effectiveness. This massive Professor Neil Rackham is also
project, supported by major widely recognized as a highly
THE PROFESSOR OF SALES multinationals including Xerox original and creative trainer
and IBM, involved a team of 30 and communicator. His work
researchers who studied 35,000 in sales training won him the
Neil Rackham is known throughout the world sales calls in over 20 countries. Instructional Systems Association
as a speaker, writer and seminal thinker on The research took 12 years at a lifetime award for Innovation in
cost, in today’s dollars, of $30 Training and Instruction.
sales and marketing issues. Three of his books million. From the results of these
have been on the New York Times best seller studies he published the ground- He has worked closely with many
list and his works have been translated into breaking classic SPIN® Selling leading sales forces such as IBM,
(McGraw-Hill, 1988) and Major Xerox, AT&T and Citicorp. He
over 50 languages. He has been Chairman
Account Sales Strategy (McGraw- has also worked extensively
and CEO of three international research and Hill, 1989). His books regularly with senior partners in some of
consulting firms. rank among business best sellers, the world’s most successful pro-
and SPIN® Selling is McGraw fessional services organizations
including McKinsey & Company,
where he was for many years a
member of the Sales and
Selling in hard times Channel Management Group.
[that are not going away] He’s a sought after conference
speaker who receives top reviews
We understand the common mistakes that most salespeople make and from participants for his capacity
we also have a good understanding of the strategies that help a sales to take complex issues and make
force to succeed when times are difficult. them accessible and interesting.
Using case material from winners and losers He uses a combination of
in hard times, Professor Neil Rackham will SEMINAR HALL 1 humour, passion and group
explain three successful strategies that will interaction to stimulate and
grow market share in a tough economy. challenge his audiences.
Friday 10.30 - 11.30
CLIVE RICH
THE £BILLION NEGOTIATOR
Now more than ever, negotiation plays a huge part
in the sales process. And for some, negotiation has
become more than a skill – it’s become an art form.
Clive Rich is an international Apple, and BBC to name just a few.
deal-maker and trouble-shooter.
He has played a crucial role in Clive believes that the power
negotiating and brokering more than of negotiation and the ability to
£10bn worth of deals for a broad trouble-shoot deals have never been
spectrum of multi nationals. Over the more important, especially in a New
last 25 years he has brokered deals Deal Economy. And it’s easy to see
for companies such as Sony, Yahoo, why – as consumers and businesses
“With an unstable world economy, increasing competition
as power and influence moves from the West to the East,
and technology enabling business to converge globally,
we now live in a New Deal Economy, where deal-making
skills are paramount.”
4 | SALES DIRECTOR LIVE NOVEMBER 2012

5. KEYNOTE SPEAKERS
GILES MARGERISON
SALES DIRECTOR FOR UK & IRELAND AT TOMTOM
Giles Margerison is Sales Director for UK
& Ireland at TomTom Business Solutions,
the B2B division of TomTom. Giles has
over 10 years of experience delivering
significant results managing direct
and indirect sales channels for leading
LIZ JACKSON
providers in the Telematics industry.
Previous experience includes commercial
vehicle rental, contract hire, and leasing
and maintenance where he managed
operations for Dawsonrentals and THE SECRET MILLIONAIRE
SEMINAR HALL 3 Ryder Plc. This unique combination of
knowledge and experience gives him
a broad understanding of the issues
Liz Jackson is an inspirational figure
Friday 15.30 - 16.00 and her story is extraordinary; as
facing fleet and sales managers.
you may have seen when she was
featured in Channel 4’s Secret
How to Outperform Industry and Market Millionaire programme.
Growth in a Tough Economy Since launching her telemarketing business, Great
Guns Marketing, in 1998, the year she lost her
Giles will describe the challenges that he faced when he became Sales eyesight, Liz and her company have gone from
Director at TomTom Business Solutions in 2010. He will reveal how he strength to strength with Great Guns growing at
overcame these hurdles and achieved substantial growth in a difficult 30% per annum and boasting an impressive portfolio
climate by engaging his direct team, resellers and all involved in his of clients from all types and sizes of companies.
ecosystem. Great Guns Marketing has become the UK’s leading
B2B telemarketing company and its ServiceMark
accreditation by the Institute of Customer Service
is testament to the outstanding service provided.
Liz was awarded an MBE in 2007 for services to
tighten their belts and look to stretch agreement for Pop Idol recording business and in 2012 she was bestowed with an
every penny, negotiation is without rights with 19 Entertainment – an honorary doctorate by Staffordshire University for
doubt an essential weapon in any agreement which has since generated her business achievements and for inspiring others.
sales director’s armoury. well over $1 billion of contribution Liz is also an accomplished author, her book ‘StartUp!’
for BMG worldwide. provides invaluable help and advice to entrepreneurs.
Also a highly experienced
entertainment and digital media This is your chance to hear from
lawyer, Clive has negotiated deals one of the great negotiators.
with musicians including Take That,
Dido, Annie Lennox and Simply
Don’t miss it.
If you think you can,
Red, and with global brands such
as Universal, Virgin and T-Mobile. SEMINAR HALL 1
you can.
He also negotiated BMG’s first Liz will tell us the story of her business success
Thursday 11.45 - 12.15 starting from the lounge of her rented Basingstoke
flat whilst losing her eyesight, to building Great
Guns Marketing into the UK’s premier business to
business telemarketing company. She’ll explain how
Negotiation isn’t just selling her attitude to life and her ‘everything’s possible’
approach enables her to take barriers in her stride.
The seminar will revolve around offering a series of negotiation tactics which can be She’ll talk about her views on luck and how failure
applied to a variety of business settings. The first step would be to assess what the should be celebrated. Finally she will outline her
general definition of negotiation is and how it is being overlooked by businesses, approach to leadership and end with the audience
before going on to identify where attendees think they use or need to use negotia- believing that anything is possible.
tion in their day-to-day business.
This seminar will talk attendees through how to prepare well for a deal to ensure
SEMINAR HALL 2
they get what they want out of it. It will also look at the non-verbal communication
and use of language in negotiation.
Thursday 12.30 - 13.00
NOVEMBER 2012 SALES DIRECTOR LIVE | 5

6. KEYNOTE SPEAKERS
IAN BEER
COACH, TRAINER, FACILITATOR
AND SPEAKER.
When he left school he went He engages in a constant volley
in to sales. In the late 90s he of ideas with his colleagues
scratched that itch to explore and their customers – so the
his inner geek and became a solution for one area bounces
technical trainer. In the mid into a solution for the problems
00s he merged freshly honed of the next, where ideas
training skills with his selling ultimately come together to
chops and found his true calling: make progress possible.
developing sales talent.
Ian is part of 3M – a global
technology company serving
SEMINAR HALL 1 customers and communities
with innovative products and
services. He’s an engaging
Friday 13.15 - 13.45 speaker with lots to say, so
don’t miss his seminar here at
Sales Director Live.
From Good to Great and Staying There
3M is a diversified technology company delivering innovative solutions to life’s everyday needs. Yet having great
products is no longer enough. In this session, you’ll find out what 3M has done to invest in its own sales force
to ensure they connect with their customers, helping them succeed both now and in the future.
FRANK HATTANN
HEAD OF EMEA LINKEDIN SALES SOLUTIONS
Frank is the Head of EMEA Linkedin Sales Ireland, managed multi lingual teams of
Solutions. He is a social media enthusiast, different sizes and with different functions.
contributing with Linkedin updates and Twitter
feeds to socialise the benefits of social media Working in these multi-cultural environments
for corporate use, specifically in sales through gave Frank an in-depth understanding of
social selling methodologies. relationship-building and the importance
of networking. Linkedin was and is an
Frank has worked in a variety of companies, important tool for his work, career and
from PayPal to Linkedin, and has now more sales success.
than 12 years of management experience. He
has lived in Germany, the UK, Canada and
SEMINAR HALL 1
Thursday 12.30 - 13.00
Social Media and Sales
Frank will deliver an overview of social media, answer why social media is becoming
more relevant for sales and marketing; discuss
what companies can do to use social media
effectively; and talk about how Linkedin help
small businesses to generate new business.
6 | SALES DIRECTOR LIVE NOVEMBER 2012

7. KEYNOTE SPEAKERS
CHRIS DUNCAN
DIRECTOR OF CUSTOMER SALES AT NEWS INTERNATIONAL LTD
Chris Duncan is Director of Customer Chris was appointed Director of Group
Sales within Sales and Marketing at Marketing Services at NI in 2009
News International Ltd, the publisher of having held senior roles in Customer
leading national newspapers in the UK; Value and Customer Data since joining
The Sun, The Times, The Sunday Times. the company in 2007 from consultancy
He is responsible for sales performance Infoloop Ltd. Previously, Chris was
across retail, subscription acquisition and Managing Director of database
retention in both their print and digital marketing services company
businesses. Alchemetrics Ltd.
Using customer intelligence to drive sales
performance
The availability of vast amounts of data have changed our ability to understand
and manage customers and to drive sales. But many companies struggle to turn
SEMINAR HALL 4 this promise into operational revenue. In this session Chris Duncan will detail
how News International has approached this challenge and share some case
study examples of how customer intelligence can grow sales.
Friday 14.45 - 15.15
TONY PRINGLE SEMINAR HALL 2
Thursday 14.00 - 14.30
USING B2B INFORMATION TO SELL MORE EFFECTIVELY
Tony Pringle joined BvD’s UK sales
team in 1994. In 1998 he went to
manage BvD’s American operation
in New York, overseeing significant
Using B2B
expansion and returning to the UK information
in 2000 to take over as manager of
BvD’s activities in the UK and Ireland. to sell more
He manages BvD UK’s business
development, strategy, product
effectively
development and relationships with
What information can B2B sales
information providers relating to UK
teams access and how can it be
markets.
used in the sales process? Tony
Pringle, BvD’s UK MD will look
Tony works closely with a wide
at these issues and discuss the
variety of customers across financial
relevance of external data, what
institutions, legal firms, government
it can show you about your
and corporates to ensure BvD’s
customers and prospects, and
product development continues to be
how integrating it with your CRM
customer-led. Recent projects include
can help improve efficiency and
the launch of BvD’s revamped Mint
develop new business.
product range which is streamlined
and optimised for B2B business
development.
NOVEMBER 2012 SALES DIRECTOR LIVE | 7

8. KEYNOTE SPEAKERS
GAVIN INGHAM
tough markets and personal
circumstances.
Gavin is considered by many to
be the leading expert on sales
TURN SELF-DOUBT INTO SELF-BELIEF psychology and performance in
the UK today. He is a world-
wide expert, having motivated
For the last 10 years, sales motivational speaker Gavin Ingham has been helping tens of thousands through live
salespeople to explode their sales performance by turning self-doubt, fear and programmes and many more
lack of motivation into self-belief, confidence and action. through keynote speeches and
online newsletters, articles and
With his inspirational his acclaimed sales blog. Gavin’s
approach to sales psychology presentations combine both
attitudes and skills and will give
5.5 Steps to Sales Success: How to and motivation, Gavin com-
bines commercial experience, you strategies to inspire your
Create a High Performance Sales Team personal excellence and sales sales teams to go out and take
technologies in delivering action right away.
Things have changed. Business has changed. Salespeople have changed. personal and business sales
Good enough is not good enough anymore. If you want to create a high success. His unique and
performance sales team in today’s competitive business environment then inspirational perspective and
you need the skills and strategies to build and sustain a motivated sales the way he shares it truly
SEMINAR HALL 3
team who always give 100%. This seminar will show you how. demonstrates the power of
the individual over external Thursday 13.15 - 13.45
events such as competition,
CHRIS MALYON Creating and Building a
DIRECTOR OF SALES & MARKETING Sales Culture
FOR DSV ROAD LIMITED
In this seminar, Chris will discuss how his
Chris Malyon is Director of Sales and Marketing company introduced sales graduates into
for DSV Road Limited. He manages all aspects their business and then invested in training
of the company’s sales and marketing in the their entire sales team through a sales
UK, including strategic sales and key account academy. He will discuss the challenges he
management for a number of major UK and faced as a sales director, with a focus on
European clients. hiring and developing staff, his rationale
for injecting new emerging talent, what
DSV is a global supplier of transport and logistics he wanted to change about his team,
SEMINAR HALL 3
services with offices in more than 60 countries and how training has been implemented
across the world employing approximately 21,700 throughout the business to improve results.
Thursday 12.30 - 13.00 staff, generating a turnover of €5.9B in 2011.
PROFESSOR Key account
LYNETTE RYALS management -
CRANFIELD SCHOOL OF MANAGEMENT best practice
Professor Lynette Ryals specialises in key account In this unique seminar, Lynette
management and marketing portfolio management, Ryals of Cranfield University
particularly relating to profitable customer management in will show you how to adopt a
the business-to-business context. Her professional practical approach to planning,
background is in financial services (she is a Registered analysing and implementing a
Representative of the London Stock Exchange and a Fellow closer relationship with your
of the Society of Investment Professionals, and worked in strategic accounts. Lynette will
the dealing room of a leading US bank). Prior to joining reveal how to apply best practice
Cranfield she worked for a major management consultancy. to your key accounts; increase
SEMINAR HALL 1 confidence; enhance your
At Cranfield she is involved in research and executive customer interfacing skills;
Friday 12.30 - 13.00 development programmes for clients in professional services and much more.
and manufacturing. She is also the Director of Cranfield’s
Key Account Management Best Practice Research Club.
8 | SALES DIRECTOR LIVE NOVEMBER 2012

9. KEYNOTE SPEAKERS
GORDON
MCALPINE
INSIGHTS, IDEAS AND INITIATIVES
TO DRIVE SALES SUCCESS
ANDREW HOUGH Gordon McAlpine has over 20 years of sales and marketing
experience. After five successful years in sales and marketing at
OPTIMISE YOUR SALES Astra Zeneca, Gordon’s entrepreneurial ambitions drove him to
TEAM PERFORMANCE co-found fast-growth technology company BigHand in 1997.
In his role as Sales and Marketing Director, he grew the business
exponentially through a focus on world-class sales performance,
A vice president in Mid-Tier culminating in a successful MBO in 2006. During his time
sales product across EMEA at BigHand he’d been frustrated by a lack of support for
theater with 14 years executive-level sales directors, and in 2009 he founded The
EMC experience and sales Sales Club, the world’s first club for sales leaders. Today,
management experience The Sales Club is the centre of excellence for sales leaders -
in Sun Microsystems, GE providing its elite cross-sector membership with insights, ideas
Capital, Barclays and Lloyds and inspiration to help them sell more.
private banking responsible
historically for sales strategy, In 2010 Gordon featured in Channel 4’s The Secret Millionaire,
sales operation, sales returning to his hometown of Glasgow, to visit Govan and make
execution, sales excellence a personal contribution to life-changing projects.
and product GTM strategy.
Andrew is particularly skilled
in team development, team
recruitment and sales team The Secret Millionaire’s Sales
performance optimization road to success
SEMINAR HALL 2 with 12 years EMEA and APJ
execution experience.
Andrew is a Fellow of the Gordon will share some of the insights, ideas, sales and
Friday 14.45 - 15.15 Sales Leadership Alliance. marketing initiatives he created in order to become a
successful entrepreneur. Gordon will also demonstrate the
power of using business success to make a real difference
in deprived communities by presenting some emotional
scenes from his experience on Channel 4’s ‘The Secret
Changing context of solution selling Millionaire’, when he returned to his Scottish roots, to
the deprived area of Govan in Glasgow, to meet local
In this interactive seminar, Andrew Hough discuss the changing context volunteers and contribute towards their projects.
of solution selling as the purchasing dynamic changes in an economic
downturn, with differing focus on procurement and financial levers
away from business unit decision makers. SEMINAR HALL 2
Thursday 16.15 - 16.45
NOVEMBER 2012 SALES DIRECTOR LIVE | 9

10. 2012 SHOW FEATURE
THE ECOMMERCE
& RETAIL THEATRE
Everyone who’s serious about multi-channel retailing understands the importance
of knowing more about ecommerce and how it relates to their business. In the
past the subject has often been left to the ‘IT department’, however, now that
online shopping accounts for over 20% of all retailing in the UK, it’s vital that key
decision makers get involved in an area which is paving the way for their future
business development.
At the Ecommerce & Retail Theatre, we
aim to provide executives and directors
with easy to understand, informative
seminars on ecommerce. The 45 minute DO YOU HAVE AN EXISTING
seminars are delivered by seasoned
retail and ecommerce specialists, and
ECOMMERCE BUSINESS? ARE YOU
each seminar will be complemented by LOOKING FOR WAYS TO IMPROVE
YOUR ECOMMERCE SALES?
a useful Q&A session.
Speakers include those from PayPal, RPS
Global (Retail Performance Specialists), If so, the event organisers in conjunction with Liquidshop can provide you
and ecommerce developers, Liquidshop. with a detailed appraisal (normally costing £150) of your existing ecommerce
They will each provide their own website absolutely free. This comprehensive appraisal
valuable insight and expertise on a will cover every area of your website, providing
range of subjects that help to make up expert analysis of the following areas:
a profitable online retail operation. They
will also be supported by guest speakers • Design and functionality
and case studies from successful online • Page speed
retailers, who will help to further add • Usability and customer communication
context to your own business. • Loading speed
• Mobile compliance
Each day there will be a lively • Product reviews
panel session where you’ll get the • Progressing towards the checkout
opportunity to ask our speakers and • Product profiles
additional panel members, drawn • Trigger emails
from the retail industry, your burning • Payment options
questions. • Associated products
Alongside the Ecommerce & Retail The ecommerce reports are individually prepared and will cover all the key
Theatre will be the Ecommerce & elements of a successful ecommerce website, from homepage all the way
Retail Lounge where you will have the through to checkout, and even cover subjects including mobile compatibility
opportunity to meet with our team and conversion optimisation.
of experts, arrange one to one
consultations, and discuss in more Your tailored 65 point appraisal report will be ready and waiting for your arrival
detail any impending ecommerce at reception at the Ecommerce & Retail Lounge, in Sales Director Live. Our team
developments you are perhaps of experts will be on hand to delegates who wish to discuss their appraisals and
considering for your business. ecommerce operations.
So if you’re looking to understand Apply for your own ecommerce report now at;
more about how ecommerce can add www.liquidshop.com/salesdirector
value to your business, improve your
existing provision, or simply want to
take more control of your ecommerce
operations, visit this year’s Ecommerce
& Retail Theatre.
10 | SALES DIRECTOR LIVE NOVEMBER 2012

11. 2012 SHOW FEATURE
THE ECOMMERCE & RETAIL THEATRE
THURSDAY
10.30 - 11.00 Introduction to multi-channel retailing &
overview of the day’s sessions
(with Liquidshop, Paypal and RPS)
11.00 - 12.00 Maximising sales through your
Brick & Clicks Business
(with Dennis Reid RPS-Global)
12.00 - 13.00 Retail case study – Bureau Direct &
multi-channel retailing
(with Dominic Irons Bureau Direct &
Nick Pratt - Liquidshop)
13.00 - 14.00 Understanding the hidden benefits of
good payment systems (PayPal)
(with Beverely Bergin –PayPal)
14.00 - 15.00 Panel Discussion,- key factors that drive
online sales conversions
(with experts from PayPal, Liquidshop, RPS & Guest
Intro by Guy Mucklow MD of Postcodeanywhere)
15.00 - 16.00 Maximising sales through your
Brick & Clicks Business
(with Dennis Reid - RPS-Global)
16.00 - 17.00 Ecommerce & multi-channel retailing –
essential executive overview
(Ray Buckler -LiquidShop)
FRIDAY
10.30 - 11.00 Introduction to multi-channel retailing &
overview of the day’s sessions
(with Liquidshop, Paypal and RPS)
11.00 - 12.00 Retail case study – Bureau Direct &
multi-channel retailing
(with Dominic Irons Bureau Direct &
Ray Buckler -Liquidshop)
12.00 - 13.00 Understanding the hidden benefits of
good payment systems (PayPal)
(with Beverely Bergin –PayPal)
13.00 - 14.00 Panel Discussion,- key factors that drive
online sales conversions
(with experts from PayPal, Liquidshop, RPS & Guest
Intro by Guy Mucklow MD of Postcodeanywhere)
14.00 - 15.00 Ecommerce & multi-channel retailing –
essential executive overview
(Nick Pratt - LiquidShop)
15.00 - 16.00 Maximising sales through your
Brick & Clicks Business
(with Dennis Reid - RPS-Global)
THE ECOMMERCE AND RETAIL
THEATRE IS SPONSORED BY
NOVEMBER 2012 SALES DIRECTOR LIVE | 11

12. HALL 1 THURSDAY CONFERENCE SCHEDULE
11.00 - 11.30 14.00 - 14.30
Robert Maguire Martin Smith
MaguireIzatt LLP Bid Solutions Limited
Sleeping with the Enemy – procurement Building a World Class Bid Team
insights
Procurement in both the public and private sector is now almost
This seminar is designed to give you insights into the mindset entirely carried out through competitive tendering. As a result,
and key control tools of the buyer. Your presenter will explore effective Bid and Proposal Management is now an essential
how buyers make pricing decisions and how they use market component of any successful sales team.
information salespeople give them to push back effectively
against the value proposition and the solution sale.
11.45 - 12.15 14.45 - 15.15
Clive Rich Fred Wilkinson
BPI/Oracle
Negotiation isn’t just selling Maximizing ROI of your CRM System
Clive Rich will offer a series of negotiation tactics which can be Presented by award winning consultancy BPI OnDemand, this
applied to a variety of business settings and will help attendees seminar will provide you with recommendations of how to ensure
to identify where they use or need to use negotiation in their you get the most from your CRM system, including maximizing
day-to-day business and how they can improve their skills and lead adoption across your users, generating valuable analytics & BI and
to better outcomes in deals. helping drive new, more effective ways of working across your
business.
12.30 - 13.00 15.30 - 16.00
Frank Hattann Warren Cass
Linkedin Business Scene
Social Selling – Enabling Sales & Business Selling in a Relationship Economy
Development Teams to be more effective
through the use of their professional Network The world has dramatically changed in the last 20 years yet most
sales forces have simply failed to adapt. Gone of the days of hunting
Frank will deliver an overview of social media, answer why social and hard closing, sales is about reputation and relationships. As
media is becoming more relevant for sales and marketing; discuss founder of one of the UK’s biggest networks Warren will explore
what companies can do to use social media effectively; and talk how 21st century communication has changed the way we sell.
about how LinkedIn can help small businesses to generate new
business.
13.15 - 13.45 16.15 - 16.45
Steve Trister Andy Shaw
Performance Dynamite A Bug Free Mind
The Shocking White Paper Report Revealed Less Stress, More Sales & Higher Order
Values
Steve has interviewed and surveyed 100’s of CEOs, MDs and Sales
Directors across the UK and his findings are extremely scary. In a This presentation is designed to teach thought techniques, which
whirlwind 30-minute seminar, he’ll reveal for the very first time will mean you can overcome any negativity in yourself and your sales
the mind boggling opinions of today’s business leaders and their team. Imagine if you had a sales team that were not negative, but
damning thoughts on the current state of UK PLCs. were passionate and confident about the product. Plus they had the
belief in themselves meaning they could simply sell more, more often
and at higher prices. The role of this presentation is to empower you
with simple skills to enable this.
12 | SALES DIRECTOR LIVE NOVEMBER 2012

13. i
S
SPONSORED BY
Sales Initiative Magazine
HALL 1 FRIDAY
10.30 - 11.30 14.00 - 14.30
Professor Neil Rackham Ben Kench
Portsmouth University Business Booster
Selling in hard times [that are not going The Heart Of Business – A Better Way
away] To Sell
We understand the common mistakes that most salespeople make After 30 years in selling, and having managed and directed sales
and we also have a good understanding of the strategies that help performance in all sorts of environments, Ben Kench has discovered
a sales force to succeed when times are difficult. Using case material quite simply a better way to grow your sales performance. In today’s
from winners and losers in hard times, Neil Rackham will explain session, the author of “Selling for Dummies” shares his insights and
three successful strategies that will grow market share in a tough ideas that will increase your sales performance!
economy.
12.30 - 13.00 14.45 - 15.15
Professor Lynette Ryals Ian Smith
Cranfield School of Management Winning Tenders
Key account management- best practice Winning Tenders: the Forensic Approach
to Success
In this unique seminar, Lynette Ryals of Cranfield University will
show you how to adopt a practical approach to planning, analysing Tendering is a specialist aspect of sales: to win, you need to play
and implementing a closer relationship with your strategic accounts. the game properly. This seminar explains how to find opportunities,
Lynette will reveal how to apply best practice to your key accounts; how you pre-qualify and get invited to tender, how to go about
increase confidence; enhance your customer interfacing skills; and submitting your response so it gets shortlisted, and then how to
much more. present your proposals to the evaluation panel.
13.15 - 13.45 15.30 - 16.00
Ian Beer Rich Allen
3M Qvidian
From Good to Great and Staying There 7 Proven Tips to Win More Deals
3M is a diversified technology company delivering innovative This session will reveal seven of the most impactful steps
solutions to life’s everyday needs. Yet having great products is no organisations can take to improve sales effectiveness. See real-
longer enough. Find out what 3M has done to invest in its own world examples of how companies like CA Technologies,
sales force to ensure they connect with their customers to help NetApp, Microsoft, and others are leveraging Sales Playbooks,
them succeed both now and in the future. sales performance analytics, and client-focused proposals to win
more business. Don’t miss this opportunity to take your sales
team to the next level!
Notes
NOVEMBER 2012 SALES DIRECTOR LIVE | 13

14. HALL 2 THURSDAY CONFERENCE SCHEDULE
11.00 - 11.30 14.00 - 14.30
Martin Southern Tony Pringle
Shark Finesse Ltd Bureau van Dijk
Producing financially justified business Using B2B information to sell more
cases for proposals effectively
Your customer needs a business case…do you negotiate and talk What information can B2B sales teams access and how can it be
value or just pray the budget is there. Sales know all about solutions used in the sales process? Tony Pringle, BvD’s UK MD will look at
but should they also be responsible for translating benefits into these issues and discuss the relevance of external data, what it
financial terminology that the customer can actually use? This can show you about your customers and prospects, and how
seminar will explore both customer and supplier requirements integrating it with your CRM can help improve efficiency and
and provoke thought about what can be done to close the value develop new business.
negotiation gap.
11.45 - 12.15 14.45 - 15.15
Ted Walker / James Speed Martin Bromfield
Keith Prowse One Source
The value of corporate hospitality as a Sales Productivity in 2012
relationship building tool
How do you know when to call the right prospects, and what to
The session will look at key events in the UK’s cultural calendar say when you get through? With information overload and sales
and how they can be utilised to build long term relationships with executives spending more time researching companies and less time
clients, stakeholders and employees. Budgeting for events and selling, how can sales directors harness information proactively to
measurement of ROI along with how to book bona fide corporate increase their sales team’s productivity?
hospitality packages will also be discussed in this interactive
workshop, presented by the UK market leader.
12.30 - 13.00 15.30 - 16.00
Liz Jackson David Bushnell
Great Guns Marketing Enable IT Technolgies
If you think you can, you can. Open Source CRM – Challenging Closed
Thinking
Liz will draw from her experience of growing a successful business and
also that of working with some of the UK’s leading B2B brands. Liz’s Without a CRM system in place, your company is worth approxi-
seminar will cover how strategic telemarketing can be used to drive mately half its potential value. Discover how and why Open Source
business growth, and will outline key learnings of what has worked for technologies are challenging established market leaders in the Cus-
both her and her clients over the past 14 years. tomer Relationship Management (CRM) marketplace. Discover why
you should consider going Open Source when choosing your next
CRM solution to increase productivity and reduce costs.
13.15 - 13.45 16.15 - 16.45
Dan Kelly Gordon McAlpine
Corporate Rewards The Sales Club
Incentives are EVIL The Secret Millionaire’s Sales road to success
In this session, we’ll explore the top five motivating factors to a Gordon will share some of the insights, ideas, sales and marketing
sales person and, in turn, the top five most important factors in a initiatives he created in order to become a successful entrepreneur.
customer-buyer relationship and what customers look for from a He will also demonstrate the power of using business success to
supplier. We’ll also share our top tips on structuring a successful make a real difference in deprived communities by presenting some
incentive programme, with some live case studies. emotional scenes from his experience on Channel 4’s ‘The Secret
Millionaire’.
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SPONSORED BY
Sales Initiative Magazine
HALL 2 FRIDAY
11.45 - 12.15 14.00 - 14.30
Martin Southern Jonathan Grey
Shark Finesse Ltd Ovation Incentives
Producing financially justified business Real-Time Incentives & Why the Y
cases for proposals Generation Won’t Wait
Your customer needs a business case…do you negotiate and talk In today’s world of increased usage and familiarity with instant
value or just pray the budget is there. Sales know all about solutions communications, media, and digital technologies the Y generation
but should they also be responsible for translating benefits into is dictating today’s trends. In summary the demand for real-time
financial terminology that the customer can actually use? This reward solutions has been growing rapidly and globally and as
seminar will explore both customer and supplier requirements such identifying and taking advantage of these latest trends is
and provoke thought about what can be done to close the value more critical than ever.
negotiation gap.
12.30 - 13.00 14.45 - 15.15
Colin Hodgson Andrew Hough
Edenred (Incentives & Motivation) EMC Computer Systems Europe Ltd
Driving engagement, loyalty & growth Changing context of solution selling
through Reseller channels
In this interactive seminar, Andrew Hough discuss the changing
This session references the various types of incentive and context of solution selling as the purchasing dynamic changes in
motivation programs used to drive engagement, loyalty and volume an economic downturn, with differing focus on procurement and
in distributor and reseller channels (with examples) and highlights financial levers away from business unit decision makers.
the need for careful planning, audience considerations, appropriate
rewards and adopting an innovative and creative approach.
13.15 - 13.45 15.30 - 16.00
Graham Barlow David Bushnell
Technologies4Targeting Ltd Enable IT Technolgies
Make every visit count with sales territory Increasing Sales via Remote Working
optimisation
In today’s sales market, the office is often not the base for sales
Sales territory optimisation is a hot topic but what does it really people that it once was. Get an insight into remote working as
mean and how does it impact on sales team efficiency and a whole, explaining the concepts behind it, as well as focussing
effectiveness? This seminar explains how to identify the real on how your sales force can utilise remote working practices and
factors impacting field force performance and outlines practical technologies to increase productivity, sales revenue and improve
steps to alleviate problems. performance.
Notes
NOVEMBER 2012 SALES DIRECTOR LIVE | 15

16. HALL 3 THURSDAY CONFERENCE SCHEDULE
11.00 - 11.30 14.00 - 14.30
Chris Goodman Phil M Jones
Results Driven Group Philmjones Ltd
Developing high performing sales teams Magic Words
and leaders of the future
Your choice of words can have a huge effect on the behaviour of
If productivity, profitability, retention and customer loyalty are others. How would you feel if your conversations always got you
all by-products of a winning sales culture, what makes up the what you want, you could communicate yourself out of challenging
ingredients? What does a winning sales culture look like and more scenarios and people said yes to you more often?
importantly, how should a sales director go about improving theirs?
Find out in this seminar on developing a winning culture.
11.45 - 12.15 14.45 - 15.15
David Jones Phillip Bryan
CACI Limited Sentori Email Marketing
The value of corporate hospitality as a Understanding email leads to more sales
relationship building tool
Many people use an Email Service Provider (ESP) to send out email
This interactive and informative seminar session will comprehensively marketing messages. These systems generally provide information
outline the pitfalls of poor store targeting, incorrect headcount about how the email performed. Philip will explain how you can
levels, inefficient territory structures and poor journey planning, make your email marketing more effective by understanding this
and show you how to avoid these issues and reap the associated information, and using to help you sell more products and services.
financial rewards.
12.30 - 13.00 15.30 - 16.00
Chris Maylon Nic Windley – B.Eng. (Hons), M IDM
DSV Road Limited Nic Windley & Associates
Creating and Building A Sales Culture Why Your Sales Team Don’t Convert Web
Leads And What You Can Do About It
Chris will discuss the challenges he faced as a Sales Director in
terms of hiring and developing staff, his rationale for injecting new The capabilities of companies to generate online sales leads are
emerging talent, what he wanted to change about his team and improving. However, their ability to respond has not kept up. In this
how training has been implemented throughout the business to seminar, Nic Windley will highlight the need for persistency, channel
improve results. diversity and positive identification of hot leads, and uncover how
to give your sales teams the opportunity to wow prospects with live
response times in minutes.
13.15 - 13.45 16.15 - 16.45
Gavin Ingham Liz Jackson
GavinIngham.com Great Guns Marketing
Incentives are EVIL What part does Telemarketing play in
today’s selling?
Things have changed. Business has changed. Salespeople have
changed. Good enough is not good enough anymore. If you want to Liz will draw from her experience of growing a successful business
create a high performance sales team in today’s competitive business and also that of working with some of the UK’s leading B2B brands.
environment then you need the skills and strategies to build and Liz’s seminar will cover how strategic telemarketing can be used to
sustain a motivated sales team who always give 100%. drive business growth, and will outline key learnings of what has
worked for both her and her clients over the past 14 years.
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SPONSORED BY
Sales Initiative Magazine
HALL 3 FRIDAY
11.45 - 12.15 14.00 - 14.30
Michael McGowan Tudor Williams FCIPD
Sales6ix eRecruit Solutions
Accurate Forecasting is the best measure The Talent Spotter
of sales effectiveness: A Breakthrough
Approach In this seminar, Tudor Williams will share with you what he looks
for in a sales CV and how to: read between the lines of a sales CV,
In this seminar, you’ll learn how Smart Sales Forecasting could be the get best results out of the interview process, ask questions that
breakthrough way to really drive sales effectiveness across your sales get a true reflection of the individual, and how to identify the
team, lift confidence levels and guarantee you go to bed knowing characteristics that make a great sales person.
you and the team are in control of delivering the numbers.
12.30 - 13.00 14.45 - 15.15
Tony Morris Dr Ian Davies
Sales Doctor Raconteur
Turning leads into business Building an Effective Salesforce
Tony Morris of Sales Doctor will be providing real life techniques Recruiting the right person into a sales role has a critical impact
on how to qualify leads more effectively and in turn convert on the overall success of a business. Conversely getting the wrong
more into business. With over fifteen years of sales experience person can have disastrous effects. It is statistically proven that
and having trained over two thousand sales professionals, Tony hiring the wrong person not only reduces revenue potential and
will share proven techniques to maximise every single opportunity. profitability, but causes dissatisfaction throughout the rest of the
workforce and increases staff turnover.
13.15 - 13.45 15.30 - 16.00
Nic Windley – B.Eng. (Hons), M IDM Giles Margerison
Nic Windley & Associates TomTom Business Solutions
Uniting Sales And Marketing - A Sales How greener, safer drivers get you more
Advantage sales
Nic Windley discusses the relationship between sales and marketing, Your sales force is constantly on the move and that does not come
its history, and why attempts to bridge the two so far have been without challenges. Are they doing enough? Are they safe on the
unsuccessful. The seminar will reveal what’s needed to foster true road? Are they claiming the right mileage? Are they often stuck in
sales and marketing alignment and uncover why sales is ideally traffic? Could they be doing more? This seminar describes how, by
placed to lead the evolution. using technology, all of this information can be at your fingertips.
Notes
NOVEMBER 2012 SALES DIRECTOR LIVE | 17

18. HALL 4 THURSDAY CONFERENCE SCHEDULE
11.00 - 11.30 14.00 - 14.30
Lorna Leck Ross Evans
The Sales Activator Ltd BMS Sales Specialists
The Five Most Dangerous Issues Facing Battle for Sales talent
Sales Leaders
This seminar will explore key trends in the sales recruitment
Your customer needs a business case…do you negotiate and talk market and look at the steps different clients are taking in their
value or just pray the budget is there. Sales know all about solutions battle for talent. We’ll offer practical support that can be used
but should they also be responsible for translating benefits into to enhance competitiveness and improve positioning, providing
financial terminology that the customer can actually use? This seminar positive takeaways for senior sales decision makers to assist in
will explore both customer and supplier requirements and provoke attracting, engaging and retaining top talent.
thought about what can be done to close the value negotiation gap.
11.45 - 12.15 14.45 - 15.15
Giles Margerison David Clark
TomTom Business Solutions Clarity360 Ltd
How greener, safer drivers get you more B2B Relationship Management – It’s the
sales Story in a Team Game!
Your sales force is constantly on the move and that does not come David talks about the power of team selling and how world
without challenges. Are they doing enough? Are they safe on the class collaboration enhances the client’s experience and how this
road? Are they claiming the right mileage? Are they often stuck in intra-company collaboration supports individuals’ development of
traffic? Could they be doing more? This seminar describes how, by the lost art of storytelling. David champions a return to a skill that
using technology, all of this information can be at your fingertips. can create value in a way that will be remembered and coveted
during the toughest of times.
12.30 - 13.00 15.30 - 16.00
Gary Donoghue Graham Dando
Advanced Selling Skills Academy Ltd The TAS Group
Developing Sustainable Sales Skills in a Four Factors – The Simple Formula for Sales
Mobile World Success
Gary will highlight how e-training will positively impact on employee In this session, Graham Dando, Senior Partner for The TAS Group
satisfaction through continuous professional development leading to argues that there are only four things you need to worry about
improved staff motivation and retention. He will also highlight the to achieve sales effectiveness. These 4 things make up The
key ROI benefits of e-training, but most importantly the significant Sales Velocity Equation, a simple formula that provides you with
impact it can have on business speed and agility, facilitating change everything you need to keep it simple, and keep your focus.
and growth.
13.15 - 13.45 16.15 - 16.45
Tim Foster Warren Knight
The TAS Group Gloople
So you think you have a £500,000 sales From Sales Director to Managing Director
forecast?
Warren will share with you the transition he made from Sales
Most managers believe they are good at forecasting, but their Director of a manufacturing and exporting business to being the
forecasts usually turn out to be wrong. In his presentation, Tim founder and CEO of a Technology Company. Warren will help
Foster, EMEA Sale Director for The TAS Group will discuss how to you use the skills you have developed as part of your job to run a
use automated intelligence in the sales cycle to increase deal win successful company.
rate and average deal value, and shorten sales cycles.
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SPONSORED BY
Sales Initiative Magazine
HALL 4 FRIDAY
11.45 - 12.15 14.00 - 14.30
Phil M Jones David Clark
Philmjones Ltd Clarity360 Ltd
Magic Words B2B Relationship Management – It’s the
Story in a Team Game!
Your choice of words can have a huge effect on the behaviour of
others. How would you feel if your conversations always got you David talks about the power of team selling and how world
what you want, you could communicate yourself out of challenging class collaboration enhances the client’s experience and how this
scenarios and people said yes to you more often? intra-company collaboration supports individuals’ development of
the lost art of storytelling. David champions a return to a skill that
can create value in a way that will be remembered and coveted
during the toughest of times.
12.30 - 13.00 14.45 - 15.15
Martin Hutchins Chris Duncan
Professional Academy News International
Turning professionals into exceptionals Using customer intelligence to drive sales
(a case study) performance
The right leadership can have a profound effect on culture and The availability of vast amounts of data have changed our ability
practices within a business. When that leader is no longer there, to understand and manage customers and to drive sales. But many
chaos can ensue. The case study covered in this session discusses companies struggle to turn this promise into operational revenue.
the strategic changes needed after such an event. Quantitative and In this session Chris Duncan will detail how News International has
Qualitative measures will be discussed along with tactics, telesales approached this challenge and share some case study examples of
and key account management. how customer intelligence can grow sales.
13.15 - 13.45 15.30 - 16.00
Donal Daly Gary Donoghue
The TAS Group Advanced Selling Skills Academy Ltd
The Art and Science of Account Planning Developing Sustainable Sales Skills in a
Mobile World
In this session, Donal will explore the essential aspects of
account planning: understanding the customer’s business; visualizing Gary will highlight how e-training will positively impact on employee
‘white space’ to expand sales; identifying and building strategic satisfaction through continuous professional development leading to
relationships; collaborating on business strategy; identifying and improved staff motivation and retention. He will also highlight the
winning new opportunities; increasing solution and account key ROI benefits of e-training, but most importantly the significant
penetration; and automating account plans within the CRM. impact it can have on business speed and agility, facilitating change
and growth.
Notes
NOVEMBER 2012 SALES DIRECTOR LIVE | 19

20. THE ECOMMERCE & RETAIL THEATRE THURSDAY
10.30 - 11.00 14.00 - 15.00
Liquidshop, PayPal & RPS Liquidshop, PayPal & RPS
Executive overview – ecommerce & Retail briefing Panel Discussion - Key factors that drive online sales
conversions.
The first session of the morning is for busy executives that need the
key headlines about improving sales via essential retail channels, Starting with an introduction by guest speaker Guy Mucklow the
comprising three 10 minute sections delivered by specialists from MD of Postcodeanywhere, the expert panel will be sharing insights
Liquidshop, PayPal and RPS-Global that understand the “need to on how to convert visitors into customers and improve basket values
know” topics and how to present the facts without resorting to at the checkout, both online and offline. Discuss and get involved in
jargon. Attend this briefing if you need to get the current retail and the topics affecting you and your business. This is your chance to get
ecommerce news fast. If you need more detail, then stay on after your questions answered.
the seminar and talk to one of the experts as our guests in
the ecommerce and retail lounge.
11.00 - 12.00 15.00 - 16.00
Dennis Reid Dennis Reid
RPS RPS
Maximising Sales Through Your Bricks & Maximising Sales Through Your Bricks &
Clicks Business Clicks Business
Having the mind-set to compete in an OMI channel world, Having the mind-set to complete in an Omi channel world,
identifying where your business model fits in Global Best Practice, identifying where your business model fits inGlobal Best Practice,
understanding the critical KPIs that need to improve, the six step understanding the critical KPI’s that need to improve, the six step
model driving up conversion and ATV, OMI Channel Best Practice model driving up conversion and ATV, OMI Channel Best Practice
case studies. The RPS-Global team will be on hand after the seminar case studies
to answer your questions and provide further advice; you are invited
to meet them in the ecommerce and retail lounge.
12.00 - 13.00 16.00 - 17.00
Nick Pratt, Liquidshop Ray Buckler
Dominic Irons – Bureau direct Liquidshop
Retail case study – Bureau Direct & Ecommerce & Multi-channel retailing -
multi-channel retailing essential executive overview
Dominic Irons will explain how ecommerce drives income and fits This session covers three key subjects that will help delegates
within his retail operation. This case study and seminar will promote understand how to increase sales with a multi-channel approach.
the advantages of multi-channel retailing and how to benefit from First, to understand the new consumers, their relationship with
ever increasing influence the Internet and mobile connectivity has smartphones and how this guides retail purchase decisions.
on retail. Touching on the specifics of today’s changing consumer, Secondly, what are the upcoming trends and how they impact
separating fads from long term trends and gains, and the anatomy of on retail. Finally, a look under the bonnet of an ecommerce
a successful ecommerce channel that is integrated into your business. operation and the key features you need to bring in the sales.
13.00 - 14.00
Beverley Bergin
Paypal
Understanding The Hidden Benefits of
Good Payment Systems Liquidshop is an online retail storefront proven to grow
sales revenue, improve conversion rates and increase
The final and most important stage of retail transaction is the basket value. The Liquidshop ecommerce platform features
payment process. However, it is often treated as just the utility that an intuitive back-office for the administration of website
completes the deal. This session wil illustrate what extra safeguards content, including product data and customer orders. In
and benefits are available frmo a good payment system and what addition there are tools for the management of onsite
you should expect from your (PSP) Payment Service Provider. promotion, internet marketing and SEO. Above all, as a
Liquidshop user you have access to a dedicated team of
ecommerce professionals for the design, hosting and
ongoing support of your ecommerce website.
20 | SALES DIRECTOR LIVE NOVEMBER 2012

21. THE ECOMMERCE & RETAIL THEATRE FRIDAY
10.30 - 11.00 13.00 - 14.00
Liquidshop, PayPal & RPS Liquidshop, PayPal & RPS
Executive overview – ecommerce & Retail briefing Panel Discussion - Key factors that drive online sales
conversions.
The first session of the morning is for busy executives that need the
key headlines about improving sales via essential retail channels, Starting with an introduction by guest speaker Guy Mucklow the
comprising three 10 minute sections delivered by specialists from MD of Postcodeanywhere, the expert panel will be sharing insights
Liquidshop, PayPal and RPS-Global that understand the “need to on how to convert visitors into customers and improve basket values
know” topics and how to present the facts without resorting to at the checkout, both online and offline. Discuss and get involved in
jargon. Attend this briefing if you need to get the current retail and the topics affecting you and your business. This is your chance to get
ecommerce news fast. If you need more detail, then stay on after your questions answered.
the seminar and talk to one of the experts as our guests in
the ecommerce and retail lounge.
11.00 - 12.00 14.00 - 15.00
Nick Pratt, Liquidshop Ray Buckler
Dominic Irons – Bureau direct Liquidshop
Retail case study – Bureau Direct & Ecommerce & Multi-channel retailing -
multi-channel retailing essential executive overview
Dominic Irons will explain how ecommerce drives income and fits This session covers three key subjects that will help delegates
within his retail operation. This case study and seminar will promote understand how to increase sales with a multi-channel approach.
the advantages of multi-channel retailing and how to benefit from First, to understand the new consumers, their relationship with
ever increasing influence the Internet and mobile connectivity has smartphones and how this guides retail purchase decisions.
on retail. Touching on the specifics of today’s changing consumer, Secondly, what are the upcoming trends and how they impact
separating fads from long term trends and gains, and the anatomy of on retail. Finally, a look under the bonnet of an ecommerce
a successful ecommerce channel that is integrated into your business. operation and the key features you need to bring in the sales.
12.00 - 13.00 15.00 - 16.00
Beverley Bergin Dennis Reid
Paypal RPS
Understanding The Hidden Benefits of Maximising Sales Through Your Bricks &
Good Payment Systems Clicks Business
The final and most important stage of retail transaction is the Having the mind-set to compete in an OMI channel world,
payment process. However, it is often treated as just the utility that identifying where your business model fits in Global Best Practice,
completes the deal. This session wil illustrate what extra safeguards understanding the critical KPIs that need to improve, the six step
and benefits are available frmo a good payment system and what model driving up conversion and ATV, OMI Channel Best Practice
you should expect from your (PSP) Payment Service Provider. case studies. The RPS-Global team will be on hand after the seminar
to answer your questions and provide further advice; you are invited
to meet them in the ecommerce and retail lounge.
PayPal allows any business or individual with an email With over 25 years of retail experience, working across 20
address to securely, conveniently and cost-effectively send countries and with hundreds of clients, RPS has developed
and receive payments online. Our network builds on the a truly world class retail and brand performance models.
existing financial infrastructure of bank accounts and credit When implemented fully into a business, the RPS system is
cards to create a global, real-time payment solution. We guaranteed to increase sales performance.
deliver a product ideally suited for small businesses, online
merchants, individuals and others currently underserved by RPS have an unrivalled understanding of successful retail
traditional payment mechanisms. and brand best practice and how to translate this into
actions that integrate into any business for a guaranteed
uplift in sales, regardless of current performance.
NOVEMBER 2012 SALES DIRECTOR LIVE | 21