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SD Memory Cards for
Automotive Application
SDA GA Oct 2017
ATP Confidential © 2017 ATP Electronics, Inc. 2
Automotive Trend
Conventional to Future Car Application
Note: EDR (Event Data Recorder)
Time
More Connectivity
Automation and Safety
features
Low
High
GPS/Navigation
IVI
Infotainment
EDR/Tachograph
Telematics
Drive Recorder
ADAS/DMS
Autonomous Car
Read-intensive
Write-intensive
Mixed (R/W-intensive)
 Major Difference:
• Read-intensive --------------------> Write/Read-intensive (Data-intensive)
• Entertainment ---------------------> Safety (particularly active safety)
• Automation level from low -----> Higher (network/web involved)
• Data based --------------------------> Data Enhanced Driving
• Amounts of data exchange -----> High capacity storage devices demanded
ATP Confidential © 2017 ATP Electronics, Inc. 3
The Challenges of Data Reliability
 Two respective issue categories:
Environmental challenges commonly exist in automotive applications
whereas the application-specific demands will vary
ATP Confidential © 2017 ATP Electronics, Inc. 4
Cards for Automotive market are expected to have
the following characteristics:
 The cards offer flexibility, with a wide operating temperature range
 They are reliable, and power efficient
 Have features to detect and correct errors
 Algorithms distribute wear, enhancing endurance and lifetime
SD memory cards consistently perform; there is no drop in performance over time.
The ability to perform in power loss situations, such as an accident, is critical
helping it fulfill many needs
Automobile and head unit manufacturers have turned to SD memory cards – a removable digital storage device –
as a reliable storage solution
ATP Confidential © 2017 ATP Electronics, Inc. 5
Challenge: Deteriorated Reliability
 The nature and quality of NAND flash is getting worse owing to
the uneven design and manufacturing process.
Die shrink with benefits of lower cost while it apparently compromises reliability.
Time
Memory Reliability
Automation Level,
Safety and Connectivity
demand Industry Trend
High
Low
ATP Confidential © 2017 ATP Electronics, Inc. 6
Challenges and Solutions
 Challenges
 Solutions
Environmental influences and Car events could always be the challenge for
car memory storage. Such as shock, vibration, high-low temperature change,
and unstable power supply, etc..
SD memory card manufacturers can solve these environmental problems by
testing card for durability under extreme temperature conditions.
Cards designed for this market should account for extreme conditions
when they are designed
ATP Confidential © 2017 ATP Electronics, Inc. 7
Challenges and Solutions
 Read/Program disturb is an internal issue within the NAND architecture
If the neighboring cell already has a charge, the leak can cause
what is known as a disturb. If they are not identified and
corrected, they can corrupt data.
Read/disturb occurs under read-intensive operation (such as reading
maps for navigation/GPS) when a charge leaks across adjacent flash
memory cells located in a row within architecture that contains
written data.
 Solutions
First, certain algorithms inside of the card to mitigate these effects, checking cells at periodic intervals
to ensure they are in the same state as they were previously. Second, if an unintentional change has
occurred, auto refresh corrects errors to ensure charges are hitting target cells and data is correct.
Intensive read areas 
Auto Refresh
(to mitigate Read disturb)
Seldom accessed/Non-
read areas
 Dynamic Data Refresh
ATP Confidential © 2017 ATP Electronics, Inc. 8
One size doesn’t fit all.
No Single Solution can solve all problems due to various use models, applications, and
requirements.
Customization
Service
Integration
HW/SW/FW/Testing
Trend
It is no longer about “one size fit all”!
For automotive applications, it is necessary to select the appropriate product. SD Cards need to pass tests
administered by vehicle manufacturers and equipment vendors, for specific automotive environments, in
order to demonstrate data durability under various conditions.
ATP Confidential © 2017 ATP Electronics, Inc. 9
Automotive Requirements
Quality Policy and Certifications
 The requirements for automotive applications call for storage devices with features – high
and consistent performance, durability, and reliability in extreme operating conditions.
 Automotive industry requirements and standards include ISO/TS16949, ISO9001, ISO14001
and VDA6.3, etc. for product quality control. In addition, SD card maker should have the IVI
test plan with AEC-Q100 compliant test items, PPAP(Production part approval process) and
IMDS (International Material Data System) in place
• Ensuring the reliability &
function of new NAND die
NAND IC Level Mass Production Level
• Screening out manufacturing
defects and assuring complete
reliability
at scale
ATP Confidential © 2017 ATP Electronics, Inc. 10
APPLICATION-AUTOMOTIVE
Applications
 Automotive IVI Systems
 ADAS, DMS
 Event Data Recorder, Tachograph
 Navigation System
 Drive Recorders
 In-Vehicle Infotainment/Rear
Seat/Entertainment System
 Fleet Surveillance Management
 In-Vehicle Computer
 Automotive Telematics
The SD cards for Automotive memory solution should be
endorsed by worldwide OEM, tier 1 & 2 automotive
product/service providers for the capability to support
automotive product lifecycle from start to end.
ATP Confidential © 2017 ATP Electronics, Inc. 11
Product Longevity and Availability
 The promising development plan helps stabilize quality product supply.
 The SD card maker should understand the different product life cycle between
customers’ industries and memory development and to mitigate product
longevity issue to its customers
NAND
Suppliers
Car Tier-1
OEMs
Long-term
Partnership
 Stable product supply
 Technical Support
e.g. regular roadmaps & BOM updates
 Smooth qualifications/Transitions
 Product availability
 Customized solutions
 Controlled BOM
 Advance PCN/EOL
 Extended Service
Aligning with
customers’ requests
SD Card Maker
ATP Confidential © 2017 ATP Electronics, Inc. 12
ATP Confidential © 2017 ATP Electronics, Inc.

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SD Memory Cards for Automotive Application by ATP Electronics

  • 1. SD Memory Cards for Automotive Application SDA GA Oct 2017
  • 2. ATP Confidential © 2017 ATP Electronics, Inc. 2 Automotive Trend Conventional to Future Car Application Note: EDR (Event Data Recorder) Time More Connectivity Automation and Safety features Low High GPS/Navigation IVI Infotainment EDR/Tachograph Telematics Drive Recorder ADAS/DMS Autonomous Car Read-intensive Write-intensive Mixed (R/W-intensive)  Major Difference: • Read-intensive --------------------> Write/Read-intensive (Data-intensive) • Entertainment ---------------------> Safety (particularly active safety) • Automation level from low -----> Higher (network/web involved) • Data based --------------------------> Data Enhanced Driving • Amounts of data exchange -----> High capacity storage devices demanded
  • 3. ATP Confidential © 2017 ATP Electronics, Inc. 3 The Challenges of Data Reliability  Two respective issue categories: Environmental challenges commonly exist in automotive applications whereas the application-specific demands will vary
  • 4. ATP Confidential © 2017 ATP Electronics, Inc. 4 Cards for Automotive market are expected to have the following characteristics:  The cards offer flexibility, with a wide operating temperature range  They are reliable, and power efficient  Have features to detect and correct errors  Algorithms distribute wear, enhancing endurance and lifetime SD memory cards consistently perform; there is no drop in performance over time. The ability to perform in power loss situations, such as an accident, is critical helping it fulfill many needs Automobile and head unit manufacturers have turned to SD memory cards – a removable digital storage device – as a reliable storage solution
  • 5. ATP Confidential © 2017 ATP Electronics, Inc. 5 Challenge: Deteriorated Reliability  The nature and quality of NAND flash is getting worse owing to the uneven design and manufacturing process. Die shrink with benefits of lower cost while it apparently compromises reliability. Time Memory Reliability Automation Level, Safety and Connectivity demand Industry Trend High Low
  • 6. ATP Confidential © 2017 ATP Electronics, Inc. 6 Challenges and Solutions  Challenges  Solutions Environmental influences and Car events could always be the challenge for car memory storage. Such as shock, vibration, high-low temperature change, and unstable power supply, etc.. SD memory card manufacturers can solve these environmental problems by testing card for durability under extreme temperature conditions. Cards designed for this market should account for extreme conditions when they are designed
  • 7. ATP Confidential © 2017 ATP Electronics, Inc. 7 Challenges and Solutions  Read/Program disturb is an internal issue within the NAND architecture If the neighboring cell already has a charge, the leak can cause what is known as a disturb. If they are not identified and corrected, they can corrupt data. Read/disturb occurs under read-intensive operation (such as reading maps for navigation/GPS) when a charge leaks across adjacent flash memory cells located in a row within architecture that contains written data.  Solutions First, certain algorithms inside of the card to mitigate these effects, checking cells at periodic intervals to ensure they are in the same state as they were previously. Second, if an unintentional change has occurred, auto refresh corrects errors to ensure charges are hitting target cells and data is correct. Intensive read areas  Auto Refresh (to mitigate Read disturb) Seldom accessed/Non- read areas  Dynamic Data Refresh
  • 8. ATP Confidential © 2017 ATP Electronics, Inc. 8 One size doesn’t fit all. No Single Solution can solve all problems due to various use models, applications, and requirements. Customization Service Integration HW/SW/FW/Testing Trend It is no longer about “one size fit all”! For automotive applications, it is necessary to select the appropriate product. SD Cards need to pass tests administered by vehicle manufacturers and equipment vendors, for specific automotive environments, in order to demonstrate data durability under various conditions.
  • 9. ATP Confidential © 2017 ATP Electronics, Inc. 9 Automotive Requirements Quality Policy and Certifications  The requirements for automotive applications call for storage devices with features – high and consistent performance, durability, and reliability in extreme operating conditions.  Automotive industry requirements and standards include ISO/TS16949, ISO9001, ISO14001 and VDA6.3, etc. for product quality control. In addition, SD card maker should have the IVI test plan with AEC-Q100 compliant test items, PPAP(Production part approval process) and IMDS (International Material Data System) in place • Ensuring the reliability & function of new NAND die NAND IC Level Mass Production Level • Screening out manufacturing defects and assuring complete reliability at scale
  • 10. ATP Confidential © 2017 ATP Electronics, Inc. 10 APPLICATION-AUTOMOTIVE Applications  Automotive IVI Systems  ADAS, DMS  Event Data Recorder, Tachograph  Navigation System  Drive Recorders  In-Vehicle Infotainment/Rear Seat/Entertainment System  Fleet Surveillance Management  In-Vehicle Computer  Automotive Telematics The SD cards for Automotive memory solution should be endorsed by worldwide OEM, tier 1 & 2 automotive product/service providers for the capability to support automotive product lifecycle from start to end.
  • 11. ATP Confidential © 2017 ATP Electronics, Inc. 11 Product Longevity and Availability  The promising development plan helps stabilize quality product supply.  The SD card maker should understand the different product life cycle between customers’ industries and memory development and to mitigate product longevity issue to its customers NAND Suppliers Car Tier-1 OEMs Long-term Partnership  Stable product supply  Technical Support e.g. regular roadmaps & BOM updates  Smooth qualifications/Transitions  Product availability  Customized solutions  Controlled BOM  Advance PCN/EOL  Extended Service Aligning with customers’ requests SD Card Maker
  • 12. ATP Confidential © 2017 ATP Electronics, Inc. 12 ATP Confidential © 2017 ATP Electronics, Inc.

Editor's Notes

  1. <Presentation> The automotive industry is moving to a new era with the driving force of the Internet of Things. The Internet of Vehicles (IoV) defines the increasing importance of not only solid connectivity but also abundant data processing amongst vehicles at various stages. Over the years these stages have been evolving from passive safety, active safety, connected vehicle (V2X) and future-trending autonomous vehicle; the level of automation involved is increasing accordingly. Simultaneously, the core of development stages highlights the demands of effective and accurate information transmission and data processing in the network of relevant objects. Passive Safety : e.g. airbag Active Safety: sensors fusion technology -> Connected Vehicle Autonomous Vehicle Autonomous Car: A car which is capable of fulfilling the operational functions of a traditional car without a human operator Connected Car: A car which has technology enabling it to connect to devices within the car, as well as external networks such as the internet IPO model (Input-Process-Output) In pursuit of real-time responsiveness, data accuracy and consistency, data integrity is primarily required through the entire operation process – input, process and output; the need of high performance and high capacity storage devices is becoming inevitable. for OEM manufacturers the autonomous car will be seen as a bundle of driver-assistance features — from “passive” features such as the parking assistance systems available today, to semi-autonomous systems that allow drivers to take control at any time. ********************************************************************************************************************************* The role of NAND Flash Storage in Emerging Connected Automotive Applications Reference 對於各種不同功能特性(Features)的汽車電子產品(包括U行動通/資訊 U(Telematics)、U多媒體視訊及娛樂U(Infotainments)、U防護及保全U(Protect & Security)、 U安全駕駛輔助U(Safe-driving Assist)、U乘適及便利U(Comfort & Easy)、U潔能及省電 U(Clean & Lean)等六大功能走向),及其相關技術(Technology)整合應用的發展需求 (未來汽車電子之技術應用範疇至少涵蓋了U電控、U U感測、U U數位影音、U U光電、U U通訊 U及U行動資訊U等六大領域技術應用),以及OEM、AM市場的走向(Trends),皆應持 續不斷的深入鑽研。 採用標準化的產品,標準的硬體、標準的作業系統等做法;此 外,一般「3C」電子產品的開發週期為 3-6 個月,產品生命週期為 6-12 個月, 這與汽車的開發週期通常長達 2-3 年,產品使用期通常超過 5 年,甚至更長達 10 年以上,零組件從認證到裝車上市,至少要經過 1-2 年時間,有著很大差別。 就市場行銷面而言,汽車電子產品主要有兩大市場,一個是直接由車廠採 購,進行原廠內裝(Original Equipment,OE),另一個則是消費者自行添購的後 裝市場(After Market,AM)。基本上,車輛動力、底盤系統及安全類相關的產 品,主導權通常掌控在車廠或一階系統供應商,因此多半由車廠與零組件或 ICT 業者共同開發;而駕駛資訊系統、車用影音或導航系統等產品,因較不影響車 輛主要控制系統,則多半由消費者主導,透過後裝市場取得。整體而言,國內 投入汽車電子產業的廠商,目前仍以經營AM市場為主,外銷到歐、美等市場, 但就長久來看,要讓產品更具競爭力,就必須切入原廠 OEM/ODM 系統,加深 與汽車供應鏈的結合。 Durable customer relationship DEALERS STILL PART OF EQUATION Multiple channels and formats will coexist to satisfy different market segments
  2. <Presentation> For illustration purposes, we defined a realistic base case scenario as a reference point. However, it should be noted that market development and future industry dynamics depend on a broad range of critical factors. Hence, we calculated different scenarios in our market model, which range from very optimistic to very pessimistic. ***Service*** Auto buyers will come to regard the car as a bundle of services, rather than a package of hardware. Many consumers will still want to own their own cars, but they will increasingly favor convenience, digital services, and ability to upgrade over performance and perhaps over durability. Environmental constraints Application Specific demand - Red intensive: GPS/IVI - Write intensive: Drive Recorder/EDR - Mixed: Telematics/ADAS/DMS
  3. <Presentation> The act of shrinking a die is to create a somewhat identical circuitry using a more advanced fabrication process, usually involving an advance of lithographic node. This reduces overall costs of a chip company, as the absence of major architectural changes to the processor lowers research and development costs, while at the same time allowing more processor dies to be manufactured on the same piece of silicon wafer, resulting in less cost per product sold. Die shrinks are beneficial to end-users as shrinking a die reduces the current used by each transistor switching on or off in semiconductor devices while maintaining the same clock frequency of a chip, making a product with less power consumption (and thus less heat production), increased clock rate headroom, and lower prices. Since the cost to fabricate a 200-mm or 300-mm silicon wafer is proportional to the number of fabrication steps, and not proportional to the number of chips on the wafer, die shrinks cram more chips onto each wafer, resulting in lowered manufacturing costs per chip. - NAND Quality – Shrinking lithography - Uneven manufacturing quality of ICs/NAND flash per module - Data reliability, Data retention and endurance are heavily impacted RBER (Raw Bit Error Rate), ELFR (Early Life Failure Rate, Fewer electrons stored per cell - Temperature Influence - NAND flash reliability heavily influenced by the variations in temperature The changes of the charge distribution in NAND flash might cause ill-effects like data retention decreases or data loss. 隨著NAND半導體製程微縮使得成本下降的同時,品質和可靠的寬容度也大幅下降,因為在僅存非常微小的設計和操作空間之下,NAND的使用限制日漸複雜