Sarah proposes opening family activity resorts that offer a variety of winter and summer activities, restaurants, accommodations, and babysitting services. The resorts would target families with children ages 0-99 from around the world. Market research found 100% interest from survey respondents, with 33% saying they would use such resorts weekly. Financial projections estimate 50% of customers would pay $50 per day, with family discounts. Sarah plans to open the first resorts in Europe and countries without reliable snow, and will conduct more market research and seek financial backing to help expand globally.

1. ACTIVITY HALL Sarah Hahnemann Women‘s Business Leadership Part I Professor Frey 12/8/2010

2. INTRO Love winter Hard to find the right winter activity Most are expensive Stressful for parents Business idea: Place where you can have all

3. MY BUSINESS IDEA Snow sport Ice sport Water sport Restaurants Sleeping rooms Babysitting Open all year round All over the world

4. TARGET CUSTOMER Age: 0-99 Gender: Male/female Geography: Different countries all over the world

5. SUPPORTING RESEARCH 100% of my surveyees are interested in  marketing gap? 33% would use it weekly

6. f FINANCIALS 50% would pay $50/day  Special prices for families

7. ACTIONS - already exist in Europe - opening of big family resorts - countries where snow is not a general thing - choosing the right countries

8. CONTINUOUS LEARNING Do more surveys in all countries Thinking about financial support Hiring people they can help me

9. CONCLUSION Thanks for listening!