This document provides background information on Airbnb and discusses the communications problem it faced in 2014. It summarizes that Airbnb was relatively unknown in the US compared to competitors and faced misperceptions that it was only for couch surfing and raised safety/security concerns about staying with strangers. To address this, Airbnb launched its "Never a Stranger" campaign in 2015 to build trust by showing the benefits of meeting new people through home sharing. The campaign successfully increased brand awareness, website traffic, and business for Airbnb.
This document provides background information on Airbnb and discusses the communications problem it faced in 2014. It summarizes that Airbnb was relatively unknown in the US compared to competitors and faced misperceptions that it was only for couch surfing and raised safety/security concerns about staying with strangers. To address this, Airbnb launched its "Never a Stranger" campaign in 2015 to build trust by showing the benefits of meeting new people through home sharing. The campaign successfully increased brand awareness, website traffic, and business for Airbnb.
El video introduce una alarma anti sueño como un complemento para la seguridad de los conductores. Conducir por largos períodos o de noche aumenta el riesgo de quedarse dormido al volante. La alarma monitorea la fatiga del conductor y alerta cuando es necesario un descanso para prevenir accidentes causados por el sueño. La compañía Los Argonautas Limitada ofrece esta alarma para mejorar la seguridad durante la conducción.
1. The document discusses different types of algebraic structures, beginning with groupoids where a non-empty set G has a binary operation * that satisfies closure.
2. Semigroups are then introduced where the binary operation is associative but not necessarily having an identity element or inverses.
3. Groups are defined as sets with a binary operation that is closed, associative, has an identity element, and every element has an inverse. Examples of groups include the integers under addition.
4. Abelian groups, also known as commutative groups, are groups where the binary operation is commutative. Matrix multiplication of 3x3 matrices forms an Abelian group.
Types of Cynicism
Management Cynicism:
Employees become very jaded(yorgun,bıkkın) in their perceptions of the intent of management towards themselves.
Arises out of a sense of a violation of an informal "contract" between employee and employer, for instance, when the employee perceives that he or she is being
exploited or dealt with unfairly.
Change Cynicism:
This happens when employees get very jaded and cynical about failed change efforts in the past.
They become pessimistic about the success of future change effort and come to believe that the change efforts
are not rooted in common sense, logic, nor proper planning, and may be merely "change for the sake of change"
Peer Cynicism:
This type of cynicism is related to one’s own work team.
Employees who are cynical in this way tend to be suspicious of the motives of others in their work team, and are pessimistic about the team’s ability to be successful.
Customer/Client Cynicism:
Another type of organizational cynicism is a sense of depersonalization and distancing that some employees feel towards the consumers of service.
The employees affected by this type of cynicism blame the consumers for their problems, convey derogatory(aşağılayıcı) terms to label clients, and withdraw in order to minimize contact with consumers.
Workers in the human services tend to be more subject to this type of cynicism and it is one of the primary symptoms of employee "burnout".
El video introduce una alarma anti sueño como un complemento para la seguridad de los conductores. Conducir por largos períodos o de noche aumenta el riesgo de quedarse dormido al volante. La alarma monitorea la fatiga del conductor y alerta cuando es necesario un descanso para prevenir accidentes causados por el sueño. La compañía Los Argonautas Limitada ofrece esta alarma para mejorar la seguridad durante la conducción.
1. The document discusses different types of algebraic structures, beginning with groupoids where a non-empty set G has a binary operation * that satisfies closure.
2. Semigroups are then introduced where the binary operation is associative but not necessarily having an identity element or inverses.
3. Groups are defined as sets with a binary operation that is closed, associative, has an identity element, and every element has an inverse. Examples of groups include the integers under addition.
4. Abelian groups, also known as commutative groups, are groups where the binary operation is commutative. Matrix multiplication of 3x3 matrices forms an Abelian group.
Types of Cynicism
Management Cynicism:
Employees become very jaded(yorgun,bıkkın) in their perceptions of the intent of management towards themselves.
Arises out of a sense of a violation of an informal "contract" between employee and employer, for instance, when the employee perceives that he or she is being
exploited or dealt with unfairly.
Change Cynicism:
This happens when employees get very jaded and cynical about failed change efforts in the past.
They become pessimistic about the success of future change effort and come to believe that the change efforts
are not rooted in common sense, logic, nor proper planning, and may be merely "change for the sake of change"
Peer Cynicism:
This type of cynicism is related to one’s own work team.
Employees who are cynical in this way tend to be suspicious of the motives of others in their work team, and are pessimistic about the team’s ability to be successful.
Customer/Client Cynicism:
Another type of organizational cynicism is a sense of depersonalization and distancing that some employees feel towards the consumers of service.
The employees affected by this type of cynicism blame the consumers for their problems, convey derogatory(aşağılayıcı) terms to label clients, and withdraw in order to minimize contact with consumers.
Workers in the human services tend to be more subject to this type of cynicism and it is one of the primary symptoms of employee "burnout".
2. Düzenleyen Kurumlar
Manisa Celal Bayar Üniversitesi Rektörü
İzmir Kuzey Bölgesi Kamu Hastaneleri Birliği Genel Sekreterliği
I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
3. Onursal Başkanlar
Prof. Dr. Kemal Çelebi
Manisa Celal Bayar Üniversitesi Rektörü
Doç. Dr. Ahmet Emin Erbaycu
İzmir Kuzey Bölgesi Kamu Hastaneleri Birliği Genel Sekreteri
I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
4. Düzenleme Kurulu
Başkan
Prof. Dr. Erol Özmen
Sekreterler
Yrd. Doç. Dr. Sevgi Nehir Türkmen
Yrd. Doç. Dr. Selda İldan Çalım
Sayman
Yrd. Doç. Dr. Aynur Çakmakçı Çetinkaya
Üyeler
Prof. Dr. Erkan Yüksel
Doç. Dr. Dilek Özmen
Doç. Dr. E. Oryal Taşkın
Doç. Dr. Erol Ozan
Yrd. Doç. Dr. Gülten Uçan
Op. Dr. Teoman Şen
I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
6. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Bir insan davranışı olarak iletişim
Bilişsel Davranışçı ve Şema Odaklı Yaklaşım – Arzu Erkan Yüce
Psikanalitik kuram – E. Oryal Taşkın
7. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Yakın gelecekte sağlık hizmetleri ve iletişim
Sosyolog gözüyle – Hale Okçay
İletişimci gözüyle – Erkan Yüksel
Hemşire gözüyle – Füsun Terzioğlu
Doktor gözüyle – Erol Özmen
8. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Hemşirelerde duyarsızlaşma mı, tükenme mi,
merhamet yorgunluğu mu, sinizm mi?
Hemşirelerde Tükenmişlik - Olcay Çam
Hemşirelerde Merhamet Yorgunluğu - Ebru Akgün Çıtak
Hemşirelerde Sinizm - Sevgi Nehir Türkmen
9. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Acil servislerin acil sorunu: İletişim
Acil servislerde iletişim sorunları – Çağdaş Can
Şiddet gösterme potansiyeli olan hasta -Ender Altıntoprak
10. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
İletişememek ya da Gülelim mi ağlayalım mı?
Karşılaşılan /Yaşanan Örnekler - Eda Dilfiroz Pancar
Karşılaşılan /Yaşanan Örnekler - Melek Yorulmaz
Karşılaşılan /Yaşanan Örnekler - Şehnaz Hatipoğlu
Kolaylaştırıcı
11. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Aslında aşılmayacak bir dağ değil
Çocuk ve ailesi ile iletişim – Hasan Kandemir
Yaşlı ve ailesi ile iletişim – Nil Tekin
Engelli birey ve ailesi ile iletişim – Şeyda Yıldırım
12. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Çaresizliğin yükü iletişim ile aşılabilir mi?
FTR Uygulamalarında Karşılaşılan Örnekler - Canan Tıkız
Hematoloji Uygulamalarında Karşılaşılan Örnekler - İsmet Aydoğdu
Hemşirelik Uygulamalarında Karşılaşılan Örnekler - Konuşmacı
Çaresizliğin psikolojisi - Konuşmacı
13. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Kanserli hastayı anlayarak iletişim kurmak
Özen Önen Sertöz
Konuşmacı
14. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Ebelik Bakımının Güçlendirilmesinde İletişim
İletişim için önce “Anlamak”: Doğumdan önce- Doğumdan sonra – Esin Çeber Turfan
Doğum deneyimlerinde iletişimin rolü/gücü – Songül Aktaş
Ebelik eğitiminde iletişim becerilerini geliştirmek: Ne yapmalı/nasıl yapmalı? – Selda İldan Çalım
15. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Türkülerde hekim ve hekimlik
Prof. Dr. Sait Eğrilmez
16. I. Sağlık Hizmetlerinde İletişim Kongresi
04-06 Mayıs 2017 / İzmir
Kurslar
Sağlık Alanında Nitel Araştırma
Ebelikte Kişilerarası İletişim Becerileri