The document discusses the rule of thirds composition technique used in the creation of a billboard advertisement. The rule of thirds involves dividing the visual space into thirds both horizontally and vertically, creating nine equal sections. Positioning the primary subject off-center and at the intersection of these lines makes the composition more interesting and eye-catching compared to a centered subject, drawing the viewer's attention and revealing additional elements of the scene. The author applied this technique in their billboard by placing the silhouette of a person on the left third to highlight notes and headphones in the background.

1. Rule of thirds explanation
In my billboard advertisement I used my knowledge of the rule of thirds in order to make
my billboard eye-catching and interesting. Rule of thirds is where you have separated areas
of the screen. I.e. top Left Square. These ‘squares’ or sections are used to make one side of
the shot weighted this makes it more interesting and less boring. Rather than just having a
central image. It also makes the viewer’s brain think ‘why is the main object not in the
centre’ this can then often revel another object. Additionally it shows more than one object
as you can see the back ground. In my billboard add I weighted the left hand side with the
silhouette this reveals the notes and the earphones making it interesting and appealing.