This document discusses revisiting retention strategies through a case study by Manel Blau Rifai. It outlines two approaches to retention - an ROI model and a strategic approach. The strategic approach involves 8 steps from measuring turnover data to making adjustments. The document then discusses making retention a priority across organizations as is done with sales, quality, and safety. It provides principles of retention like employees staying for unique reasons and supervisors impacting retention. Finally, it proposes implementation strategies such as holding supervisors accountable for goals, developing supervisors, narrowing hiring, challenging policies, and calculating attrition costs.

1. REVISITING RETENTION STRATEGIES
CASE STUDY
Manel Blau Rifai
Vice-President, MindLab

2. ROI Model vs. Strategic Approach
MANEL BLAU RIFAI
Strategic
Approach
Step 8: Step 1:
Measure and
Make
monitor
adjustments
turnover and
and
retention
continue data
Step 7: Step 2:
Calculate ROI of Develop fully
retention loaded cost of
strategies talent departure
ROI Model
Step 6: Step 3:
Diagnose causes
Forecast ROI and needs for
Retention retention
solutions improvement
Step 5: Step 4:
Match Explore
solutions to range of
needs solutions

3. Retention Today
MANEL BLAU RIFAI
Sales Services Quality Safety Retention
Accountability across Y Y Y Y N
the organization
Recognition Y Y Y Y N
Consequences Y Y Y Y N
Training Y Y Y Y N
Coaching Y Y Y Y Y

4. Start with Processes
MANEL BLAU RIFAI
Managing Retention like sales, service,
quality and safety

5. Build on the Principles
MANEL BLAU RIFAI
Employees quit because they can
Employees stay for things they get
uniquely from you (EVP)
Supervisors build unique relationships
that drive retention...or attrition.
(The Coaching Advantage)

6. Implement Strategies I
MANEL BLAU RIFAI
Hold supervisors accountable for
achieving retention goals
goals.
Develop supervisors to build trust with
their teams
Narrow the front door; close the
backdoor

7. Implement Strategies II
MANEL BLAU RIFAI
Script Employees’ first 90 days
Challenge policies to ensure they drive
retention

8. Implement Strategies III
MANEL BLAU RIFAI
Calculate attrition’s cost to promote
retention as a business issue
Drive retention from the top, not only
as an HR program. Build methods from
retention aligned with strategies
applied in sales, quality, etc

9. THANK YOU
Manel Blau Rifai
Vice-President, MindLab
Knowledge Village, 502221 Dubai
mb@mindlab.co