Branding Management Case Study - TVB vs. HKTVRitz NG
The presentation analyses the two brands, TVB and HKTV, in Hong Kong's television broadcasting industry based on DDCE Framework. TVB is the market leader and HKTV is a new challenger.
As a full-service B2B agency, we're no strangers to complicated.
We go further and dig deeper to truly understand our clients' business. Cutting through the noise to identify the unique, the unusual and the stimulating.
We call this Extracting the Extraordinary.
Through this approach, we simplify the complex, craft compelling creative and deliver results.
Branding Management Case Study - TVB vs. HKTVRitz NG
The presentation analyses the two brands, TVB and HKTV, in Hong Kong's television broadcasting industry based on DDCE Framework. TVB is the market leader and HKTV is a new challenger.
As a full-service B2B agency, we're no strangers to complicated.
We go further and dig deeper to truly understand our clients' business. Cutting through the noise to identify the unique, the unusual and the stimulating.
We call this Extracting the Extraordinary.
Through this approach, we simplify the complex, craft compelling creative and deliver results.
Start-up Stage - Advertising - Presentation by Martin Widmer, CPO & Co-Founder of Mediahead at the NOAH 2015 Conference in London, Old Billingsgate on the 13th of November 2015.
Rethinking Public Relations. How to Generate Results that Build Business? - Workshop by Tilo Bonow, Founder & CEO of PIABO at the NOAH Conference London 2016, Old Billingsgate on the 10th of November 2016.
A quick intro: what PR does, how it works, how it can be measured - and a concrete example of how it could be integrated into a cost-effective, efficient 360-degrees campaign.
Startup Stage - Ecommerce & Product Marketplaces - Presentation by William Wolfram, Co-Founder & CEO of Total Trivia at the NOAH Conference London 2017, Old Billingsgate on the 3rd of November 2017.
Dear students get fully solved ISBM EMBA & other solved assignments
Send your semester & Specialization name to our mail id :
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Call us at : 08263069601
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Lead Generation - Presentation by Chris Öhlund, Group CEO of Verivox at the NOAH Conference London 2016, Old Billingsgate on the 10th of November 2016.
Start-up Stage - Advertising - Presentation by Martin Widmer, CPO & Co-Founder of Mediahead at the NOAH 2015 Conference in London, Old Billingsgate on the 13th of November 2015.
Rethinking Public Relations. How to Generate Results that Build Business? - Workshop by Tilo Bonow, Founder & CEO of PIABO at the NOAH Conference London 2016, Old Billingsgate on the 10th of November 2016.
A quick intro: what PR does, how it works, how it can be measured - and a concrete example of how it could be integrated into a cost-effective, efficient 360-degrees campaign.
Startup Stage - Ecommerce & Product Marketplaces - Presentation by William Wolfram, Co-Founder & CEO of Total Trivia at the NOAH Conference London 2017, Old Billingsgate on the 3rd of November 2017.
Dear students get fully solved ISBM EMBA & other solved assignments
Send your semester & Specialization name to our mail id :
“ help.mbaassignments@gmail.com ”
or
Call us at : 08263069601
(Prefer mailing. Call in emergency )
Lead Generation - Presentation by Chris Öhlund, Group CEO of Verivox at the NOAH Conference London 2016, Old Billingsgate on the 10th of November 2016.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
3. Situation and targets
sargas is committed
to becoming the best
and biggest staffing
agency.
Sargas aims to grow at a faster pace than the market
despite the fact that:
• the market is stabilising
• there is decreasing willingness to take up temporary
positions
4. it is an incredibly ambitious target
that demands an integrated
approach.
7. We focus on a broad target group.
The philosophy is: whoever has the best
professionals has the market.
We aim to claim a state of mind that attracts
the best professionals. This will also have a
positive knock-on effect on clients.
8. We discovered a very specific DNA:
A no-nonsense company that immediately
rewards commitment and where ambition is a
prerequisite.
This strong, work-focused state of mind serves
as the basis for the positioning and the fully
integrated communications strategy.
9. But Sargas does not as a name appeal to the
imagination and is unknown.
Time for a reintroduction, a new positioning.
And even a new name that underscores this
focus on work.
15. starting on the inside
In order to bring the brand alive among the internal
target group, employees were engaged with the
brand through their own designed business cards,
a n morning breakfast rather than Friday
afternoon drinks and a n party.
17. tease
Only then do we turn our attention to outside
the organisation. First with a teaser phase to
introduce the name. Television commercials
that communicate just one message
‘ tot n ’ (‘see you Monday’)
were broadcast during the week prior to the
real brand launch.
18.
19. We arouse curiosity further on
weblogs and this creates a
discussion around the mystery
n.
24. We toy with the name on TV on other days of the week
(what would Thursday be without n etc.), and this turns
the brand n into a state of mind and a phenomenon.
25. We introduce a clip featuring a dancing businessman on the internet
and social media, which later shows up again in the TV commercials.
And at the n party.
26. The positioning is carried out in an
integrated fashion down to the last detail.
• a new website
• a new trade fair stand
• new signage on the facades of all the
buildings
• the new name on employee cars
• a new visual identity
• a total rebranding
27. om de naam te laten landen bij de interne doelgroep
ebben we eerst een simpele campagne gevoerd met het
maandagochtendontbijt (ipv de vrijmibo) als apotheose.
3 01-07-2008 17:49:22
met voor alle
gebouwen
en met elke maandag op alle radiozenders
een actuele radiocommercial.
nieuwe gevels
en een naam die weinig uitleg vraagt
in een markt waarin fantasienamen als yacht
en eiffel de boventoon voeren.
die we ook weer terugzagen
op het feest.
29. a self-confident media/
resources strategy
that focuses on a wide
audience in order to
effectively brand n
Television serves as the central theme, with radio, print
and online being deployed as supporting media.
31. a strong and integrated
brand has now been
established
that achieves outstanding
results in all areas.
32. commercial results 2008
2007 Target Achieved
Growth in revenue 46 % 56 % 75 %
Growth in registered candidates 52 % 62 % 71 %
Revenue businesses 4,2 million > 8 million 12,8 million
33. results in terms of quality
In numbers 2007 Achievement
New candidates 7.722 13.224
Number of nominees 23.278 18.957
Number of placements 1.812 3.197
Ratio of nominees versus
placements 1:13 1:6
37. in short:
A strong brand has been established.
n speaks the same language always
and everywhere.
The target group gives the integrated approach
top ratings.