This document summarizes a study on the implications of materialism on psychological well-being. The study examined how materialism negatively impacts need satisfaction and subjective well-being by undermining basic psychological needs. It hypothesized that materialism is negatively linked to need satisfaction and positively well-being. The methodology involved surveying 425 participants using instruments to measure materialism, need satisfaction, and well-being. The results supported that materialism is negatively associated with need satisfaction and well-being, as focusing on extrinsic goals does not lead to happiness.

1. Dark Side of Consumerism:
Implications of Materialism on
Psychological Need Satisfaction &
Subjective Wellbeing
Rida Khan

2. • Epicureanism
• Materialism
• Media
• Usefulness

3. Theoretical Framework
SDT
Value Theory
Hedonic Adaptation/Cognitive
Appraisal Theory
Self-Discrepancy Theory

4. Research objectives
• MVS +ve dissatisfaction
• MVS SDT
• MVS –ve PWB

5. MVS
-ve SDT &
PWB
Happiness
via
products
Centrality
SDT +ve PWB
Male-female comparison
Hypotheses

6. Methodology
Instruments BPNS α .75
PWI α .83
MVS α .731
Sample size 425
Analysis SPSS

7. Discussion
• MVS –ve SDT & WB
• Focus on extrinsic
• Social value

8. Limitations/Recommendations
• Time & motivation
• Lengthy/Incomplete
• Scale neutralization
• Less priveleged
Gratitude
Unhappy people materialistic?

9. Conclusion
• Not happier
• Risk of psychopathology
• Basic needs
• Unhealthy to rely on money

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