Report
Share
Recommended
Task 1
Film trailers are an important marketing tool for movies as they create interest and promote the film. Trailers typically include key moments and highlights from the movie to entice viewers without revealing too much of the plot. They also showcase the main stars, director, and release date to attract audiences. The goal of a trailer is to make people want to see the full film by teasing elements of the story, characters, themes, and genre in an engaging way through video clips, music, and voiceovers.
Questionnaire
The document is a male/female audience questionnaire that asks respondents to select their preferences for movies. It asks them to choose up to three qualities they find most interesting in movies, such as emotionally moving, funny, or based on a true story. Respondents are also asked to select up to four genres they most watch, including comedy, drama, sci-fi, and action. Finally, respondents are asked whether they prefer movies where they can relate to characters or ones filled with action scenes and little character development, or a mixture.
Audience profile
The document profiles the target audience for a drama film as 16-24 year olds, primarily students, of both genders. It discusses the interests and life events of this age group, which frequently involve education, relationships, family issues, and use of smartphones, social media, music and other technologies. The research suggests including elements of the target audience's interests and life stages in the film and trailer to make the characters and story more relatable.
Calendar
This document outlines a film production schedule across 15 weeks. It includes tasks such as researching film trailers and posters, developing characters and storyboards, planning locations, costumes and soundtracks, filming during half term, and editing with deadlines for production and ancillary tasks throughout November and December.
Genre
The document discusses how the author will develop a drama storyline based on audience research and narrative theory. They will base the storyline on a true story with realistic characters and settings. The protagonist will be a 16-25 year old female based on audience preferences. The subgenres will be melodrama, LGBTQ, and romance. When creating the trailer, the author will apply Barthes' concept of "enigma code" to build tension without revealing too much of the plot. They will also follow Todorov's narrative structure but not reinstate equilibrium at the end for melodramatic effect. Binary oppositions like kind vs horrible will be used to create moral questions and emphasize conflict.
Tv advert
This document summarizes key elements of a Cadbury gorilla TV advert from 2007 that inspired decisions for a film trailer. It discusses how the advert builds anticipation slowly through a panning camera and fade in. Emotion is conveyed through close ups of the gorilla's heavy breathing and eyes. Tension climaxes when the camera zooms out to a wider shot just before the gorilla starts drumming to fast-paced music. The document concludes that these cinematic techniques can be applied to build tension and signal changes in a movie trailer.
Film Trailers
The trailer provides a summary of the final Harry Potter film in 3 key points:
1) It opens with the recognizable Harry Potter theme music slowed down to set a darker tone, before introducing the returning antagonist, Lord Voldemort.
2) Voiceovers from Harry and Voldemort establish their binary opposition and the climactic confrontation building throughout the film series.
3) Dramatic music, dark imagery, and intertitles like "epic" and "phenomenon" showcase the large scale action and conclusion of the beloved franchise through intense magical battles.
Tv advert
This document summarizes a television advertisement for Cadbury chocolate. It analyzes how the ad builds tension through slow camera movements and close-ups of the gorilla actor's face to convey emotion. It then zooms out to a wider shot, climaxing as the gorilla begins drumming to music. The ad inspires the document's author to use similar cinematic techniques like camera angles, editing, and movement to build tension and portray emotion in a film trailer.
Recommended
Task 1
Film trailers are an important marketing tool for movies as they create interest and promote the film. Trailers typically include key moments and highlights from the movie to entice viewers without revealing too much of the plot. They also showcase the main stars, director, and release date to attract audiences. The goal of a trailer is to make people want to see the full film by teasing elements of the story, characters, themes, and genre in an engaging way through video clips, music, and voiceovers.
Questionnaire
The document is a male/female audience questionnaire that asks respondents to select their preferences for movies. It asks them to choose up to three qualities they find most interesting in movies, such as emotionally moving, funny, or based on a true story. Respondents are also asked to select up to four genres they most watch, including comedy, drama, sci-fi, and action. Finally, respondents are asked whether they prefer movies where they can relate to characters or ones filled with action scenes and little character development, or a mixture.
Audience profile
The document profiles the target audience for a drama film as 16-24 year olds, primarily students, of both genders. It discusses the interests and life events of this age group, which frequently involve education, relationships, family issues, and use of smartphones, social media, music and other technologies. The research suggests including elements of the target audience's interests and life stages in the film and trailer to make the characters and story more relatable.
Calendar
This document outlines a film production schedule across 15 weeks. It includes tasks such as researching film trailers and posters, developing characters and storyboards, planning locations, costumes and soundtracks, filming during half term, and editing with deadlines for production and ancillary tasks throughout November and December.
Genre
The document discusses how the author will develop a drama storyline based on audience research and narrative theory. They will base the storyline on a true story with realistic characters and settings. The protagonist will be a 16-25 year old female based on audience preferences. The subgenres will be melodrama, LGBTQ, and romance. When creating the trailer, the author will apply Barthes' concept of "enigma code" to build tension without revealing too much of the plot. They will also follow Todorov's narrative structure but not reinstate equilibrium at the end for melodramatic effect. Binary oppositions like kind vs horrible will be used to create moral questions and emphasize conflict.
Tv advert
This document summarizes key elements of a Cadbury gorilla TV advert from 2007 that inspired decisions for a film trailer. It discusses how the advert builds anticipation slowly through a panning camera and fade in. Emotion is conveyed through close ups of the gorilla's heavy breathing and eyes. Tension climaxes when the camera zooms out to a wider shot just before the gorilla starts drumming to fast-paced music. The document concludes that these cinematic techniques can be applied to build tension and signal changes in a movie trailer.
Film Trailers
The trailer provides a summary of the final Harry Potter film in 3 key points:
1) It opens with the recognizable Harry Potter theme music slowed down to set a darker tone, before introducing the returning antagonist, Lord Voldemort.
2) Voiceovers from Harry and Voldemort establish their binary opposition and the climactic confrontation building throughout the film series.
3) Dramatic music, dark imagery, and intertitles like "epic" and "phenomenon" showcase the large scale action and conclusion of the beloved franchise through intense magical battles.
Tv advert
This document summarizes a television advertisement for Cadbury chocolate. It analyzes how the ad builds tension through slow camera movements and close-ups of the gorilla actor's face to convey emotion. It then zooms out to a wider shot, climaxing as the gorilla begins drumming to music. The ad inspires the document's author to use similar cinematic techniques like camera angles, editing, and movement to build tension and portray emotion in a film trailer.
Analysing music videos
This music video tells a narrative story of an elephant escaping from the zoo to find "paradise." It features no performance from Coldplay apart from at the very end, as part of the storyline. Using a narrative structure allows Coldplay, as a famous band, to create a video that will encourage discussion and re-watching to follow the story. The video feels like a movie with its opening titles, showing Coldplay's commercial success and large-scale productions.
Geri halliwell – it’s raining men
The music video for Geri Halliwell's "It's Raining Men" follows her character's journey at a dance school from audition to dancing in the streets. It demonstrates many common pop music video conventions like upbeat music, colorful costumes, close ups of Halliwell's body, and dance routines. The lyrics are represented through images of Halliwell and other dancers, mostly male, during the chorus. The fast-paced editing and comedy elements match the energetic song. The video contains elements of voyeurism and focuses on Halliwell's body through the male gaze of the cameras. It references the films "Fame" and "Flashdance" through costumes and scenes.
Task 3
Lady Gaga exemplifies Robert Dyer's "star theory" by constructing a unique and eccentric public persona. She adopted her stage name Lady Gaga as the first step in crafting her artificial image, which features outrageous outfits and makeup. This unique selling point makes her easily identifiable and represents shared cultural values that enhance her star quality. Lady Gaga also initiates fashion trends and cultural discourse through social media as Dyer described, further establishing her star persona.
Task 3
Lady Gaga exemplifies Dyer's star theory by constructing an eccentric persona through her stage name, unique fashion style, and promotion of cultural values like LGBT rights. She establishes an iconic image through outrageous outfits and makeup that inspire fans and generate discussion. While some criticize her use of gender identities for profit, her persona effectively conveys beliefs to fans and commercializes music videos.
Task 3
A star is a constructed image, not a real person, made up of various materials like advertising, magazines, films and music. Lady Gaga, whose real name is Stefani Joanne Angelina Germanotta, uses a stage name to help create her artistic persona, which is not a mainstream representation of a woman but features an eccentric, crazy image with unique outfits and makeup, giving her a distinguishing quality that helps her success.
Task 1
Music videos are short films that combine songs with visual elements to promote sales or artistic expression. They use various filmmaking techniques and styles ranging from animation to live action. The main purpose of modern music videos is to promote songs and artists through visual storytelling, entertainment, and airplay on music channels. Common conventions include lip syncing to the song, visual representations of lyrics, editing that matches the song's pace and mood, and mise-en-scene reflecting the meaning and tone.
More Related Content
More from bonniemariecraven
Analysing music videos
This music video tells a narrative story of an elephant escaping from the zoo to find "paradise." It features no performance from Coldplay apart from at the very end, as part of the storyline. Using a narrative structure allows Coldplay, as a famous band, to create a video that will encourage discussion and re-watching to follow the story. The video feels like a movie with its opening titles, showing Coldplay's commercial success and large-scale productions.
Geri halliwell – it’s raining men
The music video for Geri Halliwell's "It's Raining Men" follows her character's journey at a dance school from audition to dancing in the streets. It demonstrates many common pop music video conventions like upbeat music, colorful costumes, close ups of Halliwell's body, and dance routines. The lyrics are represented through images of Halliwell and other dancers, mostly male, during the chorus. The fast-paced editing and comedy elements match the energetic song. The video contains elements of voyeurism and focuses on Halliwell's body through the male gaze of the cameras. It references the films "Fame" and "Flashdance" through costumes and scenes.
Task 3
Lady Gaga exemplifies Robert Dyer's "star theory" by constructing a unique and eccentric public persona. She adopted her stage name Lady Gaga as the first step in crafting her artificial image, which features outrageous outfits and makeup. This unique selling point makes her easily identifiable and represents shared cultural values that enhance her star quality. Lady Gaga also initiates fashion trends and cultural discourse through social media as Dyer described, further establishing her star persona.
Task 3
Lady Gaga exemplifies Dyer's star theory by constructing an eccentric persona through her stage name, unique fashion style, and promotion of cultural values like LGBT rights. She establishes an iconic image through outrageous outfits and makeup that inspire fans and generate discussion. While some criticize her use of gender identities for profit, her persona effectively conveys beliefs to fans and commercializes music videos.
Task 3
A star is a constructed image, not a real person, made up of various materials like advertising, magazines, films and music. Lady Gaga, whose real name is Stefani Joanne Angelina Germanotta, uses a stage name to help create her artistic persona, which is not a mainstream representation of a woman but features an eccentric, crazy image with unique outfits and makeup, giving her a distinguishing quality that helps her success.
Task 1
Music videos are short films that combine songs with visual elements to promote sales or artistic expression. They use various filmmaking techniques and styles ranging from animation to live action. The main purpose of modern music videos is to promote songs and artists through visual storytelling, entertainment, and airplay on music channels. Common conventions include lip syncing to the song, visual representations of lyrics, editing that matches the song's pace and mood, and mise-en-scene reflecting the meaning and tone.