An effective report has several key elements. It begins with determining the objective and collecting relevant facts. These facts are then studied, planned, and drafted into an outline. The report structure typically includes a title, table of contents, introduction, discussion, conclusions, and recommendations. The writing should use a clear, concise style with hard facts and figures to support recommendations. Proper formatting and visual elements are also important to clearly convey information to the intended audience. The overall goal is to analyze the issue, present unbiased information, and influence the reader through a well-structured report.