This document is a search engine optimization (SEO) competitive analysis report from SEO, LLC dated March 4, 2012 for Pat Niles of Downtowndough.com. The report analyzes rankings for 9 keywords and the Downtowndough.com URL on 4 search engines, finding 21 listings in the top 30 results across all terms and engines, with no changes in rankings.

1. SEO, LLC Internet Competitive Analysis Report 3/4/2012
500 N. Michigan Ave.
Suite 300
SEO, LLC Search Engine Ranking Chicago, IL 60611
Report 920-285-7570
Date: 3/4/2012
Recipient: Pat Niles
http://www.Downtowndough.com/default.asp
W63 N658 Washington Ave
CEDARBURG WI 53012
Phone: 262-387-0311
This analysis has been created by SEO, LLC. Visit us on the Web at
http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for your
personalized plan to dominate in the search results on Google and Bing.
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2. SEO, LLC Internet Competitive Analysis Report 3/4/2012
Report Overview
Dates of the Ranking Checks
Date: Sunday, March 04, 2012
Comparison date: Sunday, March 04, 2012
Scope of this Ranking Report
9 keywords and one URL have been checked on 4 search engines. The first 3 result pages of each search engine have
been checked.
Visibility Statistics
This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the ranking
changes.
Listings in the first position 0
Listings Summary
Listings in the top 5 positions 4
Listings in the top 10 positions 10
Listings in the top 20 positions 19
Listings in the top 30 positions 21
Listings which are new 0
Listings which moved up 0
Listings which did not change 21
Listings which moved down 0
Listings which are dropped 0
0 listings new or moved up
21 listings did not change
Total listings 21 0 listings dropped or moved down
Listings Distribution
This chart shows the number of rankings in the different positions.
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3. SEO, LLC Internet Competitive Analysis Report 3/4/2012
Listings Distribution
6
5
4
3
2
1
0
Pos. 1 Pos. 2-5 Pos. 6-10 Pos. 11-15 Pos. 16-20 Pos. 21-25 Pos. 26-30
Sunday, March 04, 2012 Sunday, March 04, 2012
Top 30 Listings
The left chart shows the number of top 30 rankings for your search terms, and the right chart shows the number of top 30
rankings in the search engines.
Top 30 listings for keywords Top 30 listings in the search engines
4 7
6
3
5
4
2
3
1 2
1
0
0
4 top 30 listings for "cookie cutter"
3 top 30 listings for "cookie cutter sets" 7 top 30 listings in Bing.com
3 top 30 listings for "cookie cutters" 7 top 30 listings in AltaVista.com (U.S.)
2 top 30 listings for "disco dust" 5 top 30 listings in Google.com (without Places)
2 top 30 listings for "dragees" 2 top 30 listings in Ask.com
Checked URLs
This table lists all URLs that have been considered for this report.
URL Listings On Listings On Listings On
Page 1 Page 2 Page 3
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4. SEO, LLC Internet Competitive Analysis Report 3/4/2012
Checked URLs
This table lists all URLs that have been considered for this report.
http://www.downtowndough.com 9 10 2
Total 9 10 2
Checked Keywords
This table lists all search terms for which rankings have been found in the top 30 results.
Keyword Listings On Listings On Listings On
Page 1 Page 2 Page 3
baking tools 1 0 0
color spray mist 2 0 0
cookie cutter 0 4 0
cookie cutter sets 1 2 0
cookie cutters 3 0 0
cookie sprinkles 0 2 0
disco dust 0 0 2
dragees 0 2 0
fondant and tools 2 0 0
Total 9 10 2
Checked Search Engines
This table lists all search engines for which rankings have been found in the top 30 results.
Search Engine Listings On Listings On Listings On
Page 1 Page 2 Page 3
AltaVista.com (U.S.) 2 4 1
Ask.com 1 1 0
Bing.com 2 4 1
Google.com (without Places) 4 1 0
Total 9 10 2
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5. SEO, LLC Internet Competitive Analysis Report 3/4/2012
Ranking Results
AltaVista.com (U.S.)
Keyword URL Pos. Page Old Pos. Change
cookie cutter http://downtowndough.com 12 2 12 same
cookie cutter sets http://www.downtowndough.com/sho 12 2 12 same
pdisplayproducts.asp?id=91&cat=Co
okie+Cutter+Sets
cookie cutters http://downtowndough.com 4 1 4 same
cookie sprinkles http://www.downtowndough.com/sho 10 2 10 same
pdisplayproducts.asp?id=82&cat=Spr
inkles
disco dust http://www.downtowndough.com/sho 26 3 26 same
pdisplayproducts.asp?id=104&cat=Di
sco+Dust
dragees http://www.downtowndough.com/sho 16 2 16 same
pdisplayproducts.asp?id=77&cat=Dra
gees
fondant and tools http://www.downtowndough.com/sho 9 1 9 same
pdisplayproducts.asp?id=130&cat=F
ondant+and+Tools
Ask.com
Keyword URL Pos. Page Old Pos. Change
color spray mist http://www.downtowndough.com/sho 9 1 9 same
pdisplayproducts.asp?id=76&cat=Col
or+Spray+Mist
cookie cutter http://downtowndough.com 14 2 14 same
Bing.com
Keyword URL Pos. Page Old Pos. Change
cookie cutter http://downtowndough.com 12 2 12 same
cookie cutter sets http://www.downtowndough.com/sho 12 2 12 same
pdisplayproducts.asp?id=91&cat=Co
okie+Cutter+Sets
cookie cutters http://downtowndough.com 4 1 4 same
cookie sprinkles http://www.downtowndough.com/sho 11 2 11 same
pdisplayproducts.asp?id=82&cat=Spr
inkles
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6. SEO, LLC Internet Competitive Analysis Report 3/4/2012
Keyword URL Pos. Page Old Pos. Change
disco dust http://www.downtowndough.com/sho 26 3 26 same
pdisplayproducts.asp?id=104&cat=Di
sco+Dust
dragees http://www.downtowndough.com/sho 16 2 16 same
pdisplayproducts.asp?id=77&cat=Dra
gees
fondant and tools http://www.downtowndough.com/sho 9 1 9 same
pdisplayproducts.asp?id=130&cat=F
ondant+and+Tools
Google.com (without Places)
Keyword URL Pos. Page Old Pos. Change
baking tools http://www.downtowndough.com/sho 9 1 9 same
pDisplayCategories.asp?id=108&cat
=+Baking+Supplies
color spray mist http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=76&cat=Col
or+Spray+Mist
cookie cutter http://downtowndough.com 16 2 16 same
cookie cutter sets http://downtowndough.com 5 1 5 same
cookie cutters http://downtowndough.com 9 1 9 same
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