SlideShare a Scribd company logo
Really
Ugly
Résumés
@jessedee
            Updated Version
Sometimes, just for fun I walk over to HR and
 have a peek at the résumés people send in.
Sometimes, just for fun I walk over to HR and
 have a peek at the résumés people send in.
                   Let me tell you it ain’t pretty.
About 90%       were made using a Word
template with (and here’s the kicker)
 Times New Roman size 12 font.
This makes me feel
                         incredibly sad.




About 90%       were made using a Word
template with (and here’s the kicker)
 Times New Roman size 12 font.
Lesson 101:
The person you’re trying
  to reach is probably:
   busy bored overwhelmed
  thinking about lunch rushed
               etc.
Kudos to Microsoft for taking us this far,
but if you want to make it to the top of the pile
    you better put a bit more effort into it.
In a time where people a re going to Google you, do you
                                                  ?
     have more than just that boring paper résumé
There’s a       huge shift in advertising today.
 Smart brands know that they have to sell you much
more than benefits, they have to sell you an experience.




       Blentec - Will It Blend?        Old Spice - The Man Your Man
                                             Could Smell Like
There’s a       huge shift in advertising today.
 Smart brands know that they have to sell you much
more than benefits, they have to sell you an experience.




       Blentec - Will It Blend?        Old Spice - The Man Your Man
                                             Could Smell Like

    And why shouldn’t your job pitch do the same?
“
What chance is there that your
totally average résumé,
describing a totally average
academic and work career
is going to get you most jobs?
erage guy
                 k out this av ackground
"H ey Bill! Chec academic b
with a n average nally average work
          ly exceptio e he's cheap!!"
and real ce! Mayb
   experien
Do you hire people that way?
Do you choose products that way?
 If you're driving a Chevy Cavalier
and working for the Social Security
      Administration, perhaps,
   but those days are long gone.
People are buying only
        one thing from you:
      The way the engagement
(hiring you, working with you, dating you, using
   your product or service, learning from you)
           makes them feel.
So how do you
make people feel?

 -Seth Godin (smart guy)
“This is controversial,
but here goes: I think if
  you're remarkable,
 amazing or just plain
   spectacular, you
  probably shouldn't
 have a résumé at all.”
I agree, but...
web designers have portfolios,
  directors have show reels,
     models have books,
      Seth has a website.
web designers have portfolios,
  directors have show reels,
     models have books,
      Seth has a website.

Why shouldn’t you showcase your
  work and make it easier for
  people to share your story?
so I asked myself:
 If you work in an office (like most people)
 what tools do you have to tell your story,
 showcase your work and create a résumé
that will knock the socks off the people you
             want to work with?
The
        Yes!
    dreaded presentation software
Why not create a
résumé specifically
  for slideshare?
10   reasons a résumé
can help you stand out
Slideshare is one of the biggest most vibrant




 1-5
business communities online today
Super easy to share your presentation
(privately or publicly)
Nothing to download
Works on every computer or mobile device
Embeds nicely in Facebook, LinkedIn & Blogs
Indexes beautifully in Google




6-10
People can comment and recommend you
Allows you to tell your story visually and
gives life to otherwise boring bullet points
Gives the person you’re trying to reach a
break from the mundane
If you get lots of views, you’re in high demand buddy!
It’s a crazy idea, but putting yourself
    out there and making it easy for
people to spread your story (or ideas)
      is the name of the game now.
Ok hotshot, what would your
‘slideshare résumé’ look like?
A little something like this:
Jesse Desjardins
Designer / Consultant / Speaker
@jessedee
The basics:
Full name:                   Age:      Nationality:
Jesse Desjardins             28        Canadian
(pronounced: day zhar dan)
Current location:            Languages:
Toronto, Canada              French & English
1982
       I was born in Canada.
I went to Ryerson University for Marketing Management


                              2000
I worked with one of the best direct
      response marketers in the US.
 9 years later we’re still working together.




2001
I found myself backpacking in the Fiji islands where I
    connected with a tech company from Australia




2006
2 days later I was on a flight to Sydney
The first product I designed was a community for travelers.
      To this day it remains the best place for young
      travelers to find work, buy things and connect.
We then launched our own mobile product.




   I created the marketing and packaging.




2009
Being at the forefront of travel and social media
 I also spoke at conferences around the world
           on behalf of the company.
That year my work took me around the world




2009
I then took a 6 month contract to work in Paris at an ad
agency setting up an online community for artists.




2010
Today I’m consulting and designing for
   a handful of really great people.
     My latest project was for the
  tourism industry in South Africa.




2010
I’m currently back home in Toronto where
    I’m working on what will be an epic 2011.




2011
If you’re interested in working together,
or just want to say hi find me on:
Twitter:
@jessedee
site:
JesseDesjardins.com
slideshare:
slideshare.net/GlobalGossip
THANKS!
There’s no n eed to showboat or
be over the top with your résumé.
 Something short, sweet and simple will do.




 Slid eshare is just one way,
 but there  are many, many more.
Sure some people mig   ht think i’m degrading
the sacred all mighty résumés tradition...
and some  might not want you to stand
out so much, b ut really... are those the
 people you rea lly want to work with?
Face it, it’s tough out there.
Times New Roman 12 just isn’t
   good enough anymore.
The only people who get paid
enough, get paid what they’re
worth are people who don't
follow the instruction book, who
create art, who are innovative,
who work without a map. That
option is now available to
everyone so take it.


            -Seth Godin
            (I told you he was smart)
Really ugly resumes
So go on tiger,
    time for that phone to ring
tHANKS!
@JESSEDEE




 photo credits: flickr/superbomba
UPDATE:
UPDATE:
In 60 days this presentation received 30,000 views
UPDATE:
In 60 days this presentation received 30,000 views
    It was featured on 2 major blogs and around
        70% of the comments were negative
UPDATE:
In 60 days this presentation received 30,000 views
    It was featured on 2 major blogs and around
        70% of the comments were negative
But more importantly, I received plenty of requests for
 new work and connected with some amazing people
But my favorite is that while I was in Cape Town,
Mariska drove an hour to find me to say that she
created a visual C.V. after being inspired by this
presentation and got a bursary to attend university.
But my favorite is that while I was in Cape Town,
Mariska drove an hour to find me to say that she
created a visual C.V. after being inspired by this
presentation and got a bursary to attend university.
                          This made it all worthwhile.
Really ugly resumes

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Really ugly resumes

  • 2. Sometimes, just for fun I walk over to HR and have a peek at the résumés people send in.
  • 3. Sometimes, just for fun I walk over to HR and have a peek at the résumés people send in. Let me tell you it ain’t pretty.
  • 4. About 90% were made using a Word template with (and here’s the kicker) Times New Roman size 12 font.
  • 5. This makes me feel incredibly sad. About 90% were made using a Word template with (and here’s the kicker) Times New Roman size 12 font.
  • 6. Lesson 101: The person you’re trying to reach is probably: busy bored overwhelmed thinking about lunch rushed etc.
  • 7. Kudos to Microsoft for taking us this far, but if you want to make it to the top of the pile you better put a bit more effort into it.
  • 8. In a time where people a re going to Google you, do you ? have more than just that boring paper résumé
  • 9. There’s a huge shift in advertising today. Smart brands know that they have to sell you much more than benefits, they have to sell you an experience. Blentec - Will It Blend? Old Spice - The Man Your Man Could Smell Like
  • 10. There’s a huge shift in advertising today. Smart brands know that they have to sell you much more than benefits, they have to sell you an experience. Blentec - Will It Blend? Old Spice - The Man Your Man Could Smell Like And why shouldn’t your job pitch do the same?
  • 11. “ What chance is there that your totally average résumé, describing a totally average academic and work career is going to get you most jobs?
  • 12. erage guy k out this av ackground "H ey Bill! Chec academic b with a n average nally average work ly exceptio e he's cheap!!" and real ce! Mayb experien
  • 13. Do you hire people that way? Do you choose products that way? If you're driving a Chevy Cavalier and working for the Social Security Administration, perhaps, but those days are long gone.
  • 14. People are buying only one thing from you: The way the engagement (hiring you, working with you, dating you, using your product or service, learning from you) makes them feel.
  • 15. So how do you make people feel? -Seth Godin (smart guy)
  • 16. “This is controversial, but here goes: I think if you're remarkable, amazing or just plain spectacular, you probably shouldn't have a résumé at all.”
  • 18. web designers have portfolios, directors have show reels, models have books, Seth has a website.
  • 19. web designers have portfolios, directors have show reels, models have books, Seth has a website. Why shouldn’t you showcase your work and make it easier for people to share your story?
  • 20. so I asked myself: If you work in an office (like most people) what tools do you have to tell your story, showcase your work and create a résumé that will knock the socks off the people you want to work with?
  • 21. The Yes! dreaded presentation software
  • 22. Why not create a résumé specifically for slideshare?
  • 23. 10 reasons a résumé can help you stand out
  • 24. Slideshare is one of the biggest most vibrant 1-5 business communities online today Super easy to share your presentation (privately or publicly) Nothing to download Works on every computer or mobile device Embeds nicely in Facebook, LinkedIn & Blogs
  • 25. Indexes beautifully in Google 6-10 People can comment and recommend you Allows you to tell your story visually and gives life to otherwise boring bullet points Gives the person you’re trying to reach a break from the mundane If you get lots of views, you’re in high demand buddy!
  • 26. It’s a crazy idea, but putting yourself out there and making it easy for people to spread your story (or ideas) is the name of the game now.
  • 27. Ok hotshot, what would your ‘slideshare résumé’ look like?
  • 28. A little something like this:
  • 29. Jesse Desjardins Designer / Consultant / Speaker @jessedee
  • 30. The basics: Full name: Age: Nationality: Jesse Desjardins 28 Canadian (pronounced: day zhar dan) Current location: Languages: Toronto, Canada French & English
  • 31. 1982 I was born in Canada.
  • 32. I went to Ryerson University for Marketing Management 2000
  • 33. I worked with one of the best direct response marketers in the US. 9 years later we’re still working together. 2001
  • 34. I found myself backpacking in the Fiji islands where I connected with a tech company from Australia 2006
  • 35. 2 days later I was on a flight to Sydney
  • 36. The first product I designed was a community for travelers. To this day it remains the best place for young travelers to find work, buy things and connect.
  • 37. We then launched our own mobile product. I created the marketing and packaging. 2009
  • 38. Being at the forefront of travel and social media I also spoke at conferences around the world on behalf of the company.
  • 39. That year my work took me around the world 2009
  • 40. I then took a 6 month contract to work in Paris at an ad agency setting up an online community for artists. 2010
  • 41. Today I’m consulting and designing for a handful of really great people. My latest project was for the tourism industry in South Africa. 2010
  • 42. I’m currently back home in Toronto where I’m working on what will be an epic 2011. 2011
  • 43. If you’re interested in working together, or just want to say hi find me on: Twitter: @jessedee site: JesseDesjardins.com slideshare: slideshare.net/GlobalGossip THANKS!
  • 44. There’s no n eed to showboat or be over the top with your résumé. Something short, sweet and simple will do. Slid eshare is just one way, but there are many, many more.
  • 45. Sure some people mig ht think i’m degrading the sacred all mighty résumés tradition...
  • 46. and some might not want you to stand out so much, b ut really... are those the people you rea lly want to work with?
  • 47. Face it, it’s tough out there. Times New Roman 12 just isn’t good enough anymore.
  • 48. The only people who get paid enough, get paid what they’re worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map. That option is now available to everyone so take it. -Seth Godin (I told you he was smart)
  • 50. So go on tiger, time for that phone to ring
  • 51. tHANKS! @JESSEDEE photo credits: flickr/superbomba
  • 53. UPDATE: In 60 days this presentation received 30,000 views
  • 54. UPDATE: In 60 days this presentation received 30,000 views It was featured on 2 major blogs and around 70% of the comments were negative
  • 55. UPDATE: In 60 days this presentation received 30,000 views It was featured on 2 major blogs and around 70% of the comments were negative But more importantly, I received plenty of requests for new work and connected with some amazing people
  • 56. But my favorite is that while I was in Cape Town, Mariska drove an hour to find me to say that she created a visual C.V. after being inspired by this presentation and got a bursary to attend university.
  • 57. But my favorite is that while I was in Cape Town, Mariska drove an hour to find me to say that she created a visual C.V. after being inspired by this presentation and got a bursary to attend university. This made it all worthwhile.