This document outlines various real estate strategies for corporations, service providers, and development companies. For corporations, it discusses integrating real estate with corporate strategy, centralizing real estate functions, leveraging technology, and outsourcing real estate. It also describes the Cornell Balanced Real Estate Assessment model for evaluating properties. For service providers, it discusses differentiating competitively on factors like cost, expertise, and market coverage. It also outlines initiatives to stimulate demand. For development companies, it notes the need to strategize due to changing economic conditions, ownership shifts, mergers and acquisitions, growth challenges, and legacy visions.